MANILA, PHILIPPINES — It’s that time of the year again. The One Show, one of the biggest global awards programs, has released its shortlist filled with entries from around the world that continue on the industry’s legacy of inspiring, relevant works. In line with the awards program’s dedication to recognizing and celebrating works that go above and beyond the creative excellence expected of them, these entries were screened by creative and business leaders from across the globe.
Asia-based agencies definitely didn’t let the spotlight miss them and their prowess as innovators and creative trailblazers. Out of 4,975 shortlisted works from 69 countries and regions, over 600 works from Asia made the cut and will be proceeding to the second round of judging where finalists will be determined.
Among the agencies from Asia, ‿ and us from Dubai takes the lead with 55 entries. This includes the 26 shortlists landed by the “Sole Music” campaign for Anghami and “The Undeniable Street View” for UNITED24, Nova Ukraine, Voices of Children, and BOCTOK SOS.
Sponsor
Meanwhile, India pulls ahead as the Asian country with the most shortlists for The One Show, with Ogilvy Mumbai proving to be a heavy hitter with 45 shortlists.
After the second round of judging, finalists will be chosen among the shortlisted works and announced on April 24, 2023.
The complete One Show 2023 shortlist is can be found here.
Check out the shortlisted works hailing from Asia here:
Branded Entertainment
Short Form Video – Single
- A Step Forward by Dentsu Creative Vietnam for Biti’s
- New World by The Leo Burnett Group Thailand / Bangkok for Thai Health Promotion Foundation
Short Form Video – Series / Episodic
- A CLUB OF MIRACLES by Amber China / Shanghai for VOLVO
- Stories For Customer Service by BLKJ Havas / Singapore for Ninja Van
- Stump Cam by Ogilvy Gurgaon / India for Coca-Cola India Pvt. Ltd.
Long Form Video – Single
- In Love We Trust 2 by Sinyi Realty for dentsuMB Taiwan / Taipei
- Yuto Horigome | What Are You Working On? by Nakama Film / Tokyo + Push Media / Tokyo for Nike
- Love Your Gut by Ogilvy Group Thailand / Bangkok + Suneta House / Bangkok for Dairy Plus Co., Ltd./Dutchie
- Dove – The Beauty Report Card #StopTheBeautyTest by Ogilvy Mumbai / India for Dove
- Quality Time,Again by Rabbit’s Tale / Bangkok + Suneta House / Bangkok for Five Star Chicken
- “Shot on iPhone 14 Pro – Through the Five Passes” by TBWA\Media Arts / Shanghai + Apple / China + OMD for Apple
- Meeting Again For The First Time by UltraSuperNew / Tokyo for SKYN
Full Length Video – Single
- “Shot on iPhone 13 Pro – Those That Follow” by TBWA\Media Arts Lab / Singapore + Apple / Thailand + OMD for Apple
- Shot on iPhone 14 Pro – Fursat” by TBWA\Media Arts Lab / Singapore + Apple / India + OMD for Apple
Music Videos
- Scam Se Bacho by BBDO INDIA / Mumbai + WhatsApp by Meta / New Delhi for WhatsApp
- Vaundy×Morisawa Fonts “OKITEGAMI” by Morisawa Inc. / Tokyo + Whatever Co. / Tokyo + TAIYO KIKAKU Co., Ltd. / Tokyo for Morisawa Inc.
- Play Has No Limits feat. Kenshi Yonezu by SIX INC. / Tokyo + Sony Interactive Entertainment / Tokyo + GEEK PICTURES / Tokyo + REISSUE RECORDS / Tokyo for Sony Interactive Entertainment / PlayStation
Audio
- Journa-Rhythm by TBWA\HAKUHODO Inc. / Tokyo + NION / Tokyo for The Asahi Shimbun Company
Games / Gaming
- Quest for Dyslexia by Cheil Hong Kong / Hong Kong + Cheil PengTai Beijing / Beijing for Samsung
- Amazing Thailand. Culture to Commerce. by Ogilvy Group Thailand / Bangkok + Yggdrazil Group / Bangkok for Tourism Authority of Thailand
- adidas NEO Gymnastics x Just Dance by TBWA\Shanghai / Shanghai + TBWA\BOLT Shanghai / Shanghai + off lab / Shanghai for adidas
Experiential – Brand Installations
- Art on 158-Meter Ice by BLACKBOW / Beijing for Olympic Winter Games Beijing 2022
- Gamer Asylum by Ogilvy / Singapore for ARTOTEL Group
- SangSom Bar by SOUR Bangkok / Bangkok + SALT & PAPER Design Studio / Bangkok + BANGKOK CANVAS / Bangkok for SangSom
- Tinder Live Young Again / SwipeMart by Wieden+Kennedy Tokyo / Meguro City, Tokyo + SUNNY SIDE UP Inc. + Hakuten Corporation + WOW inc., for Tinder Japan
Experiential – Virtual Events
- The Out of This World Match by Mastercard for FP7 McCann / Dubai + Carat / MENA + Weber Shandwick
Experiential – Hybrid Events
- Airtel 175 Replayed by Leo Burnett + Airtel / New Delhi + Prodigious / Mumbai for Airtel 175 Replayed for Airtel
Augmented, Virtual & Mixed Reality (AR, VR, MR)
- Moxy-Universe, Play Beyond by Media.Monks / Shanghai for Moxy Hotels
- KATII by SOUR Bangkok / Bangkok for Plan B Media
Low Budget
- Perk Disclaimers by Ogilvy Mumbai / India + Wavemaker / Mumbai for Cadbury Perk
User-Generated Content
- User Generated Action Scenes by BBDO Bangkok / Bangkok + SOS Sound of Studio / Bangkok + Hybrid Post / Bangkok for Netflix Thailand
Brand Partnerships
- Superstar Ravi’s by Havas Middle East / Dubai + Red Havas Middle East / Dubai + Sweetwater / Duba for adidas
- Stump Cam by Ogilvy Gurgaon / India for Coca-Cola India Pvt. Ltd.
Craft – Use of Technology
- SUNTORY TENNENSUI ENDLESS DAWN by Dentsu Craft Tokyo / Tokyo + (tsuzuku) / Tokyo + DENTSU INC. / Tokyo + Uedake / Tokyo for Suntory Holdings Limited
- Bothard by DDB Mudra Group / Mumbai + Viacom 18 / Mumbai + KRDS Developments for MTV India
- Airtel 175 Replayed by Leo Burnett + Airtel / New Delhi + Prodigious / Mumbai for Airtel 175 Replayed for Airtel
Innovation in Branded Entertainment
- Perk Disclaimers by Ogilvy Mumbai / India + Wavemaker / Mumbai for Cadbury Perk
Brand-Side / In-House
Video Content – Single
- Ode To Mumbai | ACKO Loves Mumbai | #WelcomeChange by ACKO General Insurance Limited / Bangalore + Hungry Films / Mumbai for ACKO General Insurance Limited
Video Content – Series
- Invisible Businesses by Meta / New York City + Africa DDB / São Paulo + Now We Collide / Sydney for Meta
Brand-Building – Brand Personality
- Decarbo Score by Earth hacks by MITSUI & CO., LTD. / Tokyo + HAKUHODO Kettle Inc. / Tokyo + SIGNING Ltd. / Tokyo + HAKUHODO inc. / Tokyo for MITSUI & CO., LTD. / HAKUHODO inc.
Cultural Driver
Popular Culture Impact
- The Other Mother’s Day by BBDO Bangkok / Bangkok + B1 Films / Bangkok + Bob Eye View Co., Ltd. / Bangkok + PumPumPumPum Sound Studio / Bangkok for Johnson & Johnson Consumer (Thailand) Ltd. / Johnson’s
- I’m Possible Billboards by Havas Middle East / Dubai + Mediacom / Dubai + Red Havas Middle East / Dubai for adidas
- Superstar Ravi’s by Havas Middle East / Dubai + Red Havas Middle East / Dubai + Sweetwater / Duba for adidas
- GREETING MILK by INNORED / Seoul + Paulus Co., Ltd. / Seoul for Maeil Dairies
- Chatpat by FCB India Group / Gurugram + Kinnect / Mumbai + FCB Chicago / Chicago + Lord + Thomas / Chicago for SOS Children’s Villages
- Race for Life by Leo Burnett / Dubai + Starcom Middle East / Dubai + Mango Jam / Dubai + Stoked / Dubai for Bee’ah
- #BringBack2011 by Leo Burnett India / Mumbai + Mondelez International, Inc.- / Mumbai + Wavemaker India for Oreo India
- Donation Wallpaper by Leo Burnett Taiwan / Taipei for Leo Burnett Taiwan / Taipei
- Dove – The Beauty Report Card #StopTheBeautyTest by Ogilvy Mumbai / India for Dove
- Journa-Rhythm by TBWA\HAKUHODO Inc. / Tokyo + NION / Tokyo for The Asahi Shimbun Company
- The Unstainable Thobe by Wunderman Thompson Dubai / Dubai for Heinz ketchup
Multicultural Impact
- Unbox Me by FCB India Group / Gurugram + FCB Chicago / Chicago + Lord + Thomas / Chicago + Fuel Content / Capetown for UNAIDS
- The Missing Chapter by Leo Burnett India / Mumbai + Procter & Gamble – Whisper / Mumbai + Offroad Films / Mumbai for P&G Whisper
- Shagun Ka Lifafa by McCann Worldgroup India / Mumbai for Ujjivan Small Finance Bank
- Google Voice It Out by Toaster / Singapore + Google Indonesia for Google Indonesia
Creative Effectiveness
Creative Effectiveness – Consumer / Brand
- See Equal Share The Load by BBDO INDIA / Mumbai + Procter & Gamble / Mumbai for P&G India
- Sing It Right with Spotify Lyrics by Juice / Singapore for Spotify
Creative Effectiveness – CSR
- EatQual by DDB Mudra Group / Mumbai for McDonald’s
- KFC Bucket Canvas by Ogilvy Gurgaon / India + Uncommon Sense / New Delhi for Yum Restaurant India Pvt. Ltd.
