All the hypercreative wins at Kidlat Awards 2024

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MANILA, PHILIPPINES — The 4As Philippines and the Creative Guild celebrated a successful return to in-person judging and awarding at this year’s Kidlat Awards 2024 at the Ayala Museum, bringing together the best of the country’s young and veteran creatives. With the guiding theme of “Hypercreativity,” this year’s CreativeFest 2024 set the stage perfectly for the evening’s awards night, naming the winning works that exhibited the most unlimited and diverse forms of creative communications today.

Hosted by RX 93.1’s Rico Robles, the electrifying evening of awards and creative excellence was opened with the welcoming remarks by 4As Philippines President and Chief Executive Officer of Seven AD Teeny Gonzales: “Hyper – which means above, beyond, excitable going beyond the three dimensions – always entails some sort of risk. Hypercreativity is the only way we can survive the onslaught of new media and new options.. Tonight we celebrate hypercreatives that show the way forward and show us how it’s done.”

The opening remarks was then presented by Creative Guild President and Havas Media Ortega Executive Creative Director, Angie Tijam-Tohid: “It’s the honor of a lifetime to serve this industry I’ve been a part of for the past two decades. Tonight, we celebrate the 16th edition of the Kidlat Awards, the premier advertising show of the Philippine advertising industry. Hypercreativity is this year’s theme – a tribute to the creatives who never stay put, and always stay unlimited.”

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She went on, “This year we added the Audio Craft category, and we also launched Creativity Unlimited, where we looked beyond our industry to celebrate creativity in all forms. We’ve received a total of 692 entries.. even the number of entries is [in hyperdrive] as well.”

Kidlat Awards 2024 Special Awards

Three special awards were presented at the Kidlat ceremony as well, honoring astounding creative leaders who have contributed immensely to the Philippine advertising scene.

Firstly, the newest Creative Guild Hall of Fame inductee was presented to Maan Bautista, VML Executive Creative Director. During her acceptance speech, Maan shared, “I am good with pitches; I am not good with speeches,” earning adoring laughs from her colleague.

She furthered, “This speech has been the hardest JO of my career. I am an introvert, and after thinking until 4:00 pm today, I went back to the basic writing principle: Write what you know.”

“So, in doing this speech, I also share tips for public speaking for introverts. First, know and obsessively learn from the greats. Second, planning is your friend. Finally, be yourself. Let’s do more awesome work together as a country and put the Philippines in the map! Ang galing natin guys and ituloy-tuloy lang natin yan.”

The Lifetime Achievement Award for Production was then awarded to Lorna Lopez Tabuena. Upon receiving her award, she shared, “I am humbled as I stand here in behalf of the production people for their talent and hard work that gained us this honor. This is for them. Maraming maraming salamat po.“

Meanwhile, the Lifetime Achievement Award for Creative was given to David Guerrero, Creative Chairman of BBDO Guerrero. “This is why I think we have the best job (for me): If you love your work, can travel, meet world leaders, meet the person of your dreams, make a family, make great friends, be creative… That’s what makes this award so special. It’s taken me 37 years to get this award. And it feels like it’s been worth every minute. ‘The work. The work. The work.’ But it’s always been ‘the people. the people. the people.’ who made it possible.”

Furthermore, the KPB Outstanding Audio award was granted to “KitKat – Comma” by VML Manila for Nestlé Philippines.

Kidlat Awards 2024 Major Awards:

GRAND KIDLAT:

Classic Creativity – Print & Publication: “Kitkat – Comma” by VML Manila for Nestlé Philippines
Creativity in Experience: “Right to Care” by MullenLowe TREYNA for QC Local Government Unit

KIDLAT SINANG:

Creativity for Good: “Right to Care” by MullenLowe TREYNA for QC Local Government Unit

AGENCY OF THE YEAR:

Audio Craft of the Year: “Knorr Kalan” by SoundDesign Manila
Audio Production House of the Year: Hit Productions
Film Craft of the Year: Netflix Rebel Moon “Kokey” by Arcade Film Factory
Film Production House of the Year: Arcade Film Factory
Advertiser of the Year: Quezon City Local Government Unit
Agency of the Year: VML Manila

