CANNES, FRANCE – The Cannes Lions International Festival of Creativity 2022 announced the shortlist for the Film category, with 19 entries from the Asia-Pacific region.
The most entries come from India, spanning 8 out of 19 picks overall.
A02 (Consumer Goods)
Title | Brand | Product / Service | Entrant / Idea Creation | Location | Production |
JAQUAR BATH & LIGHTS – OFFICE | JAQUAR BATH & LIGHTS | JAQUAR BATH & LIGHTS | ENORMOUS BRANDS, Gurugram | INDIA | EARLY MAN FILM PVT LTD, Mumbai |
A07 (Media / Entertainment)
Title | Brand | Product / Service | Entrant / Idea Creation | Location | Production |
MACHINE-GUN MOUTH | BATTLEGROUNDS MOBILE INDIA | GAMING | DDB MUDRA, Mumbai | INDIA | EARLY MAN FILM PVT LTD, Mumbai |
B02 (Consumer Goods)
Title | Brand | Product / Service | Entrant / Idea Creation | Location | Production |
IF THE EARTH COULD SWALLOW US WHOLE | COW BRAND SOAP KYOSHINSHA CO., | COW BRAND SOAP | DENTSU INC., Osaka / CANDY FILM, Osaka | JAPAN | CANDY FILM, Osaka |
PARTY | CHEERS | CHEERS | GIGIL, Taguig | THE PHILIPPINES | ARCADE FILM FACTORY, Makati City |
PURE AS LOVE | BHIMA JEWELLERY | BHIMA WEDDING COLLECTION | ANIMAL, New Delhi | INDIA | RANSOM FILM, New Delhi |
SHOT ON IPHONE 13 PRO – THE | APPLE | IPHONE 13 PRO / CHINESE NEW YEAR | TBWA\MEDIA ARTS LAB, Shanghai | CHINA | LUNAR FILMS, Shanghai |
B03 (Healthcare)
Title | Brand | Product / Service | Entrant / Idea Creation | Location | Production |
THE WISDOM OF THE EAST | 5 TAKABB | 5 TAKABB ANTI-COUGH PILL & SPRAY | PHENOMENA CO., Bangkok | THAILAND | PHENOMENA CO., Bangkok |
B08 (Consumer Services / Business to Business)
Title | Brand | Product / Service | Entrant / Idea Creation | Location | Production |
METAVERRRRRRR | KRUNGSRI FIRST CHOICE | KRUNGSRI FIRST CHOICE | LEO BURNETT, Bangkok | THAILAND | FACTORY01, Bangkok |
MASTER JI | BYJU’S | BYJU’S | BYJU’S, Bengaluru | INDIA | DORA DIGS, Mumbai |
C01 (Viral Film)
Title | Brand | Product / Service | Entrant / Idea Creation | Location | Production |
MACHINE-GUN MOUTH | BATTLEGROUNDS MOBILE INDIA | GAMING | DDB MUDRA, Mumbai | INDIA | EARLY MAN FILM PVT LTD, Mumbai |
D02 (Micro-film)
Title | Brand | Product / Service | Entrant / Idea Creation | Location | Production |
LIBRARY | MONDE NISSIN CO., LTD. | VOIZ | OGILVY, Bangkok | THAILAND | FACTORY01, Bangkok |
E02 (Online & Viral Film)
Title | Brand | Product / Service | Entrant / Idea Creation | Location | Production |
CHATPAT | SOS CHILDREN’S VILLAGES INDIA | SOS CHILDREN’S VILLAGES INDIA | KINNECT, Mumbai / FCB INDIA, Delhi / | INDIA | KINNECT, Mumbai / FCB INDIA, Delhi |
F01 (Local Brand)
Title | Brand | Product / Service | Entrant / Idea Creation | Location | Production |
METAVERRRRRRR | KRUNGSRI FIRST CHOICE | KRUNGSRI FIRST CHOICE | LEO BURNETT, Bangkok | THAILAND | FACTORY01, Bangkok |
F04 (Social Behaviour)
Title | Brand | Product / Service | Entrant / Idea Creation | Location | Production |
MACHINE-GUN MOUTH | BATTLEGROUNDS MOBILE INDIA | GAMING | DDB MUDRA, Mumbai | INDIA | EARLY MAN FILM PVT LTD, Mumbai |
SHOT ON IPHONE 13 PRO – THE | APPLE | IPHONE 13 PRO / CHINESE NEW YEAR | TBWA\MEDIA ARTS LAB, Shanghai | CHINA | LUNAR FILMS, Shanghai |
F05 (Cultural Insight)
Title | Brand | Product / Service | Entrant / Idea Creation | Location | Production |
BLACK HOLE | OFF COFFEE | PXMART | OGILVY TAIWAN, Taipei City | CHINESE TAIPEI | BLUE MOON FILMS, Taipei |
SHOT ON IPHONE 13 PRO – THE COMEBACK | APPLE | IPHONE 13 PRO / CHINESE NEW YEAR | TBWA\MEDIA ARTS LAB, Shanghai | CHINA | LUNAR FILMS, Shanghai |
F06 (Breakthrough on a Budget)
Title | Brand | Product / Service | Entrant / Idea Creation | Location | Production |
CHATPAT | SOS CHILDREN’S VILLAGES INDIA | SOS CHILDREN’S VILLAGES INDIA | KINNECT, Mumbai / FCB INDIA, Delhi / | INDIA | KINNECT, Mumbai / FCB INDIA, Delhi |
F07 (Corporate Purpose & Social Responsibility)
Title | Brand | Product / Service | Entrant / Idea Creation | Location | Production |
A FIRE INSIDE DOCUMENTARY | NRMA INSURANCE | NRMA INSURANCE | THE TUESDAY CLUB, Auckland / FINCH, Auckland | NEW ZEALAND | FINCH, Auckland |
View the full shortlist here:
