Jun 29 | 1:22 PM Global News
NEW YORK - KBS recently announced the appointment of Patrick Scissons as its Global Chief Creative Officer. His role will be to help make the New York agency a global creative powerhouse within...
Jun 29 | 1:54 PM The Magazine
by Jamie Tolentino
Valued in the marketing and advertising industry, it’s believed that creative ads are more effective and increases brand value. In 2013, a study by...
Jun 29 | 1:10 PM Campaign Spotlight
PARIS - The Epica Awards has launched a cheeky new advertising campaign created by Paris-based agency Altmann+Pacreau.
The press and banner campaign stresses the fact that Epica is judged...
Jun 29 | 1:34 PM Campaign Spotlight
LONDON - Boutique hotel brand Mr & Mrs Smith changed its name this past weekend to celebrate the Pride Festival in London.
While the well-known brand name features the traditional Mr...
Jun 29 | 1:41 PM Digital News
MANILA - @TweetupMNL, a volunteer community of active netizens who are united by their passion for social media, spearheads Social Media Day 2016, now on its 5th year, to be held at the Samsung...