- Empty Plates by Saatchi & Saatchi MEA / Dubai + Prodigious Middle East / Dubai + Optix Middle East / Dubai for UAE Government Media Office
- The Grande Good Cup by TBWA\HONG KONG / Hong Kong + Starbucks Coffee Asia Pacific / Hong Kong + TBWA\DXD HONG KONG / Hong Kong + TBWA\BOLT HONG KONG / Hong Kong for Starbucks
- Money Dream by the.WATERMELON / Seoul + ACA / Seoul + SomedaySpring Production / Seoul + BOUNCE Creative / Seoul for Hana bank
Single Region or Market – Consumer / Brand
- See Equal Share The Load by BBDO INDIA / Mumbai + Procter & Gamble / Mumbai for P&G India
- ME-POP: A NEW MUSIC GENRE FOR THE MIDDLE EAST by Commonwealth McCann / Dubai + Weber Shandwick / Dubai + Stoked Films / Dubai + Carat MENA / Dubai for Chevrolet Brand
- Milaap by Leo Burnett / Dubai + Starcom Middle East / Dubai + Prodigious / Dubai for Project Chaiwala
- #ShopsForShopless by Ogilvy Mumbai / India + Mondelez / Mumbai + Wavemaker / Mumbai + Good Morning Films / Mumbai for Cadbury Celebrations
- McDonald’s Carabao-Thru by TBWASANTIAGO MANGADA PUNO / Makati + How’s Everything? / Makati for Golden Arches Development Corporation / McDonald’s Philippines
- Empty Plates by Saatchi & Saatchi MEA / Dubai + Prodigious Middle East / Dubai + Optix Middle East / Dubai for UAE Government Media Office
- Money Dream by the.WATERMELON / Seoul + ACA / Seoul + SomedaySpring Production / Seoul + BOUNCE Creative / Seoul for Hana bank
Creative Use of Data
Data Visualization – Dynamic / Responsive
- Perk Disclaimers by Ogilvy Mumbai / India + Wavemaker / Mumbai for Cadbury Perk
Targeting
- Quest for Dyslexia by Cheil Hong Kong / Hong Kong + Cheil PengTai Beijing / Beijing for Samsung
- Flipvertising by CHEP Network / Sydney + The Sweetshop + The Editors + Ogilvy for Samsung
Storytelling
- Airtel 175 Replayed by Leo Burnett + Airtel / New Delhi + Prodigious / Mumbai for Airtel 175 Replayed for Airtel
- Billion Cheers Jersey by Leo Burnett India / Mumbai + MPL Sports + THIMMAPPA FILM COMPANY for MPL Sports
- #ShopsForShopless by Ogilvy Mumbai / India + Mondelez / Mumbai + Wavemaker / Mumbai + Good Morning Films / Mumbai for Cadbury Celebrations
- Pave It Forward by Publicis Groupe Japan (Beacon Communications) / Tokyo + ThePub / New York for INFINITI
Experiential & Immersive
- Voice Watch by DENTSU INC / Tokyo + Data Artist Inc. / Tokyo + DENTSU LIVE INC. / Tokyo + SHINDII, LLC. / Tokyo for Toyota Mobility Foundation
- Breakchains With Blockchain by Horizon FCB Dubai / Dubai + Film DNA / Cairo + The Youth / Curitiba + Vox Haus CompanyActivity / Novo Hamburgo for Children of Female Prisoners’ Association
- Airtel 175 Replayed by Leo Burnett + Airtel / New Delhi + Prodigious / Mumbai for Airtel 175 Replayed for Airtel
Real-Time Data
- Perk Disclaimers by Ogilvy Mumbai / India + Wavemaker / Mumbai for Cadbury Perk
- Pave It Forward by Publicis Groupe Japan (Beacon Communications) / Tokyo + ThePub / New York for INFINITI
- The Passion Calculator by Wunderman Thompson Dubai / Dubai for FC Home & Décor
Use of Technology
- Flipvertising by CHEP Network / Sydney + The Sweetshop + The Editors + Ogilvy for Samsung
- #ShopsForShopless by Ogilvy Mumbai / India + Mondelez / Mumbai + Wavemaker / Mumbai + Good Morning Films / Mumbai for Cadbury Celebrations
Design
Brand Identity – System
- A gift（donkey meat）from XiangYe by 33 and Branding / Beijing for XiangYe
- 4th Guanzhong Mangba Art Festival by another design / Guangzhou for Guanzhong Mangba Art Festival
- GAFA Degree Show 2022 by another design / Guangzhou + GAFA / Guangzhou for GAFA
- China Climate Action Week by another design / Guangzhou for WWF
- AYAts by L3branding / Beijing for AYAts
- GDC Award 30 Years by LiaoDesign / ShenZhen for GDC Award
- Have an Ice day! by M-N Associates / Ho Chi Minh City for Beck’s Ice Vietnam
- Shell win by The House of Two / Mumbai for Shell win
- Ladies of Tang Dynasty by The Nine / Shanghai for Daming Palace
Brand Identity – Rebranding
- WANGBAONAO Brand Design by L3branding / Beijing for WANGBAONAO
- Taiwan Space Agency by Local Remote / Taipei City + Rytass / Taipei City for Taiwan Space Agency
Design
Editorial – Books
- A Silent Frown by DDB Mudra Group / Mumbai for Charlie Chaplin Foundation
- LOOK OF THE GAMES TOKYO 2020 by DENTSU INC. / Tokyo + SUN-AD Company Limited / Tokyo + Ito Research Institute Inc. / Tokyo for The Tokyo Organising committee of the Olympic and Paralympic Games
- Life in the Beijing Opera by LINLIN Design Studio / BEIJING for LINLIN Design Studio
- BECOMING — BIFT 2022 by mintbrand / beijing for BIFT
- Kent by Nanjing Han Qing Tang Design / Nanjing for Nanjing Han Qing Tang Design / Nanjing for SDX Joint Publishing Company
- Lens & Landscape by T-Change Design Studio / Nanjing for Northing
Typography – Typeface Design
- TASA Typeface Collection by Local Remote / Taipei City + Rytass / Taipei City for Taiwan Space Agency
- Character Generation by Nanjing Han Qing Tang Design / Nanjing for Zhao Qing
- The Call of Adventure by Publicis Middle East / Dubai for Jeep
- Xun Song Typeface by Shenzhen HOHA Culture Media Co., Ltd / Shenzhen for Zihao Font Design Studio
Typography – Static
- The 24 Solar Terms Series by Bright Woo / Beijing + Delighted Design / Beijing for Oatysis
- The Five Great Mountains of China by Centre Design / Zhongshan for Caobu Public Library
- The Call of Adventure by Publicis Middle East / Dubai for Jeep
- Coinages Core Values of Chinese Socialism by Shenzhen HOHA Culture Media Co., Ltd / Shenzhen for Zihao Font Design Studio
Typography – Dynamic / In Motion
- So What If It’s Windy —— In Moments Film Festival by BY-ENJOY DESIGN + YOUNG HUALE for In Moments Film Festival
- SGDA Member Award 2022 by BY-ENJOY DESIGN + YOUNG HUALE for Shenzhen Graphic Design Association
- Ladies of Tang Dynasty by The Nine / Shanghai for Daming Palace
Promotional – Print Advertisements
- Hairstyle Figure by 33 and Branding / Beijing for MuQing
Promotional – Booklets, Books & Brochures
- One—Star Cook Book by ‿ and us / Dubai + No One / Dubai + BlackBox / Dubai + Magali Polverino Studio / BUENOS AIRES for Deliveroo
- A Silent Frown by DDB Mudra Group / Mumbai for Charlie Chaplin Foundation
- INKmaginary Toys by Edelman Singapore / Singapore for HP Instant Ink
Promotional – Physical Items
- walk, walk, by DENTSU INC. / Tokyo for Dentsu Advertising Awards 75th Anniversary
- Unbox Me by FCB India Group / Gurugram + FCB Chicago / Chicago + Lord + Thomas / Chicago + Fuel Content / Capetown for UNAIDS
- Heinekicks by LePub / BBH Singapore / Singapore + Pleid St + The Shoe Surgeon for Heineken
- Empty Plates by Saatchi & Saatchi MEA / Dubai + Prodigious Middle East / Dubai + Optix Middle East / Dubai for UAE Government Media Office
Packaging – Mass-market
- Packaging of OSUZUYAMA DISTILLERY by good design company / Tokyo + OSUZUYAMA DISTILLERY / Miyazaki for OSUZUYAMA DISTILLERY
- WANGBAONAO by L3branding / Beijing for L3branding / Beijing
- YanChuan Vodka by ShenZhen Lingyun creative packaging design Co.,Ltd. / ShenZhen for Shanghai Bacchus Wine Co., Ltd.
- SIDEKICK by SHISEIDO CREATIVE / Tokyo + SHA inc. / Tokyo for SHISEIDO
- Gui Jing Tea by UNKNOWN BRAND（不之名品牌事务所） / fuzhou for ZHAO’S ROCK TEA
- Anhui Huzhiyuan Biotechnology Co., Ltd by UNKNOWN BRAND（不之名品牌事务所） / fuzhou for Dendrobium Huoshan · YangHu
Packaging – Specialty
- Coffee Scrub by CHEP Network / Melbourne + PHD Media / Melbourne + 7-Eleven / Melbourne for 7-Eleven
- Milk Manga by Geometry Ogilvy Japan / Tokyo for Seki Milk
- Milaap by Leo Burnett / Dubai + Starcom Middle East / Dubai + Prodigious / Dubai for Project Chaiwala
- KFC Bucket Canvas by Ogilvy Gurgaon / India + Uncommon Sense / New Delhi for Yum Restaurant India Pvt. Ltd.
- 5 Stars Everywhere by Ogilvy Mumbai / India + Wavemaker / Mumbai for Cadbury 5 Star
- Forced Packs by Ogilvy Mumbai / India + Wavemaker / Mumbai + Vanilla Films / Mumbai + Qench / Mumbai for Cadbury Bournvita
- game of tea by Shantou Datianchao Brand Planning Co., Ltd. / Shantou City, Guangdong Province for Shantou Datianchao Brand Planning Co., Ltd.
- Be my tea by ShenZhen Lingyun creative packaging design Co.,Ltd. / ShenZhen for Guizhou Guicha Tea Co., Ltd.
- Nikasi or other beer by TigerPan Design Lab. / shenzhen for Tsingtao Brewery Co., Ltd.
- THE CAFE DECO PACKAGING DESIGN by Transform Design / Taipei for THE CAFE DECO
- Pollution Pencils by WUNDERMAN THOMPSON SINGAPORE / SINGAPORE + CANJA Audio Culture / São Francisco, Curitiba + Tandem Media Pvt Ltd / Bengaluru for Otrivin
Digital Design
- THE UNDENIABLE STREET VIEW by ‿ and us / Dubai + No One / Dubai + BlackBox / Dubai for UNITED24 / Nova Ukraine / Voices of Children / BOCTOK SOS
- KUBOTA FUTURE CUBE by DENTSU INC. / Osaka + mount inc. / Tokyo + jitto inc. / Tokyo + Folio / London for KUBOTA Corporation
- SND : Crafted UI sound assets for UX developers by DENTSU INC. / Tokyo + STARRYWORKS inc. / Osaka for DENTSU INC.
- Kami by Forsman & Bodenfors Singapore / Singapore + Fuse / Singapore + The Diigitals / Dorset + Harpi Sim / Singapore for Down Syndrome International
- Shared Safety by Hoban Construction x Pluxity / Seoul + Paulus / Seoul + Hidden Figures / Seoul for Hoban Construction x Pluxity
- Donation Wallpaper by Leo Burnett Taiwan / Taipei for Leo Burnett Taiwan / Taipei
Posters – Series
- One—Star Cook Book by ‿ and us / Dubai + No One / Dubai + BlackBox / Dubai + Magali Polverino Studio / BUENOS AIRES for Deliveroo
- The Colorful World of Paper Cutting by Day Day Up Design Consultancy / Guangdong for Shaanxi Province Art Museum
- A Step Forward by Dentsu Creative Vietnam for Biti’s
- Beautiful Mutations by DENTSU INC. / Tokyo for The Ad Museum Tokyo / Yoshida Hideo Memorial Foundation
- walk, walk, by DENTSU INC. / Tokyo for Dentsu Advertising Awards 75th Anniversary
- MASQUERADER by GOO CHOKI PAR / Tokyo for Toppan Inc.
- Not Dot by iyamadesign inc. / Tokyo for Toppan Inc.
- McSwings by Leo Burnett / Dubai + Optix / Dubai + Prodigious / Dubai for McDonalds
- The Call of Adventure by Publicis Middle East / Dubai for Jeep
- Empty Plates by Saatchi & Saatchi MEA / Dubai + Prodigious Middle East / Dubai + Optix Middle East / Dubai for UAE Government Media Office
Out of Home – Series
- The Legacy Project – Indian Handcrafted Textiles by Ogilvy Gurgaon / India + Vikas Maurya Films / New Delhi for Pernod Ricard India Pvt. Ltd.
Out of Home – Brand Installations
- Art on 158-Meter Ice by BLACKBOW / Beijing for Olympic Winter Games Beijing 2022
- A Step Forward by Dentsu Creative Vietnam for Biti’s
- Sound Tour by Geometry Ogilvy Japan / Tokyo + Ogilvy South Africa / Johannesburg for Spotify Japan
- Solar Beehive by INNOCEAN / Seoul + Hanwha / Seoul + PLANIT PRODUCTION / Seoul for Hanwha
- McSwings by Leo Burnett / Dubai + Optix / Dubai + Prodigious / Dubai for McDonalds
- The Bloom by The Nine / Shanghai for Beijing 2022 Winter Paralympics Opening Ceremony
- Furphy What the truck?! by Thinkerbell + Scoundrel + Lion / Furphy + UM Media / Sydney for Lion, Furphy
Spatial Design – Experiential & Immersive
- Sound Tour by Geometry Ogilvy Japan / Tokyo + Ogilvy South Africa / Johannesburg for Spotify Japan
- Bridgerton in Manila by GIGIL / Manila + Moss Design House / Manila for Netflix
- A Full Moon by the Crescent lake by Guangzhou TianYuKong / Guangzhou for BESTORE X DUNHUANG ACADEMY
- mt expo × hasami ware by iyamadesign inc. / Tokyo for Kamoi Kakoshi Co., Ltd.
