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Brand & Business: GMA Network, news pillars Soho and Enriquez continue to gain Filipinos’ trust

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MANILA, PHILIPPINES — Leading broadcast company GMA Network as well as its news pillars Jessica Soho and Mike Enriquez consistently hold the Filipinos’ trust in the Reader’s Digest Trusted Brands Awards 2022.

In this year’s awarding ceremonies held on April 8, the Kapuso Network once again took the Platinum Award for the TV Network category – the highest honor among the most trusted brands. Formally receiving the award for the Network was GMA Executive Vice President and Chief Financial Officer Felipe S. Yalong.

GMA Executive Vice President and Chief Financial Officer Felipe S. Yalong.

“This is a testament to what we’ve been doing especially in public service as well as the way we deliver news,” said Yalong.

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GMA Network Chairman and CEO Felipe L. Gozon also shared how GMA maintains its reputation as the most trusted network. “It helps that we are not beholden to any political group or entity, that we are an independent media organization, and that we have no other interests to protect. We have no other agenda outside of the drive to excel and to serve our public and viewers the best way we can.”

Kapuso broadcast journalists Jessica Soho and Mike Enriquez were likewise awarded as the most trusted personalities in their respective categories.

Jessica Soho

Reader’s Digest Hall of Famer Jessica Soho was hailed as the “Most Trusted TV Host for News and Current Affairs” for the 13th consecutive time. Soho continues to earn the Filipinos’ trust year after year, long after earning a spot in the Hall of Fame in 2018.

The highly-acclaimed broadcast journalist hosts the top-rating Sunday program “Kapuso Mo, Jessica Soho (KMJS),” which is also the most followed Filipino TV show on Facebook.

“Thank you for your never-ending trust, and I wish to be able to live up to it in the course of my work and despite the very trying times we’re all living in. Thank you again Reader’s Digest, mabuhay po kayo, and God bless all of you,” Soho greeted.

Mike Enriquez

In turn, Mike Enriquez earned his eighth award as the “Most Trusted Radio Presenter” as Filipinos continue to recognize his commitment to Serbisyong Totoo. Enriquez anchors “Super Balita sa Umaga Nationwide” and “Saksi sa Dobol B” on Super Radyo DZBB 594 kHz.

“Thank you so much, Reader’s Digest, for yet another most trusted brand award as a radio presenter. This is very valuable and very inspiring and very encouraging so that we continue doing what we do,” Enriquez said.

The Reader’s Digest Trusted Brands Awards is the prestigious annual award-giving body that recognizes which brands and services, as well as the personalities, consumers trust the most and is conducted through its Trusted Brand Survey.

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