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PHILIPPINES, APRIL 18, 2011 – The Internet and Mobile Association of the Philippines (IMMAP), Ateneo-AJWCC, Blueblade Technologies, and Fiera de Manila Inc. offers an online course to get your marketing campaign pocket-ready.

Over a span of three weeks from April 28 to May 18, 2011, the course, called "Mobile Marketing On the Go" wil teach participants how to engage customers with mobile, going beyond text campaigns to implement a mobile CRM, promo, or even a mobile site. 

The course includes input from subject matter experts Jose Manel "Manny" Fernando of MegaMobile Inc, the mobile arm of the Philippine Daily Inquirer Group of Companies; and Jojit Alcazar, Head of Mobile Advertising of Smart Communications.

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While based online, students can also opt to attend physical classes to complement the online subject matter.

For more information, log on to their website.

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