On these wins, agency leaders shared their happiness and excitement online to celebrate. Mike Trillana, President of MullenLowe TREYNA, had this to say on the multiple wins of the “Right to Care” campaign on his Facebook post: “It was quite the historic evening for our 45 year old start-up. The winningest night in the history of SSC&B Lintas-Lintas:Manila-Ammarati Puris Lintas-Lowe Lintas-Lowe Philippines-MullenLowe Philippines-MullenLowe TREYNA as lightning struck 11 times! Proud beyond words for all our teams that brought home this honor!”

Golda Roldan, CEO of VML Manila, also expressed her delight on a social media post, in light of the agency winning Agency of the Year on top of multiple awards: “One of the rare times I am left speechless. Winning Agency of the Year at the 4As Philippines Kidlat Awards fills me with an indescribable sense of joy. Huge thanks to our invaluable client partners Nestlé and McDonald’s and to our wonderful production partners Vic Icasas, Sharon Espiritu Ambas, Hit Productions Inc. and Jeng Gambol Floresca. And of course, none of this would have been possible without the dedication of every person at VML Manila. This achievement is beyond fulfilling – it’s the realization of a long-held dream. And the fact that it coincided with the induction of our ECD Maan Bautista into the 4As Creative Guild Hall of Fame adds to the sweetness of the moment… This is for you, Dave Ferrer.”

Kidlat Awards 2024 Winners:

Including the major awardees, here are some notable insights from this year’s results:

VML Manila won 20 awards, including Agency of the Year
MullenLowe TREYNA‘s “Right to Care” campaign won nine awards, including Kidlat Sinang and the Grand Kidlat for Creativity in Experience
GIGIL is the biggest-winning independent agency with 17 awards across a variety of clients, with Propel Manila coming in close with 13 trophies.
Top 5 creative agencies:
- TBWA\ SMP with 23 wins
- Dentsu Creative Manila with 21 wins
- VML Manila with 20 wins
- Leo Burnett Group Manila with 17 wins
- GIGIL with 17 wins
Top production houses (audio and film):
- Arcade Film Factory scored 17 wins, including Film Production House of the Year
- FilmPabrika scored 16 wins
- HIT Productions scored 11 wins, including Audio Production House of the Year
- SoundDesign Manila scored 11 wins

BRONZE:

Classic Creativity – Outdoor / Ambient: Greenpeace “Black and White” by Dentsu Creative Manila for Greenpeace Philippines
Classic Creativity – Outdoor / Ambient: “Pix for Pricks” by Dentsu Creative Manila for Love Yourself Inc.
Classic Creativity – Outdoor / Ambient: “Chill Venting Machine” by Enrique Philippines for Universal Robina Corporation
Classic Creativity – Outdoor / Ambient: “Life Bulb” by Leo Burnett Group Manila for WWF Philippines
Classic Creativity – Outdoor / Ambient: “Boysen Bug Off Plant” by TBWA\ SMP for Pacific Paint (Boysen) Philippines
Classic Creativity – Print & Publication: Greenpeace “Black and White” by Dentsu Creative Manila for Greenpeace Philippines
Classic Creativity – Print & Publication: “Crash-less Dummies – Samuel” by BBDO Guerrero for Mitsubishi Motors Corporation
Classic Creativity – Print & Publication: “Crash-less Dummies – Astrid” by BBDO Guerrero for Mitsubishi Motors Corporation
Classic Creativity – Print & Publication: “Kitkat – Em Dash” by VML Manila for Nestle Philippines
Classic Creativity – Print & Publication: “Famously Visited” by Leo Burnett Group Manila for McDonald’s Philippines
Classic Creativity – Print & Publication: “Boysen Bug Off Plants – Venus Flytrap” by TBWA\ SMP for Pacific Paint (Boysen) Philippines
Classic Creativity – Film: Get Banked by Dentsu Creative Manila for Maya Philippines, Inc.
Classic Creativity – Film: Niel by GIGIL for Grab
Classic Creativity – Film: Mother’s Day by GIGIL for Grab
Classic Creativity – Film: Rufa Mae by GIGIL for Netflix
Classic Creativity – Film: Batang Hinirang sa Lupang Hinirang by Ad Hoc Marketing for PridePH
Classic Creativity – Film: Spotify Zipline by TBWA\ SMP for Spotify Philippines
Classic Creativity – Film: Bahay Tuluyan Emoji Friends by TBWA\ SMP for Bahay Tuluyan Foundation Inc.
Classic Creativity – Audio: “Bleep the Lights” by Leo Burnett Group Manila for WWF Philippines
Classic Creativity – Audio: “Kitkat – Em Dash” by VML Manila for Nestle Philippines
Classic Creativity – Audio: “Kitkat – Ellipsis” by VML Manila for Nestle Philippines
Classic Creativity – Audio: “Kitkat – Campaign” by VML Manila for Nestle Philippines
Classic Creativity – Design: Greenpeace “Black and White” by Dentsu Creative Manila for Greenpeace Philippines
Classic Creativity – Design: “Almond Koka Orinasu Cafe” by Dentsu Creative Manila for Glico Philippines
Classic Creativity – Design: Ensure Gold “Seniors Can” by Seven AD Inc. for Abbott Laboratories
Classic Creativity – Design: “Beautiful Evolution” by Leo Burnett Group Manila for 4As Philippines
Classic Creativity – Design: “Boysen Bug Off Plants – Venus Flytrap” by TBWA\ SMP for Pacific Paint (Boysen) Philippines
Classic Creativity – Design: “Deliciously Poetic Promo Codes” by Propel Manila for NutriAsia

