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GLOBAL – UNITED STATES, MARCH 1, 2013 – Stuart Sproule has joined TBWA’s Digital Arts Network as president, taking office today. In his new role, Sproule is charged with overseeing worldwide operations and growing global digital accounts.
Sproule joins Digital Arts Network from AKQA, where most recently he headed up international operations and talent. Previously, he served as the managing director of AKQA’s San Francisco office for seven years, and its Shanghai office for five years. While at AKQA, Sproule worked with clients including Target, Visa, Verizon, Unilever and Charles Schwab.
“I’m incredibly excited to be joining TBWA’s Digital Arts Network, especially at this time; to take it from its launch phase, during which local offices have successfully established themselves digitally in market, to now take Digital Arts Network to the next important stage, its global evolution,” commented Sproule.
TBWA Worldwide chief operating officer Emmanuel André said: “Stuart is as good and experienced as it gets. He has strong operational skills, proven client leadership and true global understanding. Stuart has the ideal profile to take Digital Arts Network from a promising start to the next level. We couldn’t be more excited."
Launched in June last year, TBWA’s Digital Arts Network unifies TBWA’s existing digital entities under one brand. Since its formation, it has been rolled out in 18 TBWA markets across six continents and today comprises over 700 people.
