TOKYO, JAPAN — Hakuhodo Inc., Japanʼs second largest advertising company, is delighted to announce that Hakuhodo Group company TBWA\HAKUHODO has been awarded the Japan Creative Agency of the Year Gold for the tenth time in Campaign Asia-Pacific magazine’s Agency of the Year 2020. The agency won awards in three Agency categories, including Japan/Korea Best Culture, and four People/Team categories for a total of seven awards in the Japan/Korea awards.
Hakuhodo Group company IdeasXMachina Advertising, Inc. (Philippines) won the Asia-Pacific Talent Development Program of the Year in the Asia-Pacific and Network of the Year awards.
Additionally, in the Southeast Asia awards, the Group’s Winter Egency Co. Ltd. (Thailand) won awards in three Agency categories, including the Southeast Asia Social Media Agency of the Year Gold. IdeasXMachina Advertising, Inc. (Philippines) and its business units won awards in five categories; four Agency categories, including Southeast Asia Best Culture Gold, and one People/Team category.
Campaign Agency of the Year recognizes outstanding business performance in advertising and communications in awards for Australia/New Zealand, Greater China, Japan/Korea, South Asia, Southeast Asia, Asia-Pacific and Network of the Year. Scores are awarded independently by Campaign Asia-Pacific magazine.
Awards won
Japan/Korea: Agency
・ Gold, Japan Creative Agency of the Year: TBWA\HAKUHODO
・ Gold, Japan/Korea Best Culture: TBWA\HAKUHODO
・ Gold, Japan/Korea Agency Marketer Partnership of the Year: TBWA\HAKUHODO Nissan United / Nissan
Japan/Korea: People/Team
・ Japan/Korea Account Person of the Year: Sayaka Ohno (TBWA\HAKUHODO)
・ Japan/Korea Agency Head of the Year: Chris Iki (TBWA\HAKUHODO)
・ Japan/Korea Creative Person of the Year: Masaya Asai (TBWA\HAKUHODO)
・ Japan/Korea Strategic/Brand Planner of the Year: Patrycja Sojka (TBWA\HAKUHODO)
Asia-Pacific and Network of the Year: Agency
・ Asia-Pacific Talent Development Program of the Year: IdeasXMachina Advertising, Inc., Philippines
Southeast Asia: Agency
・ Gold, Southeast Asia Social Media Agency of the Year: Winter Egency Co., Ltd., Thailand
・ Gold, Southeast Asia Best Culture: IdeasXMachina Advertising, Inc., Philippines
・ Gold, Southeast Asia Talent Development Program of the Year: IdeasXMachina Advertising, Inc., Philippines
・ Bronze, Southeast Asia Market Research Agency of the Year: Brand-Y, Philippines (a business unit of IdeasXMachina)
・ Gold, Thailand Independent Agency of the Year: Winter Egency Co., Ltd., Thailand
・ Silver, Thailand Digital Agency of the Year: Winter Egency Co., Ltd., Thailand
・ Bronze, Philippines PR Agency of the Year: PRIXM, Philippines (a business unit of IdeasXMachina)
Southeast Asia: People/Team
・ Southeast Asia Young Achiever of the Year: Christine “Rain” Gamboa (IdeasXMachina Advertising, Inc., Philippines)