NCCA highlights Filipino food through Higara
MANILA, PHILIPPINES — A perfectly manicured and barely full plate is far from the usual look of quintessential Filipino cuisine. Yet, this was the set-up for the National Commission for the Culture…
5 reasons why you should read X-Men by Chris Claremont if you like X-men ‘97
MANILA, PHILIPPINES — As X-Men ’97 continues to hold fan attention with the release of each episode, we continue our focus on all things X. Specifically, veteran X-Men creator Chris Claremont…
5 comic book storylines that served as source material for X-Men ’97
MANILA, PHILIPPINES — In just three episodes, X-Men ’97 has been praised by viewers as the most faithful adaptation of the source material since the original animated series. It helps that…
MAD Stars invites junior creatives to join New Stars MAD Competition 2024
BUSAN, SOUTH KOREA — MAD STARS, the international marketing, advertising, and digital content festival combining creativity and cutting-edge technology, has invited aspiring junior creatives worldwide for its New Stars MAD Competition…
This week in campaigns: A byte-sized President has big answers, hours of sleep turn into rewards, and a chicken confesses to no foul play
MANILA, PHILIPPINES — Every week, the advertising industry elevates creativity with works that get people talking. Whether raising awareness on social causes, spreading joy, or telling a unique story, marketers and…
Why Chef Stephan Duhesme’s Metiz is his unapologetic ‘rebellion’ against French cuisine
MANILA, PHILIPPINES — It was purely incidental that I dined in Metiz during Filipino Food Month. Although my expectations were set high, I was still pleasantly surprised upon entering the dimly…
Filipino artist Joar Songcuya unravels a personal history through maritime mythology with ‘Pilgrimage to the Ancient Seas’ in Hong Kong
HONG KONG — WAN Gallery and artist Joar Songcuya have successfully produced a major solo exhibition, which opened March 27, at Art Central Hong Kong 2024. The exhibit, Pilgrimage to the…
Intersections Chief Executive Officer Gladys Basinillo on the bold approach and opening the potential of music marketing
MANILA, PHILIPPINES — Three years since its inception, the two-pronged agency Intersections and PraXis have upped the ante when it comes to activations and digital executions. Born during the pandemic, its people’s…
Leading with empathy: Tats Cruz as Publicis Groupe Philippines’ new Chief Creative Agencies Officer
MANILA, PHILIPPINES — Publicis Groupe Philippines (PGP) strengthens its “Power of One” promise with the promotion of Tats Cruz to Chief Creative Agencies Officer, a role that puts the tenured creative…
MAD Stars reminds entrants of early bird deadline on May 10
BUSAN, SOUTH KOREA — With the early bird deadline fast approaching, MAD STARS 2024 would like to remind participants that they have until May 10 to submit their entries before entry…
You can help save the Earth by making better campaigns
MANILA, PHILIPPINES — In late 2023, Sir John Hegarty, Founder of BBH and founding shareholder of Saatchi & Saatchi, penned an article likening the current advertising landscape to fast fashion. “Our…
David Lubars, BBDO Chief Creative Officer, announces retirement after 43 Years
David Lubars NEW YORK CITY, U.S.A. — David Lubars, Chief Creative Officer of advertising firm BBDO Worldwide, will be retiring by the end of 2024, after working for forty-three years in…