What’s ten years? For an ad agency, it can be a lifetime. This year, The Creative Guild of the Philippines took stock of the best work of the last ten years, and tomorrow evening, its jury announces the Kidlat Ads of the Decade.
Entered are all Print Ads of the Year, from 1999 to 2009, plus a few that agencies submitted for reconsideration. Other categories are Film Ads of the Decade and Radio Ads of the Decade.
Sponsor
Among the entries are (in alphabetical order):
- Adidas "Bandage" (TBWA/SMP)
- Biogesic "Graduation" (McCann Worldgroup)
- Canesten "Alipunga" (BBDO Guerrero/Proximity Phils.)
- FEDEX "Escalator" (BBDO Guerrero/Proximity Phils.)
- FEDEX "Ledge" (BBDO Guerrero/Proximity Phils.)
- FEDEX "Rain" (BBDO Guerrero/Proximity Phils.)
- FEDEX "Suzhou" (BBDO Guerrero/Proximity Phils.)
- Firefly "Map" (TBWA/SMP)
- Gatsby "Bryan" (TBWASMP)
- Modess "Filo" (McCann Worldgroup)
- PDI "Volcanic Ash" (Ogilvy & Mather)
- Perla "Lean on me" (Leo Burnett)
- Philippine Star "Palawan" (TBWASMP)
- Pizza Hut "Paramedics" (BBDO Guerrero/Proximity Phils.)
- Shangri La "Filo" (TBWASMP)
- SMART MMS "ERR" (BBDO Guerrero/Proximity Phils.)
- SMART MMS "Gallery" (BBDO Guerrero/Proximity Phils.)
- SMART MMS "UR TYPE" (BBDO Guerrero/Proximity Phils.)
Which gets your vote for Kidlat Ad of the Decade?
