LONDON, UK — The London International Awards, now in its 39th year, has revealed its 2024 Jury Presidents. LIA is bringing the top industry people to Las Vegas to chair their jury panels from September 29 through October 07.
The integrity of every jury under their respective Jury Presidents will set the creative benchmark for 2024, as well as elevate the quality of the work for the industry at large.
Barbara Levy, President of LIA, said, “What the LIA jurors do in the judging rooms is serious business. That’s why we spend weeks choosing our Jury Presidents. You just have to look at the list to see the diverse talent among our Presidents. Each of them is highly respected by their peers, talented creative people who have and will continue to drive the industry to greater heights. Mediocrity is not in their vocabulary or portfolio. They know great storytelling; they can tell the difference between persuasion and pure hype. The result: the best body of work from 2024 that will re-energize and inspire the industry.”
Terry Savage, LIA Chairperson, added, “Leadership of any jury is critical to the outcome. LIA prides itself in having great Jury Presidents, who understand not just the work but also the cultural nuances associated with any Global Award Show.”
Approximately 200 jury members from around the globe will convene in Las Vegas to be part of the judging process. All rounds of judging are done onsite at the Encore @ Wynn Hotel. Every juror is required to see every piece of work in their respective Category. These panels decide on the Gold, Silver, and Bronze Statue Winners, as well as the Finalists. Each panel has the discretion to award a Grand LIA.
As there is no off-site pre-judging, all judges are fully involved from the beginning to the end, so everyone is privy to the final results before publication.
The 2024 LIA Jury Presidents are:
• Ambient & Activation | Billboard | Poster | Print: Till Diestel, Chief Creative Officer, Serviceplan Germany, Munich
• Audio & Radio: Laura Rapela, Executive Creative Director, GUT Buenos Aires
• Branded Content and Branded Entertainment: Juan Woodbury, North America Creative & Entertainment Lead, Ogilvy, New York
• Creative Strategy and Transformative Business Impact: Suzanne Powers, Powers Creativity, New York
• Creativity In B2B: Joji Jacob, Regional Chief Creative Officer SEA & NA Havas
• Creativity In PR: Della Sweetman, Chief Business Development Officer Executive Lead, Creative, Strategy and Planning FleishmanHillard Global, New York
• Design and Package Design: Oskar Lübeck, Chief Creative Officer Bold, Stockholm
• Digital and Use of Social Media & Influencers: Malcolm Poynton, Global Chief Creative Officer Cheil
• Evolution and Creative Use of Data: Yasu Sasaki, Global Chief Creative Officer, Dentsu Group Inc.
• Health & Wellness, Susan Perlbachs, Chief Creative Officer, EVERSANA INTOUCH, New York
• Health & Wellness-Craft and Pharma & Medical-Craft, Jonathan Isaacs, Global Chief Creative Officer
TBWA\Health Collective
• Integration and Direct: Susan Credle, Chair of FCB, Creative Advisor to IPG
• Music & Sound: Carol Dunn, Executive Producer, Human, Santa Monica
• Non-Traditional: Nadja Lossgott, Chief Creative Officer, AMV BBDO, London
• Pharma & Medical: Tom Richards, Chief Creative Officer, 21GRAMS
• Production & Post-Production and Music Video: Charlotte Lepot, Executive Producer DIVISION, Paris
• TV & Cinema and Online Film: Marco Venturelli, Chief Creative Officer – Publicis France, CEO / CCO – Publicis Conseil, Paris
LIA is just one of five global shows that is included in the WARC Creativity 100 rankings.
To see the full list of jury members, and for more information you may visit the official website here.
