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CANNES, FRANCE – The Cannes Lions International Festival of Creativity 2022 announced the shortlist for the Outdoor category, with 6 entries from the Asia-Pacific region.
Ogilvy Bangkok has 3 entries for Ikea Trading, and Tencent Shenzhen, Leo Burnett Manila, and Ogilvy Singapore/Ogilvy Malaysia take 1 entry each.
B02 (Consumer Goods)
Title | Brand | Product / Service | Entrant / Idea Creation | Location |
LIVING ROOM | IKEA TRADING (THAILAND) LTD. | IKEA | OGILVY, Bangkok | THAILAND |
KITCHEN | IKEA TRADING (THAILAND) LTD. | IKEA | OGILVY, Bangkok | THAILAND |
RESTROOM | IKEA TRADING (THAILAND) LTD. | IKEA | OGILVY, Bangkok | THAILAND |
D02 (Promotional Items & Printed Media )
Title | Brand | Product / Service | Entrant / Idea Creation | Location |
POSTER-POSTCARD-POST IT | TENCENT YOUTH SCIENCE FESTIVAL | TENCENT YOUTH SCIENCE FESTIVAL | TENCENT, Shenzhen | CHINA |
F07 (Corporate Purpose & Social Responsibility)
Title | Brand | Product / Service | Entrant / Idea Creation | Location |
MCDONALD’S CLASSROOM | MCDONALD’S | MCDONALD’S | LEO BURNETT, Manila | THE PHILIPPINES |
FLAGS OF GENEROSITY | CADBURY | CADBURY DAIRY MILK | OGILVY, Singapore / OGILVY MALAYSIA, Kuala Lumpur | SINGAPORE |
View the full shortlist here:
Founded in 1954, the Cannes Lions International Festival of Creativity is the home of great ideas. For over 68 years, Cannes Lions has served as a convening force for the global creative community. The Lions, the industry’s most prestigious, coveted creative accolade, receive thousands of entries every year. The work is judged by over 400 authoritative, respected creative leaders before the winners are showcased and awarded at the nightly awards shows.
The winners of the Lions will be announced at evening Award Shows taking place throughout the Festival, from June 20-24, 2022. Further information on how to be a part of the Cannes Lions can be found on the official website.
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