ASIA-PACIFIC – HONG KONG JANUARY 10, 2012: Euro RSCG appoints Jenny To, formerly from Ogilvy & Mather Redworks, as general manager of Euro RSCG Hong Kong taking the place of Barbara Yeh who will be leaving at the end of the month. To will report to CC Tang, Euro RSCG Hong Kong chairman.
To will be responsible for overseeing daily operations and working across key accounts such as Pizza Hut, Sony, and DBS Compass Visa.
To was with Ogilvy & Mather for five years and held multiple roles, including general manager of RedWorks and director of Client Services. With 16 years of brand management and integrated communication experience, her account portfolio includes various domestic and multinational clients such as KFC, B&Q, DBS Bank, Bank of China Life Insurance, Wing Tai Asia Property, Hutchison Whampao and Chinachem Property.
“Jenny is a communications veteran with strong experience in the Hong Kong market. She brings with her an outstanding track record in managing large accounts, and as a core member of the Hong Kong management team, I trust that she will help to build even stronger relationships across our key accounts," said Mason Lin, CEO, Euro RSCG Greater China.