SINGAPORE — Global media intelligence company CARMA was victorious at AMEC’s Global Measurement Effectiveness Awards with an unprecedented 16 wins – 11 golds, four silvers, and one bronze award.
Among the numerous accolades won, CARMA was named AMEC’s largest communications, research, and measurement organization of the year.
CARMA’s See Think Do Methodology brought home the gold for the innovation award for new measurement methods. The media intelligence company invested $2 million in an “Insights Hackathon” to create and test new services with data scientists and insight leaders.
Closer to home, CARMA won gold in three categories together with BMW Group Asia, including the most effective planning, research, and evaluation in APAC, and the best first steps on a measurement journey.
Two of CARMA’s insights consultants, Orla Graham and Jennifer Sanchis, were named AMEC’s Executive Professional of the Year, and Young Professional of the Year, respectively.
Mazen Nahawi, Founder and Group CEO at CARMA, said, “CARMA is committed to offering simple data and actionable insights to clients globally. I’m extremely pleased we are recognized for delivering customized reports, real-time corporate reputation management, and insights consulting in many markets.”
“With CARMA’s Indonesia launch marking our 20th office globally, 20% turnover growth globally, and 90% client retention rate, these awards celebrate the team’s hard work to strengthen our industry position. I look forward to what the next year brings as we continue to advocate for best-practice measurement and data-driven marketing programs,” Mazen furthered.
Andrew Nicholls, Managing Director at CARMA Asia, added, “We’re proud to be recognized for supporting our clients in achieving their PR goals with precision. Being named best in APAC for planning, research, and evaluation, speaks volumes about the level of our insights team. We look forward to continuing this momentum in the years ahead.”
