Press Release

Brand & Business: Cartoon Network and Ayala Malls present “Redraw Your Summer” at a mall near you!

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MANILA, PHILIPPINES — Cartoon Network and Ayala Malls bring kids a fun summer full of adventure with the launch of the Redraw Your Summer program. Built on four pillars – “Craft Your World”, “Move Your World”, “Create Your World”, and “Imagine Your World” – malls become “worlds” where kids can explore creativity through arts, theater, and dance.

From May 1 to June 30, the program starts with a meet and greet with iconic Cartoon Network characters. Kids can also participate in designing community art murals featuring specially made Tweety 80th anniversary artwork at select Ayala Malls.

“Kids are going to love all the activities we have planned for them. Together with Cartoon Network, we’ve designed a full program that entertains through artistic expression – it promises to be plenty of fun,” shared Tintin Enriquez-Yabao, Ayala Malls Consumer Marketing Head.

Sponsor

With Crayola as the official creativity partner, the program comes to life through partnerships with Steps Dance Project, SOFA Design Institute, The Mind Museum, Global Art Philippines, and Make Believe Productions.

Craft Your World
SoFA Design Institute is the Philippines’ leading educational institution committed to the art and business of design. Program workshops to be offered in Glorietta, Alabang Town Center, TriNoma, Greenbelt, and Market! Market! are designed to encourage kids to jazz up their summer style by crafting their own Cartoon Network themed mask lanyards, headgear, tops, and tote bags.

Move Your World
As one of the most innovative dance studios in the country led by Sofia Zobel-Elizalde, Steps Dance Studio takes pride in developing Filipino talent. The studio will hold workshops for kids to groove to their favorite Cartoon Network tunes! Workshops will be held at Glorietta, Alabang Town Center, TriNoma, Greenbelt, Market! Market!, U.P. Town Center, and Ayala Malls Cloverleaf. Marquee, Abreeza, and Solenad will also work with community partners for dance and martial arts workshops.

Create your World
Established in 1999, Global Art is the largest international art enrichment program for children. To be held at Alabang Town Center, Glorietta, Ayala Malls Manila Bay, Abreeza, and Greenbelt, Global art will lead workshops for kids to discover their inner artist by coloring their favorite Cartoon Network stars. U.P. Town Center, Solenad, Ayala Malls Serin, Centrio Mall, and The District Imus will also work with various artists and organizations.

Imagine your World
Make Believe Productions is a leading creative arts group that ushers children into worlds of wonder through imaginative play. Kids can enjoy Cartoon Network theater workshops at Alabang Town Center, Glorietta, Trinoma, Ayala Malls Manila Bay, Feliz, and Market! Market! The Mind Museum will partner with Glorietta, The District Imus, Marquee, and Harbor Point for science shows for kids looking for fun ways to learn about science.

A Fun and Adventurous Summer Awaits!
There’ll be plenty of games, prizes, and meet & greets featuring super stars from We Bare Bears, Ben 10, The Powerpuff Girls, Adventure Time, and The Amazing World of Gumball.

“This year, we will empower kids to rediscover the fun of summer while honing their skills and making new friends–all within the safe and secure space Ayala Malls offers,” said Eunice Velasco, Ayala Malls Marketing Director.

 

Visit www.ayalamalls.com for full details. Health and safety measures will be implemented.

For more cool experiences online, follow @iloveayalamalls and @cartoonnetworkasia. Share all your Redraw Your World moments by using the hashtags #AyalaMalls #WhereAmazingIsReal #CartoonNetwork #CNRedrawYourSummer #AmazingCreativityCamp.

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