Creativity in Engagement – Creative Data: “Unlock Travel” by Leo Burnett Group Manila for Cebu Pacific Air
Creativity in Engagement – Media: “Bleep the Lights” by Leo Burnett Group Manila for WWF Philippines
Creativity in Engagement – Media: “Not-Asking-For-It Clothing Reviews” by Propel Manila for Gabriela Women’s Party
Creativity in Engagement – Media: “Bantayog Street Memorials” by Dentsu Creative Philippines for Bantayog ng mga Bayani Foundation
Creativity in Engagement – PR: “Ball” by GIGIL for Smart Communications, Inc.
Creativity in Engagement – PR: “McDonald’s Lovin’ All” by TBWA\ SMP for McDonald’s Philippines
Creativity in Engagement – Influencer: “Pocky Cha11enge” by Dentsu Creative Philippines for Glico Philippines
Creativity in Engagement – Influencer: “Petmaloop: The World’s Longest Travel Livestream” by Ace Saatchi & Saatchi for Smart Communications, Inc.
Creativity in Engagement – Social: “This is an IKEA Store” by Ogilvy Manila for IKEA Philippines
Creativity in Engagement – Social: “SG Enable FAQs” by TBWA\ SMP for SG Enable
Creativity in Engagement – Social: “Davao” by GIGIL for Grab
Creativity in Engagement – Social: “McDonald’s Lovin’ All” by TBWA\ SMP for McDonald’s Philippines

