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LIA 2017: Health & Wellness and Pharmaceuticals shortlists out
Nadz Ruiz, October 10, 2017 | 11:23am

The London International Awards (LIA) has released its Health & Wellness and Pharmaceuticals shortlists. Asian agencies gained 15 shortlisted entries out of 86 under the Health & Wellness category, and 16 mentions out of 45 under the Pharmaceuticals category. The released shortlists have also already included the craft categories. 

The selection process was overseen by jury president Jeremy Perrott, Global Chief Creative Officer, McCann Health and jury members Adrian Bosich, Managing Partner/Director, AIRBAG; Ronnie Caltabiano, VP, Associate Creative Director, Area 23; Anna Fawcett, Executive Producer, Filmgraphics Entertainment; and Laura Gregory, CEO/Founder, Great Guns. 

The shortlisted entries from Asia include the following:

Health & Wellness: Animation

“Hot Pot Hero”
“Pain in the Butt”
Gangtai Anti-Hemorrhoids Patches - Butty&Belly
Cheil China

Health & Wellness: Art Direction

“Still Life”
END ALS
McCann Tokyo

Health & Wellness: Campaign

“Sideways Growth Charts”, “Giraffe”, “Tree”, “Dino”, “Pirate Ship”, “Castle”
Singapore Wellness Association
McCann Health, Singapore

Health & Wellness: Cinematography

“The Girl in the Mask”
Operation Smile
Cheil China

Health & Wellness: Devices and Diagnostics

“Wheelchair”
COGY
TBWA\Hakuhodo Inc.

Health & Wellness: Direction

“The Girl in the Mask”
Operation Smile
Cheil China

Health & Wellness: Education and Services

“Second Life Toys”
Organ Transplant
Dentsu Inc.

“The Immunity Charm”
Ministry of Public Health, Afghanistan
McCann Health India

Health & Wellness: Homeopathic and Natural Remedies

“Capture”
Verena Sure
McCann Worldgroup Thailand

Health & Wellness: Innovation

“The Immunity Charm”
Ministry of Public Health, Afghanistan
McCann Health India

“Wheelchair”
COGY
TBWA\Hakuhodo Inc.

Health & Wellness: Social Responsibility

“Can Not Wait”
China Organ Transplantation Development Foundation
Hamas Worldwide, Shanghai

“The Immunity Charm”
Ministry of Public Health, Afghanistan
McCann Health India

“Still Life”
END ALS
McCann Tokyo

Health & Wellness: Use of Copywriting

“Still Life”
END ALS
McCann Tokyo

Pharmaceuticals: Animation

“Hot Pot Hero”
“Pain in the Butt”
“Toilet Psycho”
Gangtai Anti-Hemorrhoids Patches - Butty&Belly
Cheil China

Pharmaceuticals: Art Direction

“Eyeball Slave-Game boy”
Xalatan
McCann Health, Hong Kong/Shanghai

“The Immunity Charm”
Ministry of Public Health, Afghanistan
McCann Health India

Pharmaceuticals: Campaign

“Hot Pot Hero”, “Pain in the Butt”, “Toilet Psycho”, “Bloody Butt”
Gangtai Anti-Hemorrhoids Patches - Butty&Belly
Cheil China

“Good On Me, Not On You - Volumeless is Chic”, “Good On Me Not On You - Flat nose is Charm”, “Good On Me Not On You - Wrinkle is Gorgeous”, “Good On Me Not On You - Floppy is Sexy”
Restylane
McCann Health, Shanghai

Pharmaceuticals: Devices and Diagnostics

“The Immunity Charm”
Ministry of Public Health, Afghanistan
McCann Health India

Pharmaceuticals: Education and Services

“The Immunity Charm”
Ministry of Public Health, Afghanistan
McCann Health India

Pharmaceuticals: Innovation

“The Immunity Charm”
Ministry of Public Health, Afghanistan
McCann Health India

Pharmaceuticals: Multi-platform Campaign

“LAST LAUGH”
Palliative Care
Medulla Communications Pvt. Ltd., Mumabi

Pharmaceuticals: Pharmaceuticals and Vaccines - Branded

“Eyeball Slave-Game boy”
Xalatan
McCann Health, Hong Kong/Shanghai

Pharmaceuticals: Pharmaceuticals and Vaccines - Unbranded

“The Immunity Charm”
Ministry of Public Health, Afghanistan
McCann Health India

Pharmaceuticals: Social Responsibility

“LAST LAUGH”
Palliative Care
Medulla Communications Pvt. Ltd., Mumabi

Pharmaceuticals: Use of Illustration

“Eyeball Slave-Game boy”
Xalatan
McCann Health, Hong Kong/Shanghai

Pharmaceuticals: Use of Photography

“Good On Me Not On You - Floppy is Sexy”
Restylane
McCann Health, Shanghai

“Back”
Dr. Stretch
McCann Worldgroup, Singapore

LIA 2017: Health & Wellness and Pharmaceuticals shortlists out

The London International Awards (LIA) has released its Health & Wellness and Pharmaceuticals shortlists. Asian agencies gained 15 shortlisted entries out of 86 under the Health & Wellness category, and 16 mentions out of 45 under the Pharmaceuticals category. The released shortlists have also already included the craft categories. 

The selection process was overseen by jury president Jeremy Perrott, Global Chief Creative Officer, McCann Health and jury members Adrian Bosich, Managing Partner/Director, AIRBAG; Ronnie Caltabiano, VP, Associate Creative Director, Area 23; Anna Fawcett, Executive Producer, Filmgraphics Entertainment; and Laura Gregory, CEO/Founder, Great Guns. 

The shortlisted entries from Asia include the following:

Health & Wellness: Animation

“Hot Pot Hero”
“Pain in the Butt”
Gangtai Anti-Hemorrhoids Patches - Butty&Belly
Cheil China

Health & Wellness: Art Direction

“Still Life”
END ALS
McCann Tokyo

Health & Wellness: Campaign

“Sideways Growth Charts”, “Giraffe”, “Tree”, “Dino”, “Pirate Ship”, “Castle”
Singapore Wellness Association
McCann Health, Singapore

Health & Wellness: Cinematography

“The Girl in the Mask”
Operation Smile
Cheil China

Health & Wellness: Devices and Diagnostics

“Wheelchair”
COGY
TBWA\Hakuhodo Inc.

Health & Wellness: Direction

“The Girl in the Mask”
Operation Smile
Cheil China

Health & Wellness: Education and Services

“Second Life Toys”
Organ Transplant
Dentsu Inc.

“The Immunity Charm”
Ministry of Public Health, Afghanistan
McCann Health India

Health & Wellness: Homeopathic and Natural Remedies

“Capture”
Verena Sure
McCann Worldgroup Thailand

Health & Wellness: Innovation

“The Immunity Charm”
Ministry of Public Health, Afghanistan
McCann Health India

“Wheelchair”
COGY
TBWA\Hakuhodo Inc.

Health & Wellness: Social Responsibility

“Can Not Wait”
China Organ Transplantation Development Foundation
Hamas Worldwide, Shanghai

“The Immunity Charm”
Ministry of Public Health, Afghanistan
McCann Health India

“Still Life”
END ALS
McCann Tokyo

Health & Wellness: Use of Copywriting

“Still Life”
END ALS
McCann Tokyo

Pharmaceuticals: Animation

“Hot Pot Hero”
“Pain in the Butt”
“Toilet Psycho”
Gangtai Anti-Hemorrhoids Patches - Butty&Belly
Cheil China

Pharmaceuticals: Art Direction

“Eyeball Slave-Game boy”
Xalatan
McCann Health, Hong Kong/Shanghai

“The Immunity Charm”
Ministry of Public Health, Afghanistan
McCann Health India

Pharmaceuticals: Campaign

“Hot Pot Hero”, “Pain in the Butt”, “Toilet Psycho”, “Bloody Butt”
Gangtai Anti-Hemorrhoids Patches - Butty&Belly
Cheil China

“Good On Me, Not On You - Volumeless is Chic”, “Good On Me Not On You - Flat nose is Charm”, “Good On Me Not On You - Wrinkle is Gorgeous”, “Good On Me Not On You - Floppy is Sexy”
Restylane
McCann Health, Shanghai

Pharmaceuticals: Devices and Diagnostics

“The Immunity Charm”
Ministry of Public Health, Afghanistan
McCann Health India

Pharmaceuticals: Education and Services

“The Immunity Charm”
Ministry of Public Health, Afghanistan
McCann Health India

Pharmaceuticals: Innovation

“The Immunity Charm”
Ministry of Public Health, Afghanistan
McCann Health India

Pharmaceuticals: Multi-platform Campaign

“LAST LAUGH”
Palliative Care
Medulla Communications Pvt. Ltd., Mumabi

Pharmaceuticals: Pharmaceuticals and Vaccines - Branded

“Eyeball Slave-Game boy”
Xalatan
McCann Health, Hong Kong/Shanghai

Pharmaceuticals: Pharmaceuticals and Vaccines - Unbranded

“The Immunity Charm”
Ministry of Public Health, Afghanistan
McCann Health India

Pharmaceuticals: Social Responsibility

“LAST LAUGH”
Palliative Care
Medulla Communications Pvt. Ltd., Mumabi

Pharmaceuticals: Use of Illustration

“Eyeball Slave-Game boy”
Xalatan
McCann Health, Hong Kong/Shanghai

Pharmaceuticals: Use of Photography

“Good On Me Not On You - Floppy is Sexy”
Restylane
McCann Health, Shanghai

“Back”
Dr. Stretch
McCann Worldgroup, Singapore