- The People’s Gallery by MullenLowe Singapore / Singapore + Knackfolks Studios / Singapore for National Gallery Singapore
- Museum of Wonky English by UltraSuperNew / Tokyo + Duolingo for Duolingo
- FIFA MUSEUM presented by HYUNDAI by Uniplan GmbH & Co. KG / Cologne + Grimshaw / London + INNOCEAN WORLDWIDE / Seoul + Pico / Dubai for Hyundai Motor Company
Spatial Design – Architecture
- Solar Beehive by INNOCEAN / Seoul + Hanwha / Seoul + PLANIT PRODUCTION / Seoul for Hanwha
- THE TOKYO TOILET by The Nippon Foundation + Shibuya Ward + Daiwa House Industry Co. + TOTO Ltd. for The Nippon Foundation
- FIFA MUSEUM presented by HYUNDAI by Uniplan GmbH & Co. KG / Cologne + Grimshaw / London + INNOCEAN WORLDWIDE / Seoul + Pico / Dubai for Hyundai Motor Company
- KAMA-ASA signage for point of sales for knives by EIGHT BRANDING DESIGN Co., Ltd. / Tokyo + KAMITOPEN Inc. / Tokyo + tub STUDIO Inc. / Tokyo for KAMA-ASA
Service Design / Customer Experience
- Sole Music by ‿ and us / Dubai + No One / Dubai + Jack The Maker / Lisbon + BlackBox / Dubai for Anghami
- 3cm market by DENTSU INC. / tokyo for 3cm market
- A Step Forward by Dentsu Creative Vietnam for Biti’s
Moving Image – Single
- The First Digital Nation by The Monkeys, part of Accenture Song / Sydney + Collider / Sydney for The Government of Tuvalu
Craft – Art Direction
- One—Star Cook Book by ‿ and us / Dubai + No One / Dubai + BlackBox / Dubai + Magali Polverino Studio / BUENOS AIRES for Deliveroo
- A Step Forward by Dentsu Creative Vietnam for Biti’s
- Spread THE Wisdom by DENTSU INC. / Tokyo + TAKI CORPORATION TAKI iC Co.,Ltd / Nagoya + RENA / Nagoya + TRANKA inc. / Nagoya for Fujita Health University
- Beautiful Mutations by DENTSU INC. / Tokyo for The Ad Museum Tokyo / Yoshida Hideo Memorial Foundation
- walk, walk, by DENTSU INC. / Tokyo for Dentsu Advertising Awards 75th Anniversary
- A Long Tunnel of 3 years of hardship by DENTSU INC. / Tokyo + TONE UP CORP. / Tokyo for THE HOKKOKU SHIMBUN
- Sound Tour by Geometry Ogilvy Japan / Tokyo + Ogilvy South Africa / Johannesburg for Spotify Japan
- Hirosaki Arts Pollination by Hirosaki_Air / Hirosaki for Hirosaki_Air
- The Missing Chapter by Leo Burnett India / Mumbai + Procter & Gamble – Whisper / Mumbai + Offroad Films / Mumbai for P&G Whisper
- The Call of Adventure by Publicis Middle East / Dubai for Jeep
- The First Digital Nation by The Monkeys, part of Accenture Song / Sydney + Collider / Sydney for The Government of Tuvalu
Craft – Illustration
- The New fu lu shou by Day Day Up Design Consultancy / Guangdong for Day Day Up Design Consultancy
- A Silent Frown by DDB Mudra Group / Mumbai for Charlie Chaplin Foundation
- Protection Beyond Imagination by Grey Advertising Hong Kong Limited / Hong Kong + Illusion CGI Studio / Bangkok for P&G Hong Kong Whisper
- Breakchains With Blockchain by Horizon FCB Dubai / Dubai + Film DNA / Cairo + The Youth / Curitiba + Vox Haus CompanyActivity / Novo Hamburgo for Children of Female Prisoners’ Association
- The Missing Chapter by Leo Burnett India / Mumbai + Procter & Gamble – Whisper / Mumbai + Offroad Films / Mumbai for P&G Whisper
- One—Star Cook Book by ‿ and us / Dubai + No One / Dubai + BlackBox / Dubai + Magali Polverino Studio / BUENOS AIRES for Deliveroo
Craft – Photography
- Intoxicating Sounds Posters by TBWA\HAKUHODO Inc. / Tokyo + HAKUHODO PRODUCTS / Tokyo for Japan Philharmonic Orchestra
Craft – Printing & Paper Craft
- Beautiful Mutations by DENTSU INC. / Tokyo for The Ad Museum Tokyo / Yoshida Hideo Memorial Foundation
- Milk Manga by Geometry Ogilvy Japan / Tokyo for Seki Milk
Craft – Animation
- A Real Magic Year of the Rabbit Film by Shanghai Ogilvy & Mather Advertising Ltd. / Shanghai + Coca-Cola / Shanghai + Hornet / New York + Unlisted / Melbourne for Coca Cola
- Li Ning running matrix by Shanghai Wonderland Visual Effect Culture Communication Co. , Ltd. / Shanghai for Li Ning
- Thanks factory -winter- for SIX INC. / Tokyo + HAKUHODO Inc. / Tokyo + HAKUHODOCREATIVE VOX Inc. / Tokyo + NAUTILUS-GOco.,ltd / Tokyo by Suntory/Maker’s Mark
- JSW Steel All Around Us by Studio Eeksaurus Productions Pvt. Ltd. / Mumbai + Ogilvy Mumbai / India / Mumbai for JSW Steel
Innovation in Design
- Sole Music by ‿ and us / Dubai + No One / Dubai + Jack The Maker / Lisbon + BlackBox / Dubai for Anghami
- Art on 158-Meter Ice by BLACKBOW / Beijing for Olympic Winter Games Beijing 2022
- Solar Beehive by INNOCEAN / Seoul + Hanwha / Seoul + PLANIT PRODUCTION / Seoul for Hanwha
Direct Marketing
Physical Items
- INKmaginary Toys by Edelman Singapore / Singapore for HP Instant Ink
- Delivery Run by Juice / Singapore for Puma
- Shagun Ka Lifafa by McCann Worldgroup India / Mumbai for Ujjivan Small Finance Bank
Out of Home – P.O.P. & In-Store
- See Equal Share The Load by BBDO INDIA / Mumbai + Procter & Gamble / Mumbai for P&G India – Ariel
- Beer Currency by Happiness / an FCB alliance / Saigon for Belgo
- Forced Packs by Ogilvy Mumbai / India + Wavemaker / Mumbai + Vanilla Films / Mumbai + Qench / Mumbai for Cadbury Bournvita
- Smart Fill by VMLY&R Commerce India / Mumbai for Unilever
Out of Home – Billboards & Transit
- Empty Plates by Saatchi & Saatchi MEA / Dubai + Prodigious Middle East / Dubai + Optix Middle East / Dubai for UAE Government Media Office
Experiential – Brand Installations
- Gamer Asylum by Ogilvy / Singapore for ARTOTEL Group
Experiential – Virtual Events
- City Hall of Love by MullenLowe Singapore / Singapore for Unilever / Closeup
Experiential – Hybrid Events
- Airtel 175 Replayed by Leo Burnett + Airtel / New Delhi + Prodigious / Mumbai for Airtel 175 Replayed for Airtel
Experiential – Customer Experience / CX
- Knock Knock by Cheil Worldwide / Seoul for Korean National Police Agency
- Smart Fill by VMLY&R Commerce India / Mumbai for Unilever
Digital & Online – Websites & Mobile
- THE UNDENIABLE STREET VIEW by ‿ and us / Dubai + No One / Dubai + BlackBox / Dubai for UNITED24 / Nova Ukraine / Voices of Children / BOCTOK SOS
- Knock Knock by Cheil Worldwide / Seoul for Korean National Police Agency
- Galaxy Book Art Project by Cheil Worldwide / Seoul for Samsung Electronics
Digital & Online – Ecommerce
- Breakchains With Blockchain by Horizon FCB Dubai / Dubai + Film DNA / Cairo + The Youth / Curitiba + Vox Haus CompanyActivity / Novo Hamburgo for Children of Female Prisoners’ Association
- The Subconscious Order by Wunderman Thompson / Riyadh + Wunderman Thompson / Seattle for HungerStation
Digital & Online – Gaming
- Quest for Dyslexia by Cheil Hong Kong / Hong Kong + Cheil PengTai Beijing / Beijing for Samsung
- Unbranded Menu by Leo Burnett Group Manila / Makati + McDonald’s Philippines / Makati + Prodigious Philippines / Makati + Publicis Groupe Philippines / Makati City for McDonald’s
Social Media Post – Single
- Tiger Beer – 22:31 by Le Pub APAC / Singapore for Tiger Beer
- The Unstainable Thobe by Wunderman Thompson Dubai / Dubai for Heinz ketchup
- #unAimaginable by ‿ and us / Dubai + No One / Dubai + BlackBox / Dubai for Hardee’s
Social Media Post – Series
- Wall Street Balls by FP7 McCann/ McCann Health / Dubai + Drizzlin Media Pte Ltd / Dubai + Markettiers / Dubai for Testicular Cancer Society
Non-traditional & Guerrilla Marketing
- #unAimaginable by ‿ and us / Dubai + No One / Dubai + BlackBox / Dubai for Hardee’s
- The Giving Room by DDB Dubai / Dubai + Al Futtaim IKEA / Dubai + MSF UAE / Dubai + PHD Media / Dubai for MSF , UAE
- Chatpat by FCB India Group / Gurugram + Kinnect / Mumbai + FCB Chicago / Chicago + Lord + Thomas / Chicago for SOS Children’s Villages
- The Elections Edition by Impact BBDO / Dubai + Impact BBDO / Beirut + DejaVu / Dubai for An Nahar Newspaper
- #BringBack2011 by Leo Burnett India / Mumbai + Mondelez International, Inc.- / Mumbai + Wavemaker India for Oreo India
