ASIA-PACIFIC – INDIA, AUGUST 30, 2012 – TBWA\India lands the account for Prestige Group’s Forum Mall Bangalore following a multi-agency pitch. The Forum Mall is one of Bangalore’s most prominent landmarks and a destination for shoppers in Bangalore.
Rama Raju, general manager of the Forum Mall, said, “What impressed us was TBWA\India’s ability to think out of the box, their disruptive approach and most importantly, brand ownership, which convinced us to partner with TBWA.”
Commenting on the win, Nirmalya Sen, managing director at TBWA\India, said, “Only the most matured marketers pick their communications partner on the basis of their credentials. We are delighted to partner one such company in the Prestige Group and we are looking forward to co-creating The Forum brand with them.”
“We are delighted to work with a client who shares similar ideologies and understands our approach to communication. It is indeed a challenge and an honour for TBWA to build such an iconic brand. We look forward, in all enthusiasm, to create some unconventional and fresh advertising for them, with them,” Arindam Sengupta, vice president-south of TBWA\India added.
TBWA Worldwide creates Disruptive ideas expressed through Media Arts for global clients, including ABSOLUT, Accenture, adidas, Apple, Energizer, GSK, Henkel, Infiniti, McDonald’s, Michelin, Nissan, Pernod Ricard, Pfizer, Roche, Standard Chartered Bank, Singapore Airlines and Visa. TBWA is ranked as a Top-Ten worldwide advertising agency, and was recognized by Advertising Age in 2010 as the "Best International Network of the Decade". TBWA has 274 offices in 100 countries, and over 11,000 employees worldwide.