Audio Craft – Direction: “Bantayog Street Memorials – Evelyn” by SoundDesign Manila for Monument of Heroes
Audio Craft – Direction: “Bantayog Street Memorials – Emman” by SoundDesign Manila for Monument of Heroes
Audio Craft – Music / Sound Design: “Love Yourself – Test Test Muna” by SoundDesign Manila
Audio Craft – Music / Sound Design: “Bantayog Street Memorials – Evelyn” by SoundDesign Manila for Monument of Heroes
Audio Craft – Music / Sound Design: “Bantayog Street Memorials – Obispo” by SoundDesign Manila for Monument of Heroes
Audio Craft – Music / Sound Design: “Bantayog Street Memorials – Emman” by SoundDesign Manila for Monument of Heroes
Audio Craft – Music / Sound Design: “Galing Dito 2” by LoudBox Studios for DITO Telecommunity
Audio Craft – Music / Sound Design: “Christmas Furbabies” by LoudBox Studios for Rockwell
Audio Craft – Voice Performance: “Bantayog Street Memorials – Evelyn” by SoundDesign Manila for Monument of Heroes
Audio Craft – Original Score: “Shell 110th Launch Film” by HIT Productions for Pilipinas Shell Petroleum Corp.
Audio Craft – Song Adaptation: “Bench Kukur / Bench Curtain Couture” by SoundDesign Manila for Suyen Corporation
Audio Craft – Song Adaptation: “Panalangin” by LoudBox Studios for PSBank
Audio Craft – Song Adaptation: “Grab Sorry” by HIT Productions for Grab
Audio Craft – Original Song: “Project Buhos” by Dentsu Creative Manila for Ginebra San Miguel Inc.
Audio Craft – Original Song: “GSM Lamang ang May Tapang” by HIT Productions for Ginebra San Miguel
Audio Craft – Original Song: “That’s Poppin'” by LoudBox Studios for PLK Philippines Inc.
Audio Craft – Sonic Branding: “GoTyme Sonic Branding” by HIT Productions for GoTyme Banking Corporation
Audio Craft – Sonic Branding: “Maya Rich and Famous” by HIT Productions for Maya

Film Craft – Animation: Maya: Hope by FilmPabrika, Inc. for Maya
Film Craft – Cinematography: Copy of Attack by Woo Consultants, Inc. for San Miguel Brewery, Inc.
Film Craft – Direction: GrabFood ‘Lookalike’ by Arcade Film Factory for Grab Philippines
Film Craft – Direction: GrabFood ‘Sorry’ by Arcade Film Factory for Grab Philippines
Film Craft – Direction: Nescafe: Stark by FilmPabrika Inc. for Nestle Philippines
Film Craft – Direction: Gatorade: Sweat Unites by FilmPabrika Inc. for PepsiCo
Film Craft – Editing: GrabFood ‘Lookalike’ by Arcade Film Factory for Grab Philippines
Film Craft – Editing: Maya: Hope by FilmPabrika, Inc. for Maya
Film Craft – Production Design: Netflix Rebel Moon ‘Kokey’ by Arcade Film Factory by Netflix
Film Craft – Production Design: Netflix Black Knight ‘Papa P’ by Arcade Film Factory by Netflix
Film Craft – Visual Effects and Digital Imaging: GrabFood Group Order ‘Face’ by Arcade Film Factory for Grab Philippines
Film Craft – Visual Effects and Digital Imaging: Rise by Woo Consultants, Inc. for San Miguel Brewery, Inc.
Film Craft – Visual Effects and Digital Imaging: Maya: Rich and Famous by FilmPabrika Inc. for Maya
Film Craft – Makeup & Hairstyling: Maya: Hope by FilmPabrika Inc. for Maya
Film Craft – Casting: Nescafe: Stark by FilmPabrika Inc. for Nestle Philippines
Film Craft – Casting: Purpose by Black Pencil Advertising Inc. for Glaxosmithkline Consumer Healthcare
Film Craft – Casting: Bench Curtain Couture by TBWA\ SMP for Suyen Corporation

