ASIA-PACIFIC – AUSTRALIA, JULY 1, 2013 – OMD Australia announced the appointment of Gavin Gibson to the role of national head of strategy. Gibson is a globally renowned strategic director with over 15 years experience across Client and Agency roles in Australia and Asia.
Gibson joins OMD from his current role as global VP of marketing at HTC. Prior to that he held a number of roles across OMG including head of ignition at Factory APAC and regional strategic planning director at OMD. His new role will encompass oversight of all strategic product nationally including management of the OMD Insights team. Gavin will also join the OMD Executive Board.
OMD Australia CEO Peter Horgan said: “Gavin brings unparalleled strategic pedigree that will help align our content, insights and data capabilities. His connectivity within our network, multi-faceted strategic experience and client side perspective makes him uniquely qualified to take our product to the next level."
He will take the reins from former head of strategy Alistair Henderson. Henderson has been with OMD for nine years working previously as head of Fuse, OMD’s Branded Content and Engagement team.
Gibson will join OMD Australia on September 16.