- The Missing Chapter by Leo Burnett India / Mumbai + Procter & Gamble – Whisper / Mumbai + Offroad Films / Mumbai for P&G Whisper
- Heinekicks by LePub / BBH Singapore / Singapore + Pleid St + The Shoe Surgeon for Heineken
- Shagun Ka Lifafa by McCann Worldgroup India / Mumbai for Ujjivan Small Finance Bank
- #ProudSponsorsOfTheGroundStaff by Ogilvy Mumbai / India + Wavemaker / Mumbai + Pack Films / Mumbai for Cadbury Dairy Milk
- Forced Packs by Ogilvy Mumbai / India + Wavemaker / Mumbai + Vanilla Films / Mumbai + Qench / Mumbai for Cadbury Bournvita
- Empty Plates by Saatchi & Saatchi MEA / Dubai + Prodigious Middle East / Dubai + Optix Middle East / Dubai for UAE Government Media Office
Integrated Campaign
- #ShopsForShopless by Ogilvy Mumbai / India + Mondelez / Mumbai + Wavemaker / Mumbai + Good Morning Films / Mumbai for Cadbury Celebrations
Brand Partnerships
- THE UNDENIABLE STREET VIEW by ‿ and us / Dubai + No One / Dubai + BlackBox / Dubai for UNITED24 / Nova Ukraine / Voices of Children / BOCTOK SOS
- Solar Beehive by INNOCEAN / Seoul + Hanwha / Seoul + PLANIT PRODUCTION / Seoul for Hanwha
Craft – Art Direction
- Sound Tour by Geometry Ogilvy Japan / Tokyo + Ogilvy South Africa / Johannesburg for Spotify Japan
- The Call of Adventure by Publicis Middle East / Dubai for Jeep
Craft – Writing
- Stories For Customer Service by BLKJ Havas / Singapore + Group IDD – Korea + Ninja Van for Ninja Van
Craft – Printing / Production
- Milk Manga by Geometry Ogilvy Japan / Tokyo for Seki Milk
Craft – Use of Technology
- THE UNDENIABLE STREET VIEW by ‿ and us / Dubai + No One / Dubai + BlackBox / Dubai for UNITED24 / Nova Ukraine / Voices of Children / BOCTOK SOS
- #ShopsForShopless by Ogilvy Mumbai / India + Mondelez / Mumbai + Wavemaker / Mumbai + Good Morning Films / Mumbai for Cadbury Celebrations
Innovation in Direct Marketing
- THE UNDENIABLE STREET VIEW by ‿ and us / Dubai + No One / Dubai + BlackBox / Dubai for UNITED24 / Nova Ukraine / Voices of Children / BOCTOK SOS
- Gamer Asylum by Ogilvy / Singapore for ARTOTEL Group
Experiential & Immersive
Events – In-Person
- Gamer Asylum by Ogilvy / Singapore for ARTOTEL Group
- #ProudSponsorsOfTheGroundStaff by Ogilvy Mumbai / India + Wavemaker / Mumbai + Pack Films / Mumbai for Cadbury Dairy Milk
- Tinder Live Young Again / SwipeMart by Wieden+Kennedy Tokyo / Meguro City, Tokyo + SUNNY SIDE UP Inc. + Hakuten Corporation + WOW inc., for Tinder Japan
Events – Virtual
- THE UNDENIABLE STREET VIEW by ‿ and us / Dubai + No One / Dubai + BlackBox / Dubai for UNITED24 / Nova Ukraine / Voices of Children / BOCTOK SOS
Events – Hybrid
- Airtel 175 Replayed by Leo Burnett + Airtel / New Delhi + Prodigious / Mumbai for Airtel 175 Replayed for Airtel
- #BringBack2011 by Leo Burnett India / Mumbai + Mondelez International, Inc.- / Mumbai + Wavemaker India for Oreo India
- Smart Fill by VMLY&R Commerce India / Mumbai for Unilever
Ecommerce
- 3cm market by DENTSU INC. / tokyo for 3cm market
- Breakchains With Blockchain by Horizon FCB Dubai / Dubai + Film DNA / Cairo + The Youth / Curitiba + Vox Haus CompanyActivity / Novo Hamburgo for Children of Female Prisoners’ Association
- Amazing Thailand. Culture to Commerce. by Ogilvy Group Thailand / Bangkok + Yggdrazil Group / Bangkok for Tourism Authority of Thailand
- #ShopsForShopless by Ogilvy Mumbai / India + Mondelez / Mumbai + Wavemaker / Mumbai + Good Morning Films / Mumbai for Cadbury Celebrations
Brand Installations
- The Eyeballs Heist by Wunderman Thompson Thailand / Bangkok + Wavemaker Thailand / Bangkok + Verve / Bangkok for Netflix TH
- Imagination – Magic Chair by 翼然美学研究室（Trubasa Art Studio） + HuangXu for Red Star School – An Aesthetic Community
Immersive Spaces
- Sound Tour by Geometry Ogilvy Japan / Tokyo + Ogilvy South Africa / Johannesburg for Spotify Japan
Augmented, Virtual & Mixed Reality (AR, VR, MR)
- HEALTHY AR STREAMERS by DENTSU INC. / Tokyo + Flowplateaux / Tokyo for ZESPRI INTERNATIONAL JAPAN/FOOD
Metaverse
- City Hall of Love by MullenLowe Singapore / Singapore for Unilever / Closeup
Physical Products
- Sole Music by ‿ and us / Dubai + No One / Dubai + Jack The Maker / Lisbon + BlackBox / Dubai for Anghami
- Heinekicks by LePub / BBH Singapore / Singapore + Pleid St + The Shoe Surgeon for Heineken
- Forced Packs by Ogilvy Mumbai / India + Wavemaker / Mumbai + Vanilla Films / Mumbai + Qench / Mumbai for Cadbury Bournvita
- Dot Pad by SERVICEPLAN GERMANY / Munich + SERVICEPLAN KOREA / Seoul for Dot Incorporation
Experiential Audio
- Voice Watch by DENTSU INC / Tokyo + Data Artist Inc. / Tokyo + DENTSU LIVE INC. / Tokyo + SHINDII, LLC. / Tokyo for Toyota Mobility Foundation
Craft – Art Direction
- Sound Tour by Geometry Ogilvy Japan / Tokyo + Ogilvy South Africa / Johannesburg for Spotify Japan
- The Missing Chapter by Leo Burnett India / Mumbai + Procter & Gamble – Whisper / Mumbai + Offroad Films / Mumbai for P&G Whisper
Craft – Use of Technology
- Sole Music by ‿ and us / Dubai + No One / Dubai + Jack The Maker / Lisbon + BlackBox / Dubai for Anghami
- #ShopsForShopless by Ogilvy Mumbai / India + Mondelez / Mumbai + Wavemaker / Mumbai + Good Morning Films / Mumbai for Cadbury Celebrations
- Dot Pad by SERVICEPLAN GERMANY / Munich + SERVICEPLAN KOREA / Seoul for Dot Incorporation
Innovation in Experiential
- Anti-Hate Keyboard by INNOCEAN Indonesia / Jakarta + Suara Suku Audio Post / Jakarta + Frame Logic Post / Jakarta + Level Up / Jakarta for Esports.id
- Stump Cam by Ogilvy Gurgaon / India for Coca-Cola India Pvt. Ltd.
- Forced Packs by Ogilvy Mumbai / India + Wavemaker / Mumbai + Vanilla Films / Mumbai + Qench / Mumbai for Cadbury Bournvita
Film & Video
Television & VOD – 31-60 Seconds – Single
- Folk Healer by GIGIL / Manila + Arcade Film Factory / Manila for GrabFood Philippines
- The Eyes by Ogilvy Group Thailand / Bangkok + Factory01 Co., Ltd. / Bangkok for Monde Nissin Co., Ltd./Voiz Waffle Choco Crispy
- Left and Right by Ogilvy Group Thailand / Bangkok + Factory01 Co., Ltd. / Bangkok for Monde Nissin Co., Ltd./Voiz Wafer Salted Caramel
- The Battle by Ogilvy Group Thailand / Bangkok + Factory01 Co., Ltd. / Bangkok for Monde Nissin Co., Ltd./Voiz Waffle Crisp
- Contact Lens by Ogilvy Group Thailand / Bangkok + Factory01 Co., Ltd. / Bangkok for Monde Nissin Co., Ltd./Voiz Creamy Butter
- A Real Magic Year of the Rabbit Film by Shanghai Ogilvy & Mather Advertising Ltd. / Shanghai + Coca-Cola / Shanghai + Hornet / New York + Unlisted / Melbourne for Coca Cola
Television & VOD – 31-60 Seconds – Series
- Indian Stretchable Time by L&K Saatchi & Saatchi / Mumbai for Zepto
- The Innocent Eyes by Ogilvy Group Thailand / Bangkok + Factory01 Co., Ltd. / Bangkok for Monde Nissin Co., Ltd./Voiz Waffle Choco Crispy
Television & VOD – Over 60 Seconds – Single
- The Tale of Two Lajjos by Ogilvy Mumbai / India + KC Mahindra Education Trust – Project Nanhi Kali / Mumbai + Good Morning Films / Mumbai for KC Mahindra Education Trust – Project Nanhi Kali
- Dove – The Beauty Report Card #StopTheBeautyTest by Ogilvy Mumbai / India for Dove
- BMW: Nothing But Sheer Joy by TBWA\Juice Beijing / Beijing + TBWA\BOLT Shanghai / Shanghai + Filmate Productions / Shanghai + Real Good Studio / New York for BMW
Online-only Films & Video – 30 Seconds and Under – Single
- Million Spoons by The Leo Burnett Group Thailand / Bangkok + Thai Health Promotion Foundation / Bangkok + TEMSIANG Sound Studio Co., Ltd. / Bangkok + Mum Films / Bangkok for Thai Health Promotion Foundation
- The Hire by Indeed / Bangalore + Pack Films Private Limited / Mumbai + DDB Mudra Group / Mumbai for Indeed
- Lavatory / Garden / Breakfast / Zombie by PARTY / Tokyo + kaibutsu / Tokyo + Material / Tokyo + GEEK PICTURES / Tokyo for Sawakami Asset Management Inc.
