How the ‘Mabuhay’ design identity for The One Asia’s Manila judging came to be, from the lens of Raymund Sison
MANILA, PHILIPPINES — In this exclusive piece penned by Raymund Sison, Founder and Creative Chief of Lennon Group, we deep dive into the design story of The One Club for Creativity’s…
Ogilvy PR President Emily Poon on the value of kindness, the power of community, and Dr. Seuss
MANILA, PHILIPPINES – There’s always a moment of trepidation whenever you’re waiting to meet someone like Emily Poon, President of Ogilvy Public Relations & Influence in Asia. A glance at her…
TikTok Unboxed 2024 presents new offerings for brands to unlock ‘Brand Fame to GMV Game’ and drive commerce success
MANILA, PHILIPPINES — The last quarter of the year presents arguably the most exciting and competitive season in digital marketing. This is especially true as we approach the time of mega…
One Asia x adobo Magazine Masterclass: 1 afternoon, 7 speakers, and a treasure trove of learnings
MANILA, PHILIPPINES — Last October 14, creative leaders took the stage for the inaugural ONE Asia x adobo Magazine Masterclass, a collaborative effort from adobo Magazine and The One Club for…
Journeys: Rey Tiempo’s London International Awards 2024 coverage wrap-up report
LAS VEGAS, USA — We were at the Seven Magic Mountains art installation, the site of one of the most unique mentoring sessions I’ve ever participated in, conducted by Malcom Poynton,…
Passions and profits, please – Insights on the pricing of design at Extra Price Please, from Dustin Carbonera
MANILA, PHILIPPINES — Pricing is a dark art, especially in our creative field. There are no set rules, and everyone faces the dilemma of whether the services a creative provides are…
On building a personal brand: Edelman’s Judy John shares strategy and branding insights at the One Asia x adobo Magazine Masterclass.
MANILA, PHILIPPINES — Judy John, Chief Creative Officer of Edelman, shared the importance of building yourself as a brand, the same way you build other brands, at the ONE Asia x…
Meta’s Issang Ceballos steers creatives towards the new era of storytelling at the One Asia x adobo Magazine Masterclass 2024
MANILA, PHILIPPINES — Last October 14, The One Club for Creativity and adobo Magazine launched the first ONE Asia Masterclass in the Philippines, bringing together top advertising industry leaders to empower…
GCASH PARA SA LAHAT: The Filipino Plight and GCash’s Fight for Financial Progress
MANILA, PHILIPPINES — Two decades ago, GCash was born, paving the way for a new chapter of financial services in the Philippines. What began as a simple money-sending tool has evolved…
Talented Agency’s Binaifer Dulani takes us through her One Asia judging experience in Manila
MANILA, PHILIPPINES — Binaifer Dulani, Founding Partner of Talented Agency, India, recently had the honor of serving as a juror for the 2024 One Asia Creative Awards. Known for her award-winning…
Franc Kevin Mangahas on learning, collaboration, and creativity at 2024 Creative LIAisons
MANILA, PHILIPPINES — Franc Kevin Mangahas, Associate Creative Director at Octopus&Whale, was among a group of talented Filipino creatives who had the opportunity to attend this year’s Creative LIAisons, an exclusive…
MullenLowe Singapore ECD Daniel Kee’s Advice for young creatives at the One Asia x adobo Magazine Masterclass
MANILA, PHILIPPINES — Daniel Kee, Executive Creative Director at MullenLowe Singapore, gave a nostalgic and inspiring talk on the authenticity of being creative at the ONE Asia x adobo Magazine Masterclass…
