MANILA – While McCann Worldgroup has maintained its hold on the PH R3 Rankings top spot for October 2016, Mindshare has broken the winning streak of OMD.
Among the creative agencies in the Philippines, McCann still has the most account wins as of October 2016 including: Viber Project, BPI Institutional Digital Project, Unilab Project, Google Project and Metrobank Project.
Top-notchers from September 2016 PH R3 rankings, Ogilvy, Dentsu Jayme Syfu, and Y&R, also continue to be among the winningest creative agencies in terms of business wins.
Meanwhile, Mindshare has displaced the longest-running top media agency, OMD, with a total of three account wins as of October 2016: Southeast Asia Retail, Arla, Political Candidate (Buying).
This regional business rankings is provided by independent marketing consultancy, R3.