Online-only Films & Video – 31-60 Seconds – Single
- The Oily Warrior by Ogilvy / Singapore for Pond’s Men
- The Eyes by Ogilvy Group Thailand / Bangkok + Factory01 Co., Ltd. / Bangkok for Monde Nissin Co., Ltd./Voiz Waffle Choco Crispy
- Left and Right by Ogilvy Group Thailand / Bangkok + Factory01 Co., Ltd. / Bangkok for Monde Nissin Co., Ltd./Voiz Wafer Salted Caramel
- The Battle by Ogilvy Group Thailand / Bangkok + Factory01 Co., Ltd. / Bangkok for Monde Nissin Co., Ltd./Voiz Waffle Crisp
- Contact Lens by Ogilvy Group Thailand / Bangkok + Factory01 Co., Ltd. / Bangkok for Monde Nissin Co., Ltd./Voiz Creamy Butter
Online-only Films & Video – 31-60 Seconds – Series
- JolliSavers by GIGIL / Manila + Arcade Film Factory / Manila for Jollibee
- Indian Stretchable Time by L&K Saatchi & Saatchi / Mumbai for Zepto
- ICICI Befit Cover by Lucifer Circus / Mumbai + Ogilvy Mumbai / India / Mumbai for ICICI Befit Cover
- The Innocent Eyes by Ogilvy Group Thailand / Bangkok + Factory01 Co., Ltd. / Bangkok for Monde Nissin Co., Ltd./Voiz Waffle Choco Crispy
Online-only Films & Video – Over 60 Seconds – Single
- The Truth by audacity / Bangkok + Car Hero / Bangkok + Phenomena / Bangkok for Car Hero
- Bringing Men Into Menstruation by DDB Mudra Group / Mumbai + Johnson & Johnson / Mumbai for Stayfree
- In Love We Trust 2 by Sinyi Realty for dentsuMB Taiwan / Taipei
- The Pride Lions by Havas / Hong Kong for Gay Games 2023
- vivo X80 new product launch campaign by KARMA / Shanghai for vivo
- #BringBack2011 by Leo Burnett India / Mumbai + Mondelez International, Inc.- / Mumbai + Wavemaker India for Oreo India
- Blow with Love by Ogilvy / Taipei + Taiwan Association of Family Medicine / Taipei + April Studio / Taipei for Taiwan Association of Family Medicine
- Love Your Gut by Ogilvy Group Thailand / Bangkok + Suneta House / Bangkok for Dairy Plus Co., Ltd./Dutchie
- Dove – The Beauty Report Card #StopTheBeautyTest by Ogilvy Mumbai / India for Dove
- Quality Time,Again by Rabbit’s Tale / Bangkok + Suneta House / Bangkok for Five Star Chicken
- New World by The Leo Burnett Group Thailand / Bangkok + Thai Health Promotion Foundation / Bangkok + TEMSIANG Sound Studio Co., Ltd. / Bangkok + Mum Films / Bangkok for Thai Health Promotion Foundation
- The Underrated Gifts by VMLY&R Thailand / Bangkok for Central Retail / Tops
- Girls In White by Wolf BKK / Bangkok + Central Retail / Bangkok + Factory01 / Bangkok for Central Department Store
Online-only Films & Video – Varying Length Series
- Chatpat by FCB India Group / Gurugram + Kinnect / Mumbai + FCB Chicago / Chicago + Lord + Thomas / Chicago for SOS Children’s Villages
User-Generated Content
- A Step Forward by Dentsu Creative Vietnam for Biti’s
Innovation in Film
- Perk Disclaimers by Ogilvy Mumbai / India + Wavemaker / Mumbai for Cadbury Perk
Fusion Pencil
- Sole Music by ‿ and us / Dubai + No One / Dubai + Jack The Maker / Lisbon + BlackBox / Dubai for Anghami
- Kami by Forsman & Bodenfors Singapore / Singapore + Fuse / Singapore + The Diigitals / Dorset + Harpi Sim / Singapore for Down Syndrome International
- Leave With Pride by MullenLowe Singapore / Singapore for iSEE
- City Hall of Love by MullenLowe Singapore / Singapore for Unilever / Closeup
Gaming
Branded Game
- Amazing Thailand. Culture to Commerce. by Ogilvy Group Thailand / Bangkok + Yggdrazil Group / Bangkok for Tourism Authority of Thailand
Mobile Gaming
- Quest for Dyslexia by Cheil Hong Kong / Hong Kong + Cheil PengTai Beijing / Beijing for Samsung
Streaming and Influencer
- Flame-Grilled Challenge Run byM&C SAATCHI UAE / Dubai + KOUT FOOD GROUP / Kuwait + GG TALENT GROUP / Naperville, Illinois + YALLA ESPORTS / Dubai for Burger King
Community Building
- Gamer Asylum by Ogilvy / Singapore for ARTOTEL Group
Use of Gaming as a Tool
- Critical Core by Dentsu Creative / Hong Kong for Game to Grow / Critical Core Tabletop RPG Game
- Gamer Asylum by Ogilvy / Singapore for ARTOTEL Group
Gaming for Good
- Quest for Dyslexia by Cheil Hong Kong / Hong Kong + Cheil PengTai Beijing / Beijing for Samsung
- Anti-Hate Keyboard by INNOCEAN Indonesia / Jakarta + Suara Suku Audio Post / Jakarta + Frame Logic Post / Jakarta + Level Up / Jakarta for Esports.id
Metaverse
- Amazing Thailand. Culture to Commerce. by Ogilvy Group Thailand / Bangkok + Yggdrazil Group / Bangkok for Tourism Authority of Thailand
Innovation in Gaming
- Quest for Dyslexia by Cheil Hong Kong / Hong Kong + Cheil PengTai Beijing / Beijing for Samsung
- Anti-Hate Keyboard by INNOCEAN Indonesia / Jakarta + Suara Suku Audio Post / Jakarta + Frame Logic Post / Jakarta + Level Up / Jakarta for Esports.id
Green Pencil
- The Dissolving Bottle by BBDO Guerrero / Makati + Flare Manila / Makati for The Naturale Market
- Solar Beehive by INNOCEAN / Seoul + Hanwha / Seoul + PLANIT PRODUCTION / Seoul for Hanwha
- Smart Fill by VMLY&R Commerce India / Mumbai for Unilever
Health & Wellness
Branded Content
- Sole Music Film by ‿ and us / Dubai + GoodPeople / Cairo + BlackBox / Dubai + Zanad / Cairo for Anghami
Experiential / Immersive / Events
- The Giving Room by DDB Dubai / Dubai + Al Futtaim IKEA / Dubai + MSF UAE / Dubai + PHD Media / Dubai for MSF , UAE
- Critical Core by Dentsu Creative / Hong Kong for Game to Grow / Critical Core Tabletop RPG Game
- Voice Watch by DENTSU INC / Tokyo + Data Artist Inc. / Tokyo + DENTSU LIVE INC. / Tokyo + SHINDII, LLC. / Tokyo for Toyota Mobility Foundation
- Anti-Hate Keyboard by INNOCEAN Indonesia / Jakarta + Suara Suku Audio Post / Jakarta + Frame Logic Post / Jakarta + Level Up / Jakarta for Esports.id
- Forced Packs by Ogilvy Mumbai / India + Wavemaker / Mumbai + Vanilla Films / Mumbai + Qench / Mumbai for Cadbury Bournvita
- HI-CHEW Fruity Fun Patch by TAIWAN HAKUHODO INC. / Taipei City + TAIWAN MORINAGA / Taipei City for TAIWAN MORINAGA
Creative Use of Data
- Voice Watch by DENTSU INC / Tokyo + Data Artist Inc. / Tokyo + DENTSU LIVE INC. / Tokyo + SHINDII, LLC. / Tokyo for Toyota Mobility Foundation
Products
- Sole Music by ‿ and us / Dubai + No One / Dubai + Jack The Maker / Lisbon + BlackBox / Dubai for Anghami
- Forced Packs by Ogilvy Mumbai / India + Wavemaker / Mumbai + Vanilla Films / Mumbai + Qench / Mumbai for Cadbury Bournvita
- Pollution Pencils by WUNDERMAN THOMPSON SINGAPORE / SINGAPORE + CANJA Audio Culture / São Francisco, Curitiba + Tandem Media Pvt Ltd / Bengaluru for Otrivin
Design – Packaging
- Milk Manga by Geometry Ogilvy Japan / Tokyo for Seki Milk
- Forced Packs by Ogilvy Mumbai / India + Wavemaker / Mumbai + Vanilla Films / Mumbai + Qench / Mumbai for Cadbury Bournvita
- Pollution Pencils by WUNDERMAN THOMPSON SINGAPORE / SINGAPORE + CANJA Audio Culture / São Francisco, Curitiba + Tandem Media Pvt Ltd / Bengaluru for Otrivin
Promotional Items
- Mommy, Check Breast! by DENTSU INC. / Tokyo + Itoubigeisha seihanjo Co.,Ltd / Nagoya + NICHIEKIKASEI Co.LTD / Nagoya + drawrope / Nagoya for CHUKYO TV.BROADCASTING CO., LTD.
- Taste Therapy Kit by MullenLowe Singapore / Singapore + Shooting Gallery Asia / Singapore + VHQ Media / Singapore for Unilever / Knorr
- Pollution Pencils by WUNDERMAN THOMPSON SINGAPORE / SINGAPORE + CANJA Audio Culture / São Francisco, Curitiba + Tandem Media Pvt Ltd / Bengaluru for Otrivin
Direct Marketing
- Wall Street Balls by FP7 McCann/ McCann Health / Dubai + Drizzlin Media Pte Ltd / Dubai + Markettiers / Dubai for Testicular Cancer Society
Film
- Sole Music Film by ‿ and us / Dubai + GoodPeople / Cairo + BlackBox / Dubai + Zanad / Cairo for Anghami
- The Experimental by BBDO Bangkok / Bangkok + Mum films / Bangkok + CINEDIGITAL SOUND STUDIO / Bangkok for Thai Health Promotion Foundation / The e-cigarette prevention campaignThai Health Promotion Foundation / The e-cigarette prevention campaign
- Bringing Men Into Menstruation by DDB Mudra Group / Mumbai + Johnson & Johnson / Mumbai for Stayfree
- Look Beyond by F5 / Shanghai + Sorensen Films / Los Angeles, CA + Papaya Films / Warsaw for Nreal
Online & Mobile
- Sole Music by ‿ and us / Dubai + No One / Dubai + Jack The Maker / Lisbon + BlackBox / Dubai for Anghami
- Quest for Dyslexia by Cheil Hong Kong / Hong Kong + Cheil PengTai Beijing / Beijing for Samsung
- Hostages of Depression by Serviceplan Middle East / Dubai for TECOM GROUP / DUBAI SCIENCE PARK
Out of Home
- The Missing Chapter by Leo Burnett India / Mumbai + Procter & Gamble – Whisper / Mumbai + Offroad Films / Mumbai for P&G Whisper
Public Relations
- REmemory by Ogilvy / Taipei + Want Show Laundry / Taipei + Hahow Corp. / Taipei + Boku film / Taipei for Want Show Laundry
- Empty Plates by Saatchi & Saatchi MEA / Dubai + Prodigious Middle East / Dubai + Optix Middle East / Dubai for UAE Government Media Office
Radio & Audio
- Sole Music by ‿ and us / Dubai + No One / Dubai + Jack The Maker / Lisbon + BlackBox / Dubai for Anghami
Integrated Campaign
- The Missing Chapter by Leo Burnett India / Mumbai + Procter & Gamble – Whisper / Mumbai + Offroad Films / Mumbai for P&G Whisper
Brand Partnerships
- The Giving Room by DDB Dubai / Dubai + Al Futtaim IKEA / Dubai + MSF UAE / Dubai + PHD Media / Dubai for MSF , UAE
Craft – Art Direction
- The Missing Chapter by Leo Burnett India / Mumbai + Procter & Gamble – Whisper / Mumbai + Offroad Films / Mumbai for P&G Whisper
Craft – Use of Technology
- Sole Music by ‿ and us / Dubai + No One / Dubai + Jack The Maker / Lisbon + BlackBox / Dubai for Anghami
- Dot Pad by SERVICEPLAN GERMANY / Munich + SERVICEPLAN KOREA / Seoul for Dot Incorporation
Innovation in Health & Wellness
- Sole Music by ‿ and us / Dubai + No One / Dubai + Jack The Maker / Lisbon + BlackBox / Dubai for Anghami
- Dot Pad by SERVICEPLAN GERMANY / Munich + SERVICEPLAN KOREA / Seoul for Dot Incorporation
Interactive & Mobile Craft
UX / UI – Interface Design
- THE UNDENIABLE STREET VIEW by ‿ and us / Dubai + No One / Dubai + BlackBox / Dubai for UNITED24 / Nova Ukraine / Voices of Children / BOCTOK SOS
Cross-Channel UX / UI – Digital / Physical
- THE UNDENIABLE STREET VIEW by ‿ and us / Dubai + No One / Dubai + BlackBox / Dubai for UNITED24 / Nova Ukraine / Voices of Children / BOCTOK SOS
Creative Use of Data
- #ShopsForShopless by Ogilvy Mumbai / India + Mondelez / Mumbai + Wavemaker / Mumbai + Good Morning Films / Mumbai for Cadbury Celebrations
Visual Craft – Art Direction
- KUBOTA FUTURE CUBE by DENTSU INC. / Osaka + mount inc. / Tokyo + jitto inc. / Tokyo + Folio / London for KUBOTA Corporation
Visual Craft – Visual Effects
- SUNTORY TENNENSUI ENDLESS DAWN by Dentsu Craft Tokyo / Tokyo + (tsuzuku) / Tokyo + DENTSU INC. / Tokyo + Uedake / Tokyo for Suntory Holdings Limited
Use of Technology
- THE UNDENIABLE STREET VIEW by ‿ and us / Dubai + No One / Dubai + BlackBox / Dubai for UNITED24 / Nova Ukraine / Voices of Children / BOCTOK SOS
- Sole Music by ‿ and us / Dubai + No One / Dubai + Jack The Maker / Lisbon + BlackBox / Dubai for Anghami
- ENDANGERED ORIGAMI by Dentsu Digital Inc. / Tokyo + Dentsu Inc. / Tokyo + PARTY / Tokyo + spoon Inc. / Tokyo for Nasu Animal Kingdom for Nasu Animal Kingdom
- Locked Coke by Ogilvy Mumbai / India for Coca-Cola
- Dot Pad by SERVICEPLAN GERMANY / Munich + SERVICEPLAN KOREA / Seoul for Dot Incorporation
Innovation in Interactive & Mobile Craft
- Sole Music by ‿ and us / Dubai + No One / Dubai + Jack The Maker / Lisbon + BlackBox / Dubai for Anghami
- THE UNDENIABLE STREET VIEW by ‿ and us / Dubai + No One / Dubai + BlackBox / Dubai for UNITED24 / Nova Ukraine / Voices of Children / BOCTOK SOS
- Donation Wallpaper by Leo Burnett Taiwan / Taipei for Leo Burnett Taiwan / Taipei
- Stump Cam by Ogilvy Gurgaon / India for Coca-Cola India Pvt. Ltd.
