Press Release

Brand & Business: The SM Store launches share your extras for the benefit of Typhoon Odette communities

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MANILA, PHILIPPINES — Let’s make the start of the year more meaningful by donating new or gently used clothes via The SM Store and SM Foundation’s Share Your Extras. Donations pooled this year will be for the benefit of communities impacted by Typhoon Odette.

Shoppers can drop off their pre-loved clothes or purchase new ones for donation at any of The SM Store branches from Jan. 15-Feb. 15 in Metro Manila, and Feb. 1-28 at the rest of the branches nationwide.

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For every donated item, shoppers will receive a P100 discount coupon voucher courtesy of The SM Store. This can be redeemed at their next single-receipt purchase of a minimum of P1,000-worth of select items in-store or via Call To Deliver.

What are the DOs and DON’Ts?

  • Donate clothes in good condition. The clothes should be gently used and in good, wearable condition, without holes or damages.
  • Donate practical clothes only. Remember that your donations will go to communities who have lost access to basic needs. Please donate tops and bottoms for everyday wear that can be used comfortably by infants or adults. Avoid donating suits, gowns, uniforms, and costumes.
  • Wash the clothes first. For the safety of the people handling and receiving your donations, clean the clothes first and try to remove spots or stains. Skip donating used undergarments and bathing suits.
  • Check the pockets. Double and triple check to make sure there are no valuables or pieces of trash, such as used tissue or candy wrappers, left in the pockets.
  • Share Your Extras is an annual initiative of The SM Store and SM Foundation aimed at helping communities in need, such as those impacted by calamities. In 2018, we provided personal hygiene items for families in Marawi, and in 2020, we donated packed relief items for the communities in Isabela impacted by Typhoon Ulysses. This year, Share Your Extras will benefit families affected by Typhoon Odette, which has displaced millions of individuals in Mimaropa, Visayas, and Mindanao.

The other SM Store campaigns like Share Shoes, Donate A Book, and Share A Toy have received overwhelming support from customers.

For more updates and ways to donate, visit www.thesmstore.com and follow them on Facebook, Instagram, and Twitter

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