Press Release

MRM//McCann names Nick Handel as New Asia Pacific Leader

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SINGAPORE – 15 January 2019 – MRM//McCann, a leading global customer relationship agency, today announced the promotion of Nick Handel to Regional Managing Director, MRM//McCann, Asia Pacific.

Nick has been with McCann Worldgroup for nearly a decade, first as Managing Director of MRM//McCann Singapore and then as CEO of McCann Worldgroup, Singapore. Under his leadership, the Singapore office has achieved notable growth and industry recognition, including being named Singapore’s Digital Agency of the Year at the Campaign Asia-Pacific Awards, Singapore’s CRM Agency of the Year at the Marketing Magazine Agency of the Year Awards and Southeast Asia’s Integrated Agency of the Year at the Campaign Asia-Pacific Awards. Prior to joining McCann Worldgroup, he was Regional Director of Digital for Leo Burnett Asia Pacific.

The appointment marks a renewed focus by MRM//McCann in the region, where it has 13 offices in 10 markets, servicing the likes of , Cisco, General Motors, Mastercard, Unilever Food Solutions, and Honeywell.

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“With APAC digital spend projected to grow by 17% this year, and with unprecedented demand for our core competencies of creativity, data and technology, we enter 2019 confident of being able to fulfil our mission of being Asia’s leading customer relationship agency, by helping brands grow meaningful relationships with people”, said Nick Handel.

Kate MacNevin, Global Chief Executive Officer of MRM//McCann, remarked: “Nick has a proven track record in building one of the most successful teams in our MRM//McCann network. He is absolutely the right person for our continued expansion in Asia Pacific and I am excited to see what the year will bring.”

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