A Parisian honeymoon for BBH Asia Pacific’s global Vaseline campaign

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ASIA-PACIFIC – SINGAPORE, DECEMBER 1, 2010 – BBH Asia Pacific has launched a global campaign for Unilever brand Vaseline to run in three major regions this month. A TV spot showing newlyweds on a Parisian honeymoon has been shot for each region.

Tinus Strydom, creative director, BBH Asia Pacific, remarked, “If there’s ever a time a woman would want her skin feeling great, a honeymoon in Paris would be that moment. The confidence she has in her skin comes through in the intimacy shared on camera.”

BBH Asia Pacific Business Director Christina Chong commented: “Having worked on Vaseline across so many diverse markets in the region, It is extremely exciting for BBH Asia Pacific to now launch a global campaign for the brand which captures the universal truths and insights of what amazing skin can do for people and their lives ”.

BBH Asia Pacific has been the Agency of Record for Vaseline since 2006 and has produced over 16 campaigns for the brand including work for Vaseline Men’s, Vaseline Cleansing and Vaseline Whitening and Vaseline Total Moisture.