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GLOBAL – UNITED STATES, APRIL 12, 2013 – Sean Lyons, formerly of R/GA, is set to join Havas Worldwide as global chief digital officer, where he will serve as the executive lead on all digital efforts across the network, on May 1.
Lyons will oversee digital strategy, development and operations; enhance the agency’s current offering; and introduce new digital platforms and capabilities for the agency and its clients. This appointment follows the agency’s news that it is bringing on Vin Farrell as global chief content officer.
“With these two recent, highly strategic hires, we are reinforcing one of our greatest strengths as an agency: our digital-at-the-core model,” said Havas Worldwide global president Andrew Benett. “We’re very lucky to have Sean join us. His deep knowledge and experience across digital marketing and strategy will be a tremendous asset to the agency and our clients as we look to further expand our offering.”
“[Joining Havas Worldwide is] an opportunity to build on the strong global foundation already in place. They provide a comprehensive range of offerings for their clients across the network. It will be a pleasure to work with everyone,” Lyons said.
Lyons previously worked at R/GA for nine years in a variety of roles. He most recently served as SVP, Operations and Business Planning, where he helped organize and oversee multiple business units within the company globally. Prior to that role, Lyons managed the global Nike account across the R/GA network, where he worked closely with Nike on digital strategies, campaigns and consumer services to grow their business and brand. In his previous role as Executive Technical Director of the Nike account, Lyons helped build global, scalable platforms, including NIKEiD, NikeStore and Nike+. During his leadership, the Nike team at R/GA won dozens of awards including several Cannes Cyber Lions, One Show awards and CLIOs.
