MANILA - FCB Manila starts the year with a back-to-back double boost to its client roster.
Just recently, Digital FCB emerged victorious, winning the pitch for the key Asia regional website & digital project of Dole versus another Singapore-based agency. This important win comes as FCB Manila continues to strengthen its relationship with the packaged and fresh fruits company as the agency helps build Dole’s market growth.
Soon after that, business magnate Edgar “Injap” Sia awarded FCB Manila the corporate campaign for DoubleDragon, his property development company in partnership with Jollibee founder Tony Tan Caktiong. The multi-billion dollar real estate venture is currently the 3rd largest in the country in terms of market capital. FCB Manila will take on its overall corporate campaign including ATL and digital.
With these exciting additions, FCB Manila continues to expand the range of its client roster. CEO Arnold Liong anticipates more good things on the horizon for the agency this coming year, “These wins strengthen our resolve to push ourselves further, to expand the FCB portfolio and to help clients further innovate and change.”