Y&R Malaysia ranks amongst the world’s top 20 in 2012

 

Y&R Malaysia’s overall tally of 96 awards in 2012 also places the agency sixth position in the Asia Pacific region top 10 list. The agency’s recognitions include 56 international awards won in 2012 include one Gold and one Silver at the London International Awards; 21 Ad Stars (including one Gold and six Silver); two Silver and two Bronze Cannes Lions; two Silver ANDY Awards; one Silver Pencil and one Merit at One Show; one Silver, four Bronze, five Shortlist at Spikes Asia; one Bronze Clio; one D&AD In-book as well as AdFest success. 

 

Y&R was also awarded the biggest honors in Malaysia’s advertising industry, winning both Golden Kancil ‘Best of the Best’ and being named ‘Agency of the Year’ at the Kancil Awards 2012. The agency, which scored 229 points, won three Gold, nine Silver, 12 Bronze and 14 Merit awards in various categories. Having previously won the Golden Kancil on several occasions, this is the first time in its 19-year history that Y&R Malaysia has been named Agency of the Year. The coveted Golden Kancil ‘Best of the Best’ went to the much-feted ‘Fairy Tales’ (Design Open) and ‘More Than Just Classics’ (Design Corporate Identity) for Penguin Books, while other awards were won for Vespa.

 

“Being named among the top 20 agencies in the world, and sixth in the region by The Directory Big Won Rankings, rounds off an amazing year for the agency. These wins are testament to the agency’s creative might, as well as its incredible energy and team spirit, having been rewarded locally, regionally and globally,” said Y&R Malaysia group general manager Lisa Hezila.

 

Gigi Lee, creative director Y&R Malaysia commented: “It’s incredibly gratifying to win such prestigious awards for our client Penguin Books, who have been with us since 2005. Great work is produced with the support of great clients, and this success is down to an amazing team effort from everyone.”