MANILA, PHILIPPINES — The 2023-2024 PANA/PANAF Board of Officers, Directors, and Trustees, who were just recently inducted at Ascott Hotel Makati to a full house of brand builders and industry partners, has vowed to continue PANA’s commitment to championing responsible brand building.
According to incoming PANA President Adi Timbol-Hernandez of McDonald’s Philippines, the goal is to continue to elevate the standards of competence, ethical foundation, and cooperation among brand builders. She elaborated on the 3c’s as her game plan for the year. This consists of connection, collaboration, and championing. On the other hand, Blen Fernado, Chairperson for the Foundation, emphasized that the organization’s thrust this year is to curb the proliferation of fake news among the youth through its flagship programs whose emphasis will be on developing creativity through responsible content creation and consumption.
The induction coincided with the second general membership meeting, with the theme “Brand Recovery to Growth: Anchored on Values, Accelerated by Purpose.” Here, the brand builders were treated to lively discussions on elaborate, innovative, and implementable sustainability programs from Neogin Evangelista, President and General Manager of PHILUSA, who also served as the inducting officer, and Chito Maniago, Head for Government Affairs, Communications, and Sustainability of ZUELLIG Pharma. Angel Guerrero of adobo Magazine kept the conversation engaging and interesting as the moderator.
The PANA/PANA Foundation board and officers for the year 2023 are:
- PANA President: Adi Timbol-Hernandez (McDonald’s Philippines)
- Vice-President: Mick Atienza (SMART Communications, Inc.)
- Secretary: Maye Yao Co Say (Richwell Philippines, Inc.)
- Treasurer: Rey Marc San Juan (Julie’s Franchise Corp.)
- Auditor: Cathy Santamaria (Bank of the Philippine Islands)
- P.R.O.: Monday Gonzalez (GLOBE Telecom, Inc.)
- Directors: Chrissy Roa (Ayala Land, Inc.), Bea Atienza (Colgate-Palmolive Phils., Inc.), Mary Julie Balarbar (De La Salle University), Ron Molina (Ginebra San Miguel, Inc.), and Jonion San Agustin (SM Supermalls)
- PANAF Chairperson: Blen Fernando (Magna Anima Teachers College, Inc.)
- Vice-Chairperson: Alan Fontanilla (Packworks)
- Secretary: Eric Samuel Joven (Marie France Group of Companies)
- Treasurer: Andrew Ahorro (Kolin Phils. Int’l Inc.)
- Trustees: Mark Louie Napoles (Asian Hospital and Medical Center), Wendell Labre (CIS Bayad Center, Inc.), Aji Santiago (Moldex Land), Mike Villa-real (Philippine Veterans Bank), Len Pozon (Pioneer Life, Inc.), Albette Buddahim (Primer Group of Companies) and Gigi Tibi (RadManila Communications, Inc.).