- LAUGH-VERSE by PARTY / Tokyo + DENTSU INC. / Tokyo + MASKMAN Inc. / Tokyo + GLIIIM, Inc. / Tokyo for YOSHIMOTO KOGYO HOLDINGS CO., LTD.
- The Black Elevation Map by Performance Art / Toronto for Black & Abroad
Integrated
Integrated Campaign
- See Equal Share The Load by BBDO INDIA / Mumbai + Procter & Gamble / Mumbai for P&G India
- #BringBack2011 by Leo Burnett India / Mumbai + Mondelez International, Inc.- / Mumbai + Wavemaker India for Oreo India
- The Missing Chapter by Leo Burnett India / Mumbai + Procter & Gamble – Whisper / Mumbai + Offroad Films / Mumbai for P&G Whisper
Customer Experience / CX
- Smart Fill by VMLY&R Commerce India / Mumbai for Unilever
Brand Partnerships
- Stump Cam by Ogilvy Gurgaon / India for Coca-Cola India Pvt. Ltd.
Craft – Art Direction
- The Missing Chapter by Leo Burnett India / Mumbai + Procter & Gamble – Whisper / Mumbai + Offroad Films / Mumbai for P&G Whisper
Craft – Storytelling
- A Step Forward by Dentsu Creative Vietnam for Biti’s
Innovation in Integrated
- Stump Cam by Ogilvy Gurgaon / India for Coca-Cola India Pvt. Ltd.
Interactive, Online & Mobile
Websites – Desktop & Responsive
- SUNTORY TENNENSUI ENDLESS DAWN by Dentsu Craft Tokyo / Tokyo + (tsuzuku) / Tokyo + DENTSU INC. / Tokyo + Uedake / Tokyo for Suntory Holdings Limited
- THE UNDENIABLE STREET VIEW by ‿ and us / Dubai + No One / Dubai + BlackBox / Dubai for UNITED24 / Nova Ukraine / Voices of Children / BOCTOK SOS
Websites – Mobile-only
- ArzePay by Digitas / Dubai + AKT / Lisbon + VoxHaus / Brasil for Greenpeace
Utility – Ecommerce
- The Subconscious Order by Wunderman Thompson / Riyadh + Wunderman Thompson / Seattle for HungerStation
Customer Experience / CX
- Inspiration Commerce by BBH Singapore / Singapore + Fuse Adventures in Audio / Singapore + Rolla Productions / Singapore + Studio Daydream / Singapore for Samsung Electronics (Southeast Asia & Oceania)
- Knock Knock by Cheil Worldwide / Seoul for Korean National Police Agency
- BEAUTY DIG-TIONARY by DENTSU INC. / Tokyo + Dentsu Creative X Inc. / Tokyo for Kao Corporation
Online Advertising – Native Ads
- 5 Stars Everywhere by Ogilvy Mumbai / India + Wavemaker / Mumbai for Cadbury 5 Star
Pre-Roll
- Perk Disclaimers by Ogilvy Mumbai / India + Wavemaker / Mumbai for Cadbury Perk
Online-only Video – Single
- Sole Music Film by ‿ and us / Dubai + GoodPeople / Cairo + BlackBox / Dubai + Zanad / Cairo for Anghami
- Bench Couture for TBWASANTIAGO MANGADA PUNO / Makati + Suyen Corporation / Taguig + Soundesign Manila Inc. / Makati by Suyen Corporation/Bench
Online-only Video – Series
- Chatpat by FCB India Group / Gurugram + Kinnect / Mumbai + FCB Chicago / Chicago + Lord + Thomas / Chicago for SOS Children’s Villages
Gaming – Mobile
- Quest for Dyslexia by Cheil Hong Kong / Hong Kong + Cheil PengTai Beijing / Beijing for Samsung
Physical Product & Mobile Integration
- Sole Music by ‿ and us / Dubai + No One / Dubai + Jack The Maker / Lisbon + BlackBox / Dubai for Anghami
- CurrenShe by Dentsu Creative Indonesia / Jakarta + OCBC NISP / Jakarta for OCBC NISP
NFTs
- Breakchains With Blockchain by Horizon FCB Dubai / Dubai + Film DNA / Cairo + The Youth / Curitiba + Vox Haus CompanyActivity / Novo Hamburgo for Children of Female Prisoners’ Association
Metaverse
- Shibuya Virtual City 2022 by Geometry Ogilvy Japan / Tokyo + Cluster / Tokyo + Pocket RD / Tokyo + Moon Creative Lab Inc. / Tokyo for au by KDDI, Future Design Shibuya
Brand Partnerships
- THE UNDENIABLE STREET VIEW by ‿ and us / Dubai + No One / Dubai + BlackBox / Dubai for UNITED24 / Nova Ukraine / Voices of Children / BOCTOK SOS
Innovation in Interactive, Online, & Mobile
- THE UNDENIABLE STREET VIEW by ‿ and us / Dubai + No One / Dubai + BlackBox / Dubai for UNITED24 / Nova Ukraine / Voices of Children / BOCTOK SOS
- Sole Music by ‿ and us / Dubai + No One / Dubai + Jack The Maker / Lisbon + BlackBox / Dubai for Anghami
- Knock Knock by Cheil Worldwide / Seoul for Korean National Police Agency
- DO-DO-DO JUMP by DENTSU INC. / Tokyo + KAYAC Inc. / Kanagawa + Algoage, Inc. / Tokyo for Shueisha Inc.
- Unbranded Menu by Leo Burnett Group Manila / Makati + McDonald’s Philippines / Makati + Prodigious Philippines / Makati + Publicis Groupe Philippines / Makati City for McDonald’s
- Perk Disclaimers by Ogilvy Mumbai / India + Wavemaker / Mumbai for Cadbury Perk
- Stump Cam by Ogilvy Gurgaon / India for Coca-Cola India Pvt. Ltd.
- Project Relate by Toaster / Singapore + Google India for Google India
- The Subconscious Order by Wunderman Thompson / Riyadh + Wunderman Thompson / Seattle for HungerStation
IP & Product Design
Physical Product – Promotional
- Milaap by Leo Burnett / Dubai + Starcom Middle East / Dubai + Prodigious / Dubai for Project Chaiwala
- Heinekicks by LePub / BBH Singapore / Singapore + Pleid St + The Shoe Surgeon for Heineken
- Money Dream by the.WATERMELON / Seoul + ACA / Seoul + SomedaySpring Production / Seoul + BOUNCE Creative / Seoul for Hana bank
- The Bedtime Heist by Wunderman Thompson Thailand / Bangkok + Wavemaker Thailand / Bangkok + Verve / Bangkok for Netflix TH
Physical Product – In-Market
- Critical Core by Dentsu Creative / Hong Kong for Game to Grow / Critical Core Tabletop RPG Game
- Cap The Tap by Havas Turkey / Istanbul + Formul Design / Istanbul + Master Model Zebra Project / Istanbul + Contentine / Istanbul for Finish / Reckitt
- Forced Packs by Ogilvy Mumbai / India + Wavemaker / Mumbai + Vanilla Films / Mumbai + Qench / Mumbai for Cadbury Bournvita
- The Unstainable Thobe by Wunderman Thompson Dubai / Dubai for Heinz ketchup
- Pollution Pencils by WUNDERMAN THOMPSON SINGAPORE / SINGAPORE + CANJA Audio Culture / São Francisco, Curitiba + Tandem Media Pvt Ltd / Bengaluru for Otrivin
Digital Product – In-Market
- FIMMIGRM by PARTY / Tokyo + TMIK / Tokyo + agehasprings / Tokyo + Fabrica. / Tokyo for TMIK
Integrated Digital & Physical Product – Promotional
- Sole Music by ‿ and us / Dubai + No One / Dubai + Jack The Maker / Lisbon + BlackBox / Dubai for Anghami
Integrated Digital & Physical Product – In-Market
- Dot Pad by SERVICEPLAN GERMANY / Munich + SERVICEPLAN KOREA / Seoul for Dot Incorporation
Experimental / Internal Projects / R&D
- Voice Watch by DENTSU INC / Tokyo + Data Artist Inc. / Tokyo + DENTSU LIVE INC. / Tokyo + SHINDII, LLC. / Tokyo for Toyota Mobility Foundation
- Shared Safety by Hoban Construction x Pluxity / Seoul + Paulus / Seoul + Hidden Figures / Seoul for Hoban Construction x Pluxity
Brand Partnerships
- Superstar Ravi’s by Havas Middle East / Dubai + Red Havas Middle East / Dubai + Sweetwater / Duba for adidas
Innovation in IP & Product Desig
- Sole Music by ‿ and us / Dubai + No One / Dubai + Jack The Maker / Lisbon + BlackBox / Dubai for Anghami
- Decarbo Score by Earth hacks by MITSUI & CO., LTD. / Tokyo + HAKUHODO Kettle Inc. / Tokyo + SIGNING Ltd. / Tokyo + HAKUHODO inc. / Tokyo for MITSUI & CO., LTD. / HAKUHODO inc.
- Locked Coke by Ogilvy Mumbai / India for Coca-Cola
- Forced Packs by Ogilvy Mumbai / India + Wavemaker / Mumbai + Vanilla Films / Mumbai + Qench / Mumbai for Cadbury Bournvita
- Dot Pad by SERVICEPLAN GERMANY / Munich + SERVICEPLAN KOREA / Seoul for Dot Incorporation
- Pollution Pencils by WUNDERMAN THOMPSON SINGAPORE / SINGAPORE + CANJA Audio Culture / São Francisco, Curitiba + Tandem Media Pvt Ltd / Bengaluru for Otrivin
Moving Image Craft & Production
Direction – Single
- In Love We Trust 2 by Sinyi Realty for dentsuMB Taiwan / Taipei
- Unveil by good design company / Tokyo + HAKUHODO / Tokyo + Spoon. / Tokyo for Panasonic
- As Good As The Original by M&C SAATCHI UAE / Dubai + KOUT FOOD GROUP / Kuwait + DEJA VU / Dubai for Burger King
- Robbery by Vanilla Films / Mumbai + Enormous Brands / Mumbai + Asahi India Glass (AIS) / Navi Mumbai for Asahi India Glass Ltd
Writing – Single
- The Tale of Two Lajjos by Ogilvy Mumbai / India + KC Mahindra Education Trust – Project Nanhi Kali / Mumbai + Good Morning Films / Mumbai for KC Mahindra Education Trust – Project Nanhi Kali
Cinematography – Single
- The Tale of Two Lajjos by Ogilvy Mumbai / India + KC Mahindra Education Trust – Project Nanhi Kali / Mumbai + Good Morning Films / Mumbai for KC Mahindra Education Trust – Project Nanhi Kali
- DRIFT MEETS DRONE by SIX INC. / Tokyo + HAKUHODO Inc. / Tokyo for Toyota Motor Corporation
Animation – Single
- Thanks factory -winter- for SIX INC. / Tokyo + HAKUHODO Inc. / Tokyo + HAKUHODOCREATIVE VOX Inc. / Tokyo + NAUTILUS-GOco.,ltd / Tokyo by Suntory/Maker’s Mark
Casting
- Sole Music Film by ‿ and us / Dubai + GoodPeople / Cairo + BlackBox / Dubai + Zanad / Cairo for Anghami
- Ahead of Time by DDB Group Singapore / Singapore for Breast Cancer Foundation
- Indian Stretchable Time by L&K Saatchi & Saatchi / Mumbai for Zepto
- The Tale of Two Lajjos by Ogilvy Mumbai / India + KC Mahindra Education Trust – Project Nanhi Kali / Mumbai + Good Morning Films / Mumbai for KC Mahindra Education Trust – Project Nanhi Kali
- The Tale of Two Lajjos by Ogilvy Mumbai / India + KC Mahindra Education Trust – Project Nanhi Kali / Mumbai + Good Morning Films / Mumbai for KC Mahindra Education Trust – Project Nanhi Kali
- Quality Time,Again by Rabbit’s Tale / Bangkok + Suneta House / Bangkok for Five Star Chicken
Trailers & Teasers
- SILENT HILL f Teaser Trailer by SHIROGUMI INC. / Tokyo for Konami Digital Entertainment Co., Ltd
Music & Sound Craft
Sonic Branding / Branded Audio
- A song without singing by Pentacle / Seoul + INDIGO / Seoul for HAITAI Ice Cream
Original Music – Score – Short Form
- Together We Rise by TBWA\Singapore for Singapore Tourism Board
Original Music – Song
- Ode To Mumbai | ACKO Loves Mumbai | #WelcomeChange by ACKO General Insurance Limited / Bangalore + Subhajit Mukherjee / Mumbai + Hungry Films / Mumbai for ACKO General Insurance Limited
- Coke Studio Bharat – Apna Sunao by Good Morning Films + Ogilvy Mumbai / India for Coca-Cola India Pvt. Ltd.
