Jules Cabigon named Mobext Creative Director
adobo magazine, May 11, 2017 | 9:58am
MANILA - Mobile-first creative digital agency Mobext Philippines has appointed Jules Cabigon as its Creative Director.
With more than 10 years’ digital creative experience handling telcos, fast-moving consumer goods, cosmetics and hotels, Cabigon will strengthen the agency’s creative portfolio and oversee the development of its creative department.
“I’m very excited to join the Mobext team. I’m very eager to see how far we can take the company’s thrust of innovation in partnership with our clients.”
Cabigon held creative posts at Digital FCB Manila, Movent Inc., Netbooster Asia and Campaigns Cebu. He has won in international and local award shows such as Caples, Araw, Anvil and Boomerang.
Mobext CEO Arthur Policarpio says, “We are excited to have Jules on board. Jules is a rare breed of creatives who truly gets digital, with a very broad digital experience base that includes CRM, digital production, media, strategy, and digital creatives. With Jules onboard, clients can expect from Mobext truly holistic, transformative, mobile-first digital solutions that will build their business.”
Mobext Philippines has been on a winning streak in terms of new business over the past couple of months, winning the digital businesses of Shell, St. Luke’s Medical Center, Tanduay Select and Asian Rum, Krispy Kreme and Pharex B-complex.