SINGAPORE — Global integrated marketing agency Iris Worldwide has announced two new hires with the appointment of Priya Kalidas as Head of Growth and Mei Mei Ng as Creative Group Head (Art). Priya reports to Andy Cairns, the managing director of Iris Singapore and Mei Mei reports to Cristina “Tin” Sanchez who recently came on board as Executive Creative Director.
Priya is no stranger to Iris Singapore. She first joined the company in October 2021, and after a brief hiatus, she rejoined in a newly created role to drive the growth of the company.
With over 17 years of account management and brand communication experience in the region, Priya has worked with several reputable clients such as Malaysia Airlines, Alliance Bank, Pepsi Co, Mars Corporation, Toshiba Asia Pacific, Samsung Electronics Southeast Asia & Oceania, and Yeo Hiap Seng, among others. Priya enjoys meeting new people, building relationships, solving problems, and contributing to the overall growth and success of a business.
“I am more than excited about taking on this new role at Iris Singapore. As we emerge from this pandemic, I am looking forward to driving our Singapore business to profitable growth alongside Andy, and the amazing people of Iris who tirelessly work for the forward every day. Sky’s the limit to exciting possibilities when you are in an agency that adopts a progressive culture of driving brands and people forward,” said Priya on her new role.
On the other hand, Mei Mei started her career in the creative industry more than 14 years ago and has since grown into a seasoned art creative. She has a strong background in driving integrated creative work for global, regional, and local accounts. Her brand experience stretches across beauty, food & beverage, hospitality, and tourism and includes familiar household names such as Johnson & Johnson Consumer, IHG, Unilever, Glico, Nestle, and Pizza Hut.
Her passion lies in crafting digital-first and traditional above-the-line campaigns that are led by data-driven insights to provide effective cross-channel experiences for consumers. Above all, she believes that collaboration with her team and clients, bolstered with transparent communication, is the key to achieving great results.
Mei Mei will be spearheading a mix of regional and local accounts in her role at Iris, such as Alcon, IHG, and Trust Bank Singapore. She most recently helmed the brand launch of Trust Bank Singapore, a digital bank born from a partnership between Standard Chartered Bank and NTUC Group, in an omni-channel advertising campaign.
“I am absolutely thrilled to be part of an agency with unparalleled vision and to work with talented individuals in Iris Singapore. I look forward to working alongside our newly appointed ECD, Tin Sanchez, to deliver creative excellence across both local and regional clients,” said Mei Mei.
“It’s such a delight having Priya taking on the Head of Growth role. The agency has evolved so much over the past 2 years and it’s exciting to have Priya sharing the Iris story and bolstering our leadership team. And Mei Mei is such a creative powerhouse. Her fingerprints are all over our iconic work for Trust Bank which is currently blanketing The Island. She’s made a huge impact in a very short span of time,” shared Andy on the latest additions to Iris Singapore.