Agency & Digital Craft – Copywriting: “Battle Cries” by Wizard Manila for Sanofi
Agency & Digital Craft – Copywriting: “Bantayog Street Memorials” by Dentsu Creative Philippines for Bantayog ng mga Bayani Foundation
Agency & Digital Craft – Design / Outdoor / Print: Art Direction: “Maarte at the Pen” by TBWA\ SMP for Museum Foundation of the Philippines, Inc.
Agency & Digital Craft – Design / Outdoor / Print: Art Direction: “Bantayog Street Memorials” by Dentsu Creative Philippines for Bantayog ng mga Bayani Foundation
Agency & Digital Craft – Design / Outdoor / Print: Art Direction: “Boysen Bug Off Plant – Bladderworts” by TBWA\ SMP for Pacific Paint (Boysen) Philippines
Agency & Digital Craft – Design / Outdoor / Print: Art Direction: “Boysen Bug Off Plant – Pitcher Plant” by TBWA\ SMP for Pacific Paint (Boysen) Philippines
Agency & Digital Craft – Design / Outdoor / Print: Typography: “Kintab Refillables” by BBDO Guerrero for Kintab Co.
Agency & Digital Craft – Design / Outdoor / Print: Copywriting: “Kitkat – Em Dash” by VML Manila for Nestle Philippines
Agency & Digital Craft – Design / Outdoor / Print: Illustration: “We Don’t Know the Meaning Behind Our Logo” by Leron Leron Sinta for Leron Leron Sinta
Agency & Digital Craft – Design / Outdoor / Print: Illustration: “Almond Koka Orinasu Cafe” by Dentsu Creative Philippines for Glico Philippines
Agency & Digital Craft – Design / Outdoor / Print: Illustration: “Life Bulb” by Leo Burnett Group Manila for WWF Philippines
Agency & Digital Craft – Art Direction: Ensure Gold: “Seniors Can” by Seven AD Inc. for Abbott Laboratories
Agency & Digital Craft – Copywriting: “The Dissolving Things – Ghosted” by BBDO Guerrero for Luoro GMBH
Agency & Digital Craft – Copywriting: “The Dissolving Things – Password” by BBDO Guerrero for Luoro GMBH
Agency & Digital Craft – Digital: Photography: Greenpeace “Black and White” by Dentsu Creative Manila for Greenpeace Philippines
Agency & Digital Craft – Digital: Data Visualization: “Thanks Haters! NFT” by GIGIL for The Koolpals Comedy Group
Agency & Digital Craft – Digital: Innovative Use of Technology: “Heartache Generation Live Music Video Campaign” by Tony& for Offshore Music Philippines
Agency & Digital Craft – Digital: Metaverse, New Realities & Emerging Tech: “Heartache Generation Live Music Video Campaign” by Tony& for Offshore Music Philippines

Creativity in Entertainment – Audio-Visual Branded Content: “Pamilya Kaya Live” by Ogilvy Manila for Globe Telecom
Creativity in Entertainment – Talent: “Get Banked” by Dentsu Creative Manila for Maya Philippines
Creativity in Entertainment – Innovation: “Heartache Generation Live Music Video Campaign” by Tony& for Offshore Music Philippines

Creativity in Experience – Touchpoints & Technology: “This is an IKEA Store” by Ogilvy Manila for IKEA Philippines
Creativity in Experience – Touchpoints & Technology: “Aguinaldo Collector’s Shirt” by Propel Manila for G-XChange Inc.
Creativity in Experience – Touchpoints & Technology: “Ride the Arches” by Leo Burnett Group Manila for McDonald’s Philippines
Creativity in Experience – Touchpoints & Technology: “Bantayog Street Memorials” by Dentsu Creative Philippines for Bantayog ng mga Bayani Foundation
Creativity in Experience – Brand Experience: “Milo Digidash” by Ogilvy Manila for Nestle Philippines
Creativity in Experience – Brand Experience: “The World’s Longest Travel Livestream” by Ace Saatchi & Saatchi Advertising for Smart Communications, Inc.
Creativity in Experience – Brand Experience: “Chill Venting Machine” by Enrique Philippines for Universal Robina Corporation
Creativity in Experience – Brand Experience: “Night Classroom” by Leo Burnett Group Manila for McDonald’s Philippines
Creativity in Experience – Brand Experience: “We Fly With Her” by Propel Manila for Philippine Airlines
Creativity in Experience – Guerrilla Marketing & Stunts: “Closeup – Ride Closer” by MullenLowe TREYNA for Unilever Philippines
Creativity in Experience – Creative Commerce: “McDonald’s – I’m Loving Me” by VML Manila for McDonald’s Philippines
Creativity in Experience – Creative Commerce: “Dead Selling” by Leo Burnett Group Manila for Universal Robina Corporation
Creativity in Experience – Innovation: “House of Healers” by Ogilvy Manila for Mind You Mental Health Systems, Inc.

Creativity in Strategy & Effectiveness – Creative Effectiveness: “Night Classroom” by Leo Burnett Group Manila for McDonald’s Philippines
Creativity in Strategy & Effectiveness – Creative Effectiveness: “Deliciously Poetic Promo Codes” by Propel Manila for NutriAsia
Creativity in Strategy & Effectiveness – Creative Strategy: “Night Classroom” by Leo Burnett Group Manila for McDonald’s Philippines
Creativity in Strategy & Effectiveness – Creative Strategy: “House of Healers” by Ogilvy Manila for Mind You Mental Health Systems, Inc.
Creativity in Strategy & Effectiveness – Creative Strategy: “Cool” by GIGIL for Coco Tea
Creativity in Strategy & Effectiveness – Creative Strategy: “Hello From Home” by Propel Manila for Avida Land
Creativity in Strategy & Effectiveness – Creative Strategy: “FWD: The Gamer Insurance” by MullenLowe TREYNA for FWD Life Insurance

Creativity for Good – Corporate Social Responsibility: “We Fly With Her” by Propel Manila for Philippine Airlines
Creativity for Good – Corporate Social Responsibility: “Beancense” by Dentsu Creative Manila for Coffee Project
Creativity for Good – Non-Profit, Charity & Government: “Rebirth Certificates” by Propel Manila for Pride@Tech x PFIP
Creativity for Good – Public Service & Cause Appeals: “Rebirth Certificates” by Propel Manila for Pride@Tech x PFIP
Creativity for Good – Public Service & Cause Appeals: “Bahay Tuluyan Emoji Friends” by TBWA\ SMP for Bahay Tuluyan Foundation, Inc.

Creativity UNLMTD: “Heartache Generation Live Music Video Campaign” by Tony& for Offshore Music Philippines

SILVER:

Classic Creativity – Outdoor / Ambient: “This is an IKEA Store” by Ogilvy Manila for IKEA Philippines
Classic Creativity – Outdoor / Ambient: “Bantayog Street Memorials” by Dentsu Creative Philippines for Bantayog ng mga Bayani Foundation
Classic Creativity – Print & Publication: “Kitkat – Ellipsis” by VML Manila for Nestle Philippines
Classic Creativity – Print & Publication: “Kitkat – Campaign” by VML Manila for Nestle Philippines
Classic Creativity – Film: Cool by GIGIL for Coco Tea
Classic Creativity – Film: McDonald’s Lovin’ All by TBWA\ SMP for McDonald’s Philippines
Classic Creativity – Film: Bench Curtain Couture by TBWA\ SMP for Suyen Corporation
Classic Creativity – Design: “Bantayog Street Memorials” by Dentsu Creative Philippines for Bantayog ng mga Bayani Foundation

Creativity in Engagement – Media: “This is an IKEA Store” by Ogilvy Manila for IKEA Philippines
Creativity in Engagement – PR: “Cool” by GIGIL for Coco Tea
Creativity in Engagement – PR: “Sim Registration Drive” by GIGIL for TNT
Creativity in Engagement – Social: “Kitkat – Kathniel Break” by VML Manila for Nestle Philippines
Creativity in Engagement – Social: “4,827-Character Caption Promo Hunt” by Propel Manila for We-Load Transcargo Corporation

Audio Craft – Direction: NUJP “Percy-Lapid’ AI RC by Wonder Collab Studios, Inc. for National Union of Journalists of the Philippines
Audio Craft – Music / Sound Design: “Netflix Heart of Stone” by HIT Productions for Netflix
Audio Craft – Voice Performance: Kitkat An Ode to Break “Ellipsis” by HIT Productions for Nestle Philippines
Audio Craft – Original Score: “Maya Rich and Famous” by HIT Productions for Maya
Audio Craft – Song Adaptation: “Knorr Kailan” by SoundDesign Manila for Unilever
Audio Craft – Original Song: “Hit McMusical” by LoudBox Studios for McDonald’s Philippines

Film Craft – Cinematography: “Netflix Rebel Moon Kokey“ by Arcade Film Factory for Netflix
Film Craft – Cinematography: NYC 2.0 by FRGMNT MNL for Yamaha Motor Corporation
Film Craft – Direction: “Netflix Rebel Moon Kokey” by Arcade Film Factory for Netflix
Film Craft – Direction: “Coco Stress Drilon” by Arcade Film Factory for Coco Fresh Tea & Juice
Film Craft – Direction: “Gatorade: Water“ by FilmPabrika Inc. for PepsiCo
Film Craft – Direction: “McDonald’s: Lovin Her” by FilmPabrika Inc. for McDonald’s Philippines
Film Craft – Editing: “Gatorade: Water” by FilmPabrika Inc. for PepsiCo
Film Craft: Production Design: “Gatorade: Water” by FilmPabrika Inc. for PepsiCo
Film Craft: Production Design: “Maya: Hope” by FilmPabrika Inc. for Maya
Film Craft – Visual Effects & Digital Imaging: “Maya: Hope” by FilmPabrika Inc. for Maya
Film Craft – Color Correction / Grading: “Netflix Rebel Moon Kokey“ by Arcade Film Factory for Netflix
Film Craft – Color Correction / Grading: Gatorade by Barebones Inc. for PepsiCo Philippines, Inc.
Film Craft – Casting: “GrabCar Sorry” by Arcade Film Factory for Grab Philippines
Film Craft – Casting: “McDonald’s: Lovin Her” by FilmPabrika Inc. for McDonald’s Philippines
Film Craft – Low Budget Film: “McDonald’s: Lovin Her” by TBWA\ SMP for McDonald’s Philippines
Film Craft – Low Budget Film: Bench Curtain Couture by TBWA\ SMP for Suyen Corporation

Agency & Digital Craft – Copywriting: “Kitkat Punctuation Breaks – Comma” by VML Manila for Nestle Philippines
Agency & Digital Craft – Copywriting: “Champion Jersey” by TBWA\ SMP for Peerless Products Manufacturing Corporation
Agency & Digital Craft – Design / Outdoor / Print: Art Direction: “Crash-less Dummies” by BBDO Guerrero for Mitsubishi Motors Corporation
Agency & Digital Craft – Design / Outdoor / Print: Art Direction: “Life Bulb” by Leo Burnett Group Manila for WWF Philippines
Agency & Digital Craft – Design / Outdoor / Print: Art Direction: “Boysen Bug Off Plant – Venus Flytrap” by TBWA\ SMP for Pacific Paint (Boysen) Philippines
Agency & Digital Craft – Design / Outdoor / Print: Art Direction: “Boysen Bug Off Plant – Campaign” by TBWA\ SMP for Pacific Paint (Boysen) Philippines
Agency & Digital Craft – Design / Outdoor / Print: Character Design: “Beautiful Evolution” by Leo Burnett Group Manila for 4As Philippines
Agency & Digital Craft – Design / Outdoor / Print: Copywriting: “Kitkat – Ellipsis” by VML Manila for Nestle Philippines
Agency & Digital Craft – Design / Outdoor / Print: Copywriting: “Kitkat – Campaign” by VML Manila for Nestle Philippines
Agency & Digital Craft – Design / Outdoor / Print: Digital Imaging: “Crash-less Dummies” by BBDO Guerrero for Mitsubishi Motors Corporation
Agency & Digital Craft – Design / Outdoor / Print: Illustration: “Maarte at the Pen” by TBWA\ SMP for Museum Foundation of the Philippines
Agency & Digital Craft – Design / Outdoor / Print: Photography: Greenpeace “Black and White” by Dentsu Creative Manila for Greenpeace Philippines
Agency & Digital Craft – Digital: Art Direction: Greenpeace “Black and White” by Dentsu Creative Manila for Greenpeace Philippines
Agency & Digital Craft – Digital: Illustration: “Deliciously Poetic Promo Codes” by Propel Manila for NutriAsia
Agency & Digital Craft – Digital: Data Visualization: “Spotify Real Data Sightings” by TBWA\ SMP for Spotify Philippines
Agency & Digital Craft – Digital: Innovative Use of Technology: “4Dish Pot” by GIGIL for Netflix

