JOHANNESBURG, SOUTH AFRICA – South Africa quickly implemented extreme lockdown measures to prevent the spread of Covid-19. With the sale of alcohol banned, bars closed, and gigs cancelled, lockdown, although absolutely necessary, is having a dramatic effect on the country’s comedy scene.
It’s always been Savanna’s mission to support and nurture comedic talent, but they are ramping up their efforts in response to the times. The Savanna Virtual Comedy Club from Grey South Africa offers a virtual stage from which the country’s comedians can reach out to people at a time when they are craving connection, entertainment and yes, a shot of humor.
The #SavannaVirtualComedyBar consists of two elements – the weekly Bar Nights and Comedy Specials. The weekly Bar Night events, which will be hosted on Zoom, will allow people to connect with their friends and have a drink, while interacting with two comedian hosts or ‘barmen.’ Comedy Specials will be run every two weeks and will star nine different comics. These will be shown on Savanna’s YouTube channel and will be streamed on Savanna’s social channels, @savannacider.
The first Weekly Bar Night held last week featured some of SA’s biggest names in comedy as well as a bevy of newcomers.
“Covid-19 has forced us to think on our feet. We’ve all had to learn and adapt to this a new reality and all the constraints that come with it. We applaud our clients for taking the plunge and investing in this initiative,” says Fran Luckin, CCO at Grey.
Credits
Advertising Agency: Grey/Liquid South Africa, Johannesburg, South Africa
Chief Creative Officer: Fran Luckin
Executive Creative Director: Felix Kessel
Creative Director: Steph van Niekerk
Art Director: Seth Beukes, Sifiso Nkabinde, Muhammed Gangat
Copywriter: Thokozani Khumalo, Jeff Harvey
Head of Production: John Vlismas
Business Director: Jacqui Howard-Tripp
Account Manager: Lubba Ngonzo
Production Company: OGO Productions
Digital Creative Director: Kristoff Smit
UX: Lara Peters
Project Manager: Leezl Kaschula
Social Strategist: Zaahira Mahomed
Community Manager: Lungi Mdaki, Julius Hlungulu
