SYDNEY, AUSTRALIA — The Australian Olympic Committee has launched their latest ‘Have A Go’ campaign, where they teamed up with production company electriclimefilms and AOC partner, M&C Saatchi Sport & Entertainment.
The campaign will run from Wednesday, June 23, and through the duration of the Games, featured by AOCs media partners JC Decaux, NewsCorp, and Channel 7.
With electriclimefilms director André Rodrigues, ‘Have A Go’ is based on the insight that Aussies punch above their weight in sport and defy the odds. It’s in their DNA. Not everyone’s journey to the Olympics was a path of glory. Some athletes never made their high school teams, some weren’t instant stars in their sport, but they tried harder, they kept turning up and ‘had a go’.
AOC CEO Matt Carroll said: “Encouraging greater activity helps us fight obesity, improve mental health and provide better educational outcomes for our children. Increasing participation and ‘Have A Go’ is about more than growing Olympic sport, it’s about bringing communities together, creating vital connections, and being inclusive, this is something that deserves real celebration.”
CREDITS
Client | Australian Olympic Committee
Creative Agency | M&C Saatchi Sport and Entertainment
Operations Director: Lauren Galloway
Senior Account Manager / Producer: Hazel Nichols
Creative Director: Jon Kelly
Creative: Billie Gurr
Production Company | electriclimefilms
Director: André Rodrigues
Executive Producer: Michael Ahmadzadeh
Senior Producer: Lisa Macfarlane
DoP: Tom Black
Production Assistant: Michelle Jasan
Runner: Michael Cobley
1st AD: Eloise Boutry
1st AC: Gary Morris
2nd AC: Nicola Kirby
Photographer : Eric Yip
Photography Assistant: Govind Muthuraman
Underwater Footage: Mark Halliday, Guy Mac
Gaffer: Nick Gascoine
Best Boy: Richard Hawkins
Grip: Joe Bruneteau
Grip Assist: Mark Glasgow
HMU: Yvonne Tran
Post-Production Edit: André Rodrigues
Colour Grade: Tom Black
Animations: Rosemary Vasquez-Brown (GNT)
VO Recording: King Sound Studios
VO Artist: Mia Rodrigues
Audio: Shaun Clifford (Cheshire Audio)
