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adoboLIVE! Francis Flores, Global Brand Chief Marketing Officer for Jollibee on the importance of intuition when creating memorable ads
adobo magazine, March 10, 2018 | 6:55pm

Speaking at Ad Summit Pilipinas 2018, the Global Brand Chief Marketing Officer for Jollibee Foods Corporation bares how important intuition is for the fastfood giant when creating their memorable campaigns. He also talks about the one unifying brand promise among all their various campaigns.

adoboLIVE! Francis Flores, Global Brand Chief Marketing Officer for Jollibee on the importance of intuition when creating memorable ads

Speaking at Ad Summit Pilipinas 2018, the Global Brand Chief Marketing Officer for Jollibee Foods Corporation bares how important intuition is for the fastfood giant when creating their memorable campaigns. He also talks about the one unifying brand promise among all their various campaigns.