- “Shot on iPhone 14 Pro – Fursat” by TBWA\Media Arts Lab / Singapore + Apple / India + OMD for Apple
Artist / Brand Collaboration
- Ed Sheeran, Pokémon – Celestial by AOI Pro. Inc. / Tokyo + The Pokémon Company / Tokyo for The Pokémon Company
Sound Design
- Coke Studio Bharat – Apna Sunao by Good Morning Films + Ogilvy Mumbai / India for Coca-Cola India Pvt. Ltd.
- The Oily Warrior by Ogilvy / Singapore for Pond’s Men
- PSCHHHT HAPPENS by Ogilvy London + Ogilvy Hong Kong for TCCC / Sprite Zero Sugar
Sound Mixing
- Refresh your Music, Refresh Your Nights by LePub / BBH Singapore / Singapore + MassiveMusic + Le Cube + Final Frontier for Heineken
Innovation in Music & Sound Craft
- Sole Music by ‿ and us / Dubai + No One / Dubai + Jack The Maker / Lisbon + BlackBox / Dubai for Anghami
- ALL PLAYERS TOOL LAB. by DENTSU INC. / Tokyo + BASSDRUM Inc. / Tokyo + y’sconnection / Tokyo + P.I.C.S. Co., Ltd. / Tokyo for WITH ALS
Out of Home
P.O.P. & In-Store – Single
- Heinekicks by LePub / BBH Singapore / Singapore + Pleid St + The Shoe Surgeon for Heineken
- Sole Music by ‿ and us / Dubai + No One / Dubai + Jack The Maker / Lisbon + BlackBox / Dubai for Anghami
- The Legacy Project – Indian Handcrafted Textiles by Ogilvy Gurgaon / India + Vikas Maurya Films / New Delhi for Pernod Ricard India Pvt. Ltd.
- The Call of Adventure by Publicis Middle East / Dubai for Jeep
- Boysen Plants by TBWASANTIAGO MANGADA PUNO / Makati + Pacific Paint (Boysen) Phils / Manila for Pacific Paint (Boysen) Philippines, Inc
Billboards & Transit – Single
- Empty Plates by Saatchi & Saatchi MEA / Dubai + Prodigious Middle East / Dubai + Optix Middle East / Dubai for UAE Government Media Office
Murals
- Moss Mural by Media.Monks / Shanghai for Burberry
- Art on 158-Meter Ice by BLACKBOW / Beijing for Olympic Winter Games Beijing 2022
Brand Installations
- Sound Tour by Geometry Ogilvy Japan / Tokyo + Ogilvy South Africa / Johannesburg for Spotify Japan
- Fuel Station by GIGIL / Manila for Netflix
- Pollution Pencils by WUNDERMAN THOMPSON SINGAPORE / SINGAPORE + CANJA Audio Culture / São Francisco, Curitiba + Tandem Media Pvt Ltd / Bengaluru for Otrivin
Experiential & Immersive
- Sound Tour by Geometry Ogilvy Japan / Tokyo + Ogilvy South Africa / Johannesburg for Spotify Japan
- The Elections Edition by Impact BBDO / Dubai + Impact BBDO / Beirut + DejaVu / Dubai for An Nahar Newspaper
- Solar Beehive by INNOCEAN / Seoul + Hanwha / Seoul + PLANIT PRODUCTION / Seoul for Hanwha
- Race for Life by Leo Burnett / Dubai + Starcom Middle East / Dubai + Mango Jam / Dubai + Stoked / Dubai for Bee’ah
- The People’s Gallery by MullenLowe Singapore / Singapore + Knackfolks Studios / Singapore for National Gallery Singapore
Brand Partnerships
- The Giving Room by DDB Dubai / Dubai + Al Futtaim IKEA / Dubai + MSF UAE / Dubai + PHD Media / Dubai for MSF , UAE
Craft – Art Direction
- One—Star Cook Book by ‿ and us / Dubai + No One / Dubai + BlackBox / Dubai + Magali Polverino Studio / BUENOS AIRES for Deliveroo
- Beautiful Mutations by DENTSU INC. / Tokyo for The Ad Museum Tokyo / Yoshida Hideo Memorial Foundation
- The Missing Chapter by Leo Burnett India / Mumbai + Procter & Gamble – Whisper / Mumbai + Offroad Films / Mumbai for P&G Whisper
- Sound Tour by Geometry Ogilvy Japan / Tokyo + Ogilvy South Africa / Johannesburg for Spotify Japan
- The Call of Adventure by Publicis Middle East / Dubai for Jeep
Craft – Illustration
- Hostages of Depression by Serviceplan Middle East / Dubai for TECOM GROUP / DUBAI SCIENCE PARK
Craft – Typography
- The Call of Adventure by Publicis Middle East / Dubai for Jeep
- Milk Manga by Geometry Ogilvy Japan / Tokyo for Seki Milk
Craft – Use of Technology
- Blank Billboard by Ogilvy Hong Kong / Hong Kong for HSBC PayMe
Innovation in Out of Home
- The lights of 752 by dentsuMB Taiwan / Taipei for dentsuMB Taiwan & dentsu Group
- The Heinzjack by FP7 McCann / Dubai + VUZ / Dubai for Heinz Arabia
- God Is Watching by Leo Burnett Taiwan / Taipei for Bao Xing Community
- Pollution Pencils by WUNDERMAN THOMPSON SINGAPORE / SINGAPORE + CANJA Audio Culture / São Francisco, Curitiba + Tandem Media Pvt Ltd / Bengaluru for Otrivin
- The Eyeballs Heist by Wunderman Thompson Thailand / Bangkok + Wavemaker Thailand / Bangkok + Verve / Bangkok for Netflix TH
Public Relations
Traditional Media Relations
- See Equal Share The Load by BBDO INDIA / Mumbai + Procter & Gamble / Mumbai for P&G India
- Schoolgirl Newscasters by Impact BBDO / Dubai + m6 & Partners / Karachi + MassiveMusic / Dubai + Shiny Toy Guns / London for EBM
Digital & Online
- THE UNDENIABLE STREET VIEW by ‿ and us / Dubai + No One / Dubai + BlackBox / Dubai for UNITED24 / Nova Ukraine / Voices of Children / BOCTOK SOS
- #unAimaginable by ‿ and us / Dubai + No One / Dubai + BlackBox / Dubai for Hardee’s
- Chatpat by FCB India Group / Gurugram + Kinnect / Mumbai + FCB Chicago / Chicago + Lord + Thomas / Chicago for SOS Children’s Villages
- Kami by Forsman & Bodenfors Singapore / Singapore + Fuse / Singapore + The Diigitals / Dorset + Harpi Sim / Singapore for Down Syndrome International
- Breakchains With Blockchain by Horizon FCB Dubai / Dubai + Film DNA / Cairo + The Youth / Curitiba + Vox Haus CompanyActivity / Novo Hamburgo for Children of Female Prisoners’ Association
- Leave With Pride by MullenLowe Singapore / Singapore for iSEE
Events & Experiential
- Knock Knock by Cheil Worldwide / Seoul for Korean National Police Agency
- Leave With Pride by MullenLowe Singapore / Singapore for iSEE
- Forced Packs by Ogilvy Mumbai / India + Wavemaker / Mumbai + Vanilla Films / Mumbai + Qench / Mumbai for Cadbury Bournvita
- Empty Plates by Saatchi & Saatchi MEA / Dubai + Prodigious Middle East / Dubai + Optix Middle East / Dubai for UAE Government Media Office
Community Building
- Leave With Pride by MullenLowe Singapore / Singapore for iSEE
- The Unstainable Thobe by Wunderman Thompson Dubai / Dubai for Heinz ketchup
Brand Voice
- See Equal Share The Load by BBDO INDIA / Mumbai + Procter & Gamble / Mumbai for P&G India
- When Family is Everything by Havas Middle East / Dubai for adidas
- The Missing Chapter by Leo Burnett India / Mumbai + Procter & Gamble – Whisper / Mumbai + Offroad Films / Mumbai for P&G Whisper
- 5 Stars Everywhere by Ogilvy Mumbai / India + Wavemaker / Mumbai for Cadbury 5 Star
- Smart Fill by VMLY&R Commerce India / Mumbai for Unilever
Business Transformation
- Solar Beehive by INNOCEAN / Seoul + Hanwha / Seoul + PLANIT PRODUCTION / Seoul for Hanwha
Brand Partnerships
- THE UNDENIABLE STREET VIEW by ‿ and us / Dubai + No One / Dubai + BlackBox / Dubai for UNITED24 / Nova Ukraine / Voices of Children / BOCTOK SOS
- REmemory by Ogilvy / Taipei + Want Show Laundry / Taipei + Hahow Corp. / Taipei + Boku film / Taipei for Want Show Laundry
Integrated PR Campaign
- See Equal Share The Load by BBDO INDIA / Mumbai + Procter & Gamble / Mumbai for P&G India – Ariel
- #BringBack2011 by Leo Burnett India / Mumbai + Mondelez International, Inc.- / Mumbai + Wavemaker India for Oreo India
- The Missing Chapter by Leo Burnett India / Mumbai + Procter & Gamble – Whisper / Mumbai + Offroad Films / Mumbai for P&G Whisper
- Empty Plates by Saatchi & Saatchi MEA / Dubai + Prodigious Middle East / Dubai + Optix Middle East / Dubai for UAE Government Media Office
Innovation in Public Relations
- THE UNDENIABLE STREET VIEW by ‿ and us / Dubai + No One / Dubai + BlackBox / Dubai for UNITED24 / Nova Ukraine / Voices of Children / BOCTOK SOS
- Solar Beehive by INNOCEAN / Seoul + Hanwha / Seoul + PLANIT PRODUCTION / Seoul for Hanwha
Print & Promotional
Newspaper – Single
- The Folded Newspaper by blanco / Tel Aviv for LGBT Association
- The Elections Edition by Impact BBDO / Dubai + Impact BBDO / Beirut + DejaVu / Dubai for An Nahar Newspaper
Magazine – Series
- Hostages of Depression by Serviceplan Middle East / Dubai for TECOM GROUP / DUBAI SCIENCE PARK
Posters – Series
- One—Star Cook Book by ‿ and us / Dubai + No One / Dubai + BlackBox / Dubai + Magali Polverino Studio / BUENOS AIRES for Deliveroo
- Hairstyle Figure by 33 and Branding / Beijing for MuQing
- Heinekicks by LePub / BBH Singapore / Singapore + Pleid St + The Shoe Surgeon for Heineken
- More Space – Living Room / Kitchen / Restroom by Ogilvy Group Thailand / Bangkok + Illusion CGI Studio / Bangkok for Ikano (Thailand) Limited / IKEA
- The Call of Adventure by Publicis Middle East / Dubai for Jeep
Booklets / Books / Brochures
- One—Star Cook Book by ‿ and us / Dubai + No One / Dubai + BlackBox / Dubai + Magali Polverino Studio / BUENOS AIRES for Deliveroo
- INKmaginary Toys by Edelman Singapore / Singapore for HP Instant Ink
- A Silent Frown by DDB Mudra Group / Mumbai for Charlie Chaplin Foundation
- NekoAsu by OUWN / Tokyo for People and Thought.
- Happy Meal Prize made by kids by TBWA\HAKUHODO Inc. / Tokyo + HAKUHODO PRODUCTS / Tokyo + POPLAR Publishing Co., LTD. / Tokyo + TYO Inc. / Tokyo for McDonald’s
Physical Products & Apparel
- Heinekicks by LePub / BBH Singapore / Singapore + Pleid St + The Shoe Surgeon for Heineken
- Man in the Box by Ogilvy Hong Kong / Hong Kong for Pizza Hut
- The Unstainable Thobe by Wunderman Thompson Dubai / Dubai for Heinz ketchup
Craft – Art Direction
- Beautiful Mutations by DENTSU INC. / Tokyo for The Ad Museum Tokyo / Yoshida Hideo Memorial Foundation
- Endless Appetite by DENTSU INC. / Tokyo for NIKKEI / The Hoshi Awards
- Protection Beyond Imagination by Grey Advertising Hong Kong Limited / Hong Kong + Illusion CGI Studio / Bangkok for P&G Hong Kong Whisper
- The Legacy Project – Indian Handcrafted Textiles by Ogilvy Gurgaon / India + Vikas Maurya Films / New Delhi for Pernod Ricard India Pvt. Ltd.
- The Call of Adventure by Publicis Middle East / Dubai for Jeep
- Boysen Plants by TBWASANTIAGO MANGADA PUNO / Makati + Pacific Paint (Boysen) Phils / Manila for Pacific Paint (Boysen) Philippines, Inc
Craft – Writing
- One—Star Cook Book by ‿ and us / Dubai + No One / Dubai + BlackBox / Dubai + Magali Polverino Studio / BUENOS AIRES for Deliveroo
- The Legacy Project – Indian Handcrafted Textiles by Ogilvy Gurgaon / India + Vikas Maurya Films / New Delhi for Pernod Ricard India Pvt. Ltd.
Craft – Illustration
- The Legacy Project – Indian Handcrafted Textiles by Ogilvy Gurgaon / India + Vikas Maurya Films / New Delhi for Pernod Ricard India Pvt. Ltd.
- The Legacy Project – Gara by Ogilvy Gurgaon / India + Vikas Maurya Films / New Delhi for Pernod Ricard India Pvt. Ltd.
- The Legacy Project – Phulkari by Ogilvy Gurgaon / India + Vikas Maurya Films / New Delhi for Pernod Ricard India Pvt. Ltd.
- The Legacy Project – Kalamkari by Ogilvy Gurgaon / India + Vikas Maurya Films / New Delhi for Pernod Ricard India Pvt. Ltd.
- Hostages of Depression by Serviceplan Middle East / Dubai for TECOM GROUP / DUBAI SCIENCE PARK
Craft – Photography
- One—Star Cook Book by ‿ and us / Dubai + No One / Dubai + BlackBox / Dubai + Magali Polverino Studio / BUENOS AIRES for Deliveroo
Craft – Typography
- NATURE/CODE/DRAWING by DIGRAPH / Tokyo for Personal
- The Call of Adventure by Publicis Middle East / Dubai for Jeep
Innovation in Print
- A Silent Frown by DDB Mudra Group / Mumbai for Charlie Chaplin Foundation
- The Elections Edition by Impact BBDO / Dubai + Impact BBDO / Beirut + DejaVu / Dubai for An Nahar Newspaper
Radio & Audio
Sonic Branding / Branded Audio
- Refresh your Music, Refresh Your Nights by LePub / BBH Singapore / Singapore + MassiveMusic + Le Cube + Final Frontier for Heineken
Online – Branded Podcast
- Journa-Rhythm by TBWA\HAKUHODO Inc. / Tokyo + NION / Tokyo for The Asahi Shimbun Company
Experiential Radio & Audio
- Sole Music by ‿ and us / Dubai + No One / Dubai + Jack The Maker / Lisbon + BlackBox / Dubai for Anghami
- Sound of Safety by SOUR Bangkok / Bangkok + VGI Media / Bangkok + Banana Sound Studio / Bangkok for Whoscall x VGI x BTS
Craft – Use of Music
- Journa-Rhythm by TBWA\HAKUHODO Inc. / Tokyo + NION / Tokyo for The Asahi Shimbun Company
Craft – Casting
- Sound of Safety by SOUR Bangkok / Bangkok + VGI Media / Bangkok + Banana Sound Studio / Bangkok for Whoscall x VGI x BTS
Innovation in Radio & Audio
- Sole Music by ‿ and us / Dubai + No One / Dubai + Jack The Maker / Lisbon + BlackBox / Dubai for Anghami
- Blank Billboard by Ogilvy Hong Kong / Hong Kong for HSBC PayMe
Sustainable Development Pencil
Sustainable Development Goals
- See Equal Share The Load by BBDO INDIA / Mumbai + Procter & Gamble / Mumbai for P&G India
- Quest for Dyslexia by Cheil Hong Kong / Hong Kong + Cheil PengTai Beijing / Beijing for Samsung
- The Giving Room by DDB Dubai / Dubai + Al Futtaim IKEA / Dubai + MSF UAE / Dubai + PHD Media / Dubai for MSF , UAE
- Chatpat by FCB India Group / Gurugram + Kinnect / Mumbai + FCB Chicago / Chicago + Lord + Thomas / Chicago for SOS Children’s Villages
- Unbox Me by FCB India Group / Gurugram + FCB Chicago / Chicago + Lord + Thomas / Chicago + Fuel Content / Capetown for UNAIDS
- Solar Beehive by INNOCEAN / Seoul + Hanwha / Seoul + PLANIT PRODUCTION / Seoul for Hanwha
- Schoolgirl Newscasters by Impact BBDO / Dubai + m6 & Partners / Karachi + MassiveMusic / Dubai + Shiny Toy Guns / London for EBM
- The Missing Chapter by Leo Burnett India / Mumbai + Procter & Gamble – Whisper / Mumbai + Offroad Films / Mumbai for P&G Whisper
- The Grande Good Cup by for TBWA\HONG KONG / Hong Kong + Starbucks Coffee Asia Pacific / Hong Kong + TBWA\DXD HONG KONG / Hong Kong + TBWA\BOLT HONG KONG / Hong Kong by Starbucks
- Smart Fill by VMLY&R Commerce India / Mumbai for Unilever
Social Media
Social Channel – Multi-Platform
- Volvo Cars: Reborn by Longwise / Shanghai + yitiao / Shanghai for Volvo Cars
- BMW: Nothing But Sheer Joy by TBWA\Juice Beijing / Beijing + TBWA\BOLT Shanghai / Shanghai + Filmate Productions / Shanghai + Real Good Studio / New York for BMW
- Galing DITO (“Great Talent is Here” by TBWASANTIAGO MANGADA PUNO / Makati + How’s Everything? / Makati + Loudbox Studios / Makati + EO Plus / Makati for DITO Telecommunity
Social Post – Single
- Tiger Beer – 22:31 by Le Pub APAC / Singapore for Tiger Beer
- Lay’s Finger Washing Machine by Leo Burnett Taiwan / Taipei for Lay’s
Social Post – Single Platform Series
- #unAimaginable by ‿ and us / Dubai + No One / Dubai + BlackBox / Dubai for Hardee’s
- Chatpat by FCB India Group / Gurugram + Kinnect / Mumbai + FCB Chicago / Chicago + Lord + Thomas / Chicago for SOS Children’s Village
Social Post – Real-time Response
- When Family is Everything by Havas Middle East / Dubai for adidas
Social Video – Over 15 Seconds
- The Oily Warrior by Ogilvy / Singapore for Pond’s Men
- BMW: Nothing But Sheer Joy by TBWA\Juice Beijing / Beijing + TBWA\BOLT Shanghai / Shanghai + Filmate Productions / Shanghai + Real Good Studio / New York for BMW
User-Generated Content
- Bothard by DDB Mudra Group / Mumbai + Viacom 18 / Mumbai + KRDS Developments for MTV India
- YORU NO PIERROT #Adoart PROJECT by ENJIN TOKYO / Tokyo for Google
- Sing It Right with Spotify Lyrics by Juice / Singapore for Spotify
- I’m Possible Billboards by Havas Middle East / Dubai + Mediacom / Dubai + Red Havas Middle East / Dubai for adidas
Active Engagement / Call to Action
- Inspiration Commerce by BBH Singapore / Singapore + Fuse Adventures in Audio / Singapore + Rolla Productions / Singapore + Studio Daydream / Singapore for Samsung Electronics (Southeast Asia & Oceania)
- Wall Street Balls by FP7 McCann/ McCann Health / Dubai + Drizzlin Media Pte Ltd / Dubai + Markettiers / Dubai for Testicular Cancer Society
- I’m Possible Billboards by Havas Middle East / Dubai + Mediacom / Dubai + Red Havas Middle East / Dubai for adidas
- Tiger Beer – 22:31 by Le Pub APAC / Singapore for Tiger Beer
- #BringBack2011 by Leo Burnett India / Mumbai + Mondelez International, Inc.- / Mumbai + Wavemaker India for Oreo India
- Stump Cam by Ogilvy Gurgaon / India for Coca-Cola India Pvt. Ltd.
- SangSom Auction Low Price by SOUR Bangkok / Bangkok + SuperDept. powered by SuperPlanning / Bangkok for SangSom
- adidas NEO Gymnastics x Just Dance by TBWA\Shanghai / Shanghai + TBWA\BOLT Shanghai / Shanghai + off lab / Shanghai for adidas
- The Unstainable Thobe by Wunderman Thompson Dubai / Dubai for Heinz ketchup
Stunts & Activations
- The Out of This World Match by FP7 McCann / Dubai + Carat / MENA + Weber Shandwick for Mastercard
- The Heinzjack by FP7 McCann / Dubai + VUZ / Dubai for Heinz Arabia
- Unbranded Menu by Leo Burnett Group Manila / Makati + McDonald’s Philippines / Makati + Prodigious Philippines / Makati + Publicis Groupe Philippines / Makati City for McDonald’s
- Leave With Pride by MullenLowe Singapore / Singapore for iSEE
- #ProudSponsorsOfTheGroundStaff by Ogilvy Mumbai / India + Wavemaker / Mumbai + Pack Films / Mumbai for Cadbury Dairy Milk
- 5 Stars Everywhere by Ogilvy Mumbai / India + Wavemaker / Mumbai for Cadbury 5 Star
- Empty Plates by Saatchi & Saatchi MEA / Dubai + Prodigious Middle East / Dubai + Optix Middle East / Dubai for UAE Government Media Office
Influencer Marketing – Single Channel
- Man in the Box by Ogilvy Hong Kong / Hong Kong for Pizza Hut
- KATII by SOUR Bangkok / Bangkok for Plan B Media
Influencer Marketing – Multi-Channel
- Chatpat by FCB India Group / Gurugram + Kinnect / Mumbai + FCB Chicago / Chicago + Lord + Thomas / Chicago for SOS Children’s Villages
- Sing It Right with Spotify Lyrics by Juice / Singapore for Spotify
- #BringBack2011 by Leo Burnett India / Mumbai + Mondelez International, Inc.- / Mumbai + Wavemaker India for Oreo India
- #StopTheNameCalling by Unilever Philippines, Inc. / Taguig City + Ogilvy & Mather Philippines / Makati City for DOVE
