Brand & BusinessPress Release

Here’s how Google empowers websites to thrive in 2025

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WORLDWIDE — In today’s digital-first world, a strong online presence is more vital than ever. Whether you’re a brand, a publisher, or a creative, your website is the gateway to reaching audiences and driving engagement. But success isn’t just about being online – it’s about understanding performance, optimizing strategies, and making data-driven decisions.

Enter Google Site Kit: a WordPress plugin that consolidates powerful insights from multiple Google tools into one seamless experience. Designed for creators, administrators, and developers, Site Kit simplifies website management and empowers users to build and grow with confidence.

Site Kit has a number of essential integrations including: 

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  • Search Console: Through Site Kit’s Search Console integration, developers and site owners can better understand how Google discovers and displays your pages in Google Search. Track how many people saw your site in Search results, and what query they used to search for your site. 
  • Google Analytics: For overall traffic and performance for sites and apps, Google Analytics is the go-to platform for owners to get relevant stats and figures that will guide performance strategies. Site Kit makes it easier to access key Google Analytics info. 
  • Google AdSense: Site Kit makes it easy to use Google AdSense, which helps site owners monetize their websites via the display of relevant web ads on their pages. 
  • Google Ads: Site Kit also lets you access the Google Ads platform to create your own web ads, so that your site or business can be seen by millions online. 
  • Pagespeed Insights: How a website visitor experiences your site on their devices is crucial to its traffic and performance. Via Site Kit, Google’s Pagespeed Insights quickly lets you look up how efficient your site is, and make the necessary adjustments for better loading and performance. 
  • Google Reader Revenue Manager: For online publications, the Google Reader Revenue Manager via Site Kit helps publishers grow and engage their audiences and increase their profits through tools that can improve subscription, contribution, ad optimization, and gain reader insights. 

For those with WordPress-powered sites, you can join over 4 million other sites and get started with Site Kit here.  

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