PHILIPPINES, SEPTEMBER 11, 2010 – PR2.0: The 17th National Public Relations Congress on September 23 and 24, 2010 at the Intercontinental Manila takes a well-rounded survey of public relations in a new media environment
The congress, organized by the Pubic Relations Society of the Philippines, boasts of top local and regional practitioners, who will deliver seminars of great interest to professionals involved in PR and integrated marketing as agency or client.
Headlining the congress are Tim Sutton, Weber Shandwick Asia Pacific chairman, and Andrew Thomas, managing director and SEA director of Ogilvy Public Relations Worldwide. Also slated to speak are Philippine Star columnist and Benpres PR VP Boo Chanco, Geiser Maclang Communications MD Brad Geiser, McDonald’s Marketing VP Margot Torres, Fleishman-Hillard Malaysia Digital Strategist Kelvin Lim, Yahoo! Community Building Senior Manager Jonas Delos Reyes, Proximity Philippines GM Leah Besa-Jimenez, PRSP Students PR Congress Chair Chito Maniago and MediaBanc Chief Marketing Officer Cyril Ng.
Word of Mouth, Brand Trust, Trends in Social Media, Engagement, Youth and Metrics are among the topics to be presented. Panels on Crisis PR and New Media CSR will offer practical advice and examples of successful campaigns.
To register for the congress, contact the PRSP Secretariat at 638-0010 or 09169498550.
