ASIA PACIFIC – December 9, 2013 – Viacom International Media Networks (VIMN) Asia, a division of Viacom Inc. has announced it swept the recently concluded 2013 PromaxBDA Asia Awards, held on December 5, 2013 in Singapore. VIMN took home 12 awards for Asia and another seven awards for India, through Viacom 18, Viacom’s joint venture with the Network18 Group, VIMN said in a press release.
The PromaxBDA Awards recognize excellence in on-air promotion, branding and advertising on programming, channel or brand. Awards were open to Satellite, Cable, Broadcast, Television, Radio Station and associated new media, their agencies and production houses.
2013 PromaxBDA Asia Award Categories Won
GOLD
Best Children’s Programme Promo: Nickelodeon Style
Best Interstitial: Comedy Central Asia – Tickling
Best Comedy Campaign: Comedy Central Asia – The Daily Show with Jon Stewart Launch Campaign
Best Entertainment/ Variety Campaign: The MTV Show Season 2
Best Interactive Promo: MTV Gucci Guilty Pleasures – VJ Rich
Best Print Campaign: MTV VMAJ 2013
Best Special Event Promo: MTV VMