adobo Talks Podcast: The challenges and merits of creative placemaking, according to Paloma Urquijo Zobel de Ayala and Paolo Mercado
When we think about ideal cities and the living situation within, we think about the convenience of having different transportation modes at hand; the proximity of schools and hospitals to residential…
In the age of AI, Kidlat Creative Festival 2026 asks what creativity can do without a prompt
As artificial intelligence accelerates the pace of creativity, the industry is being challenged to look beyond speed and output and confront what machines cannot provide such as purpose, judgment, craft, trust,…
These 10 new National Artists are shaping the Philippines’ creative legacy
Ten Filipino artists and cultural figures have been named National Artists, following President Ferdinand Marcos Jr.’s signing of Proclamation No. 1414 on September 1. The latest roster brings together artists whose…
TREYNA Group’s creative bench shines at the 2026 Kidlat Awards
For nearly five decades, TREYNA Group has reinvented itself through changing agency names, holding companies, and industry shifts. Yet one principle has remained constant: a challenger mindset that values curiosity, courage,…
TBWA\SMP paints the 2026 Kidlat Awards in winning colors with Grand Kidlat for ‘Boysen Color Stories’
TBWA\SMP delivered the biggest strike of the 2026 Kidlat Awards, with “Boysen Color Stories” emerging as one of the festival’s defining campaigns. The work earned a Grand Kidlat for Most Creative…
Leo Manila scores a Grand Kidlat win for McDonald’s ‘GamiFries’ at the 2026 Kidlat Awards
Leo Manila cemented its place among the biggest winners at the 2026 Kidlat Awards, with “McDonald’s GamiFries” emerging as one of the festival’s most decorated campaigns. The work claimed a Grand…
Life has no take two: Remembering the remarkable Kitty Lun
The Hong Kong and Asian advertising communities mourn the sudden and tragic passing of Kitty Lun, Head of Creative Shop, Greater China at Meta, whose remarkable career spanned decades of transformation in…
Lennon Group, Lunchbox’s unorthodox Grindr movie tour for Petersen Vargas’ ‘Some Nights I Feel Like Walking’ takes home a Grand Kidlat at the 2026 Kidlat Awards
Lennon Group delivered one of the most impressive accolades at the 2026 Kidlat Awards, with “Some Nights I Feel Like Doing a Grindr Movie Tour,” earning the Grand Kidlat for Most…
BBDO Guerrero’s ‘Safetynovela’ charts a Grand Kidlat-winning course at the 2026 Kidlat Awards
BBDO Guerrero emerged among the night’s biggest winners at the 2026 Kidlat Awards, with “Safetynovela” securing the Grand Kidlat for Most Creative Branded Content & Entertainment and reinforcing the agency’s reputation…
TBWA\SMP delivers the biggest strike at the 2026 Kidlat Awards with Grand Kidlat, Agency of the Year honors
TBWA\SMP strikes hard at the 2026 Kidlat Awards, emerging as Agency of the Year while “Boysen Color Stories” claimed one of four Grand Kidlat Awards, capping off a commanding performance across…
The unexpected rise of Margot Torres: Six lessons to success
Authority. Some fight and clamor for it, while for others, it comes so naturally. Margot Torres, Managing Director of McDonald’s Philippines, belongs to the latter. From the moment she walked into…
From Rasuwa to the world: A creative call to protect mountain communities
I want to begin with a heartfelt thank you. Since the devastating flash floods in Rasuwa and surrounding areas of Nepal, I have received messages and calls from friends and colleagues…
