BANGKOK, THAILAND – In a new campaign from Alpha 245 Thailand created for the Thai Health Promotion Foundation called “School”, educating smokers is done by the film illustrating the facts on smoking distance. Most of the smokers aware that smoking harm people around them so they always step away from people and community every time they smoke, not knowing that the distance they thought it’s safe wasn’t far enough because smoke travel further than they think.
Alpha 24 Thailand shares, “…we decided to make this film to protect non-smoker by educating every smoker that even if you already step away from people and community but your smoke still harms people around the community and if you don’t want to harm anyone the best solution is to ‘stop smoking for good’.”
Creative Credits
Title: School
Client: Thai Health Promotion Foundation
Product/Service: Stop smoking for good
Creative Agency: Alpha 245 Thailand
Chief Creative Officer: Sompat Trisadikun
Executive Creative Director: Ariyawat Juntaratip
Creative Director: Sarut Yungcharoen
Art Director: Sompat Trisadikun
Ariyawat Juntaratip
Sarut Yungcharoen
Pradipa Charnpinyo
Nararut Opasprayoon
Copywriter: Kittinat Prasomsap
Account Management Director: Tida Vibulvanich
Account Director: Kanitta Chartpong
Account Manager: Veerin Lertsirimongkonkul
Account Executive: Maythavee Jariyanoppanan
Agency Producer: Sompetch Nuntasinlapachai
Agency Editor: Kemachad Gunpai
Production Company: Factory01 Co., Ltd.
Film Director: Wuthisak Anarnkaporn
Production Producer: Rungtawan Nanthasaen
DOP: Pasit Tandaechanurat
Editing Company: Matad Co., Ltd.
Editor: Sippanart Olarnsaritkul
Music Company: Mellow tunes Co., Ltd.