Creativity in Entertainment – Talent: “Kokey” by GIGIL for Netflix

Creativity in Experience – Brand Experience: “Ride the Arches” by Leo Burnett Group Manila for McDonald’s Philippines
Creativity in Experience – Brand Experience: “4Dish Pot” by GIGIL for Netflix
Creativity in Experience – Guerrila Marketing & Stunts: “Bantayog Street Memorials” by Dentsu Creative Philippines for Bantayog ng mga Bayani Foundation
Creativity in Experience – Creative Commerce: “This is an IKEA Store” by Ogilvy Manila for IKEA Philippines

Creativity in Strategy & Effectiveness – Creative Effectiveness: “This is an IKEA Store” by Ogilvy Manila for IKEA Philippines
Creativity in Strategy & Effectiveness – Creative Effectiveness: “Right to Care” by MullenLowe TREYNA for Quezon City Local Government Unit
Creativity in Strategy & Effectiveness – Creative Strategy: “This is an IKEA Store” by Ogilvy Manila for IKEA Philippines

Creativity for Good – Corporate Social Responsibility: “Night Classroom” by Leo Burnett Group Manila for McDonald’s Philippines
Creativity for Good – Non-Profit, Charity & Government: “The World-Saving Barangay” by Propel Manila for Communities Organized for Resource Allocation
Creativity for Good – Public Service & Cause Appeals: “The World-Saving Barangay” by Propel Manila for Communities Organized for Resource Allocation

GOLD:

Classic Creativity – Outdoor / Ambient: “4Dish Pot” by GIGIL for Netflix
Classic Creativity – Print & Publication: “Kitkat – Comma” by VML Manila for Nestlé Philippines
Classic Creativity – Film: Sim Registration Drive by GIGIL for TNT
Classic Creativity – Audio: “Kitkat – Comma” by VML Manila for Nestlé Philippines
Classic Creativity – Design: “Washtag” by TBWA\ SMP for SixFifty Trading Corporation
Creativity in Engagement – Media: “Pad-Ibig Diaries” by Leo Burnett Manila for Roots of Health and Jsuntrade
Creativity in Engagement – PR: “Right to Care” by MullenLowe TREYNA for QC Local Government Unit
Audio Craft – Music / Sound Design: “Knorr Kalan” by SoundDesign Manila for Unilever Philippines
Audio Craft – Song Adaptation: “RC Cola Balot” by HIT Productions for ARC Refreshments Group
Film Craft – Cinematography: “Nescafe: Stark” by FilmPabrika Inc. for Nestle Philippines
Film Craft – Direction: “RC Cola: Balot” by Arcade Film Factory for ARC Refreshments Group
Film Craft – Editing: “Coco: Stress Drilon” by Arcade Film Factory for Coco Fresh Tea & Juice
Film Craft – Makeup & Hairstyling: “Netflix Rebel Moon: Kokey” by Arcade Film Factory for Netflix
Film Craft – Casting: “Coco: Stress Drillon” by Arcade Film Factory for Coco Fresh Tea & Juice
Film Craft – Casting: “Gatorade: Water” by FilmPabrika Inc. for PepsiCo
Creativity in Entertainment – Talent: “Cool” by GIGIL for Coco Tea
Agency & Digital Craft – Copywriting: “Kitkat Punctuation Breaks — Emdash” by VML Manila for Nestle Philippines
Agency & Digital Craft – Copywriting: “Kitkat Punctuation Breaks — Ellipsis” by VML Manila for Nestle Philippines
Agency & Digital Craft – Copywriting: “Kitkat Punctuation Breaks” by VML Manila for Nestle Philippines
Agency & Digital Craft – Digital Metaverse, New Realities & Emerging Tech: “4Dish Pot” by GIGIL for Netflix
Creativity in Experience – Innovation: “Right to Care” by MullenLowe TREYNA for QC Local Government Unit
Creativity in Strategy & Effectiveness – Creative Strategy: “Right to Care” by MullenLowe TREYNA for QC Local Government Unit
Creativity for Good – Non-profit, Charity & Government: “Right to Care” by MullenLowe TREYNA for QC Local Government Unit
Creativity for Good – Public Service & Cause Appeals: “Right to Care” by MullenLowe TREYNA for QC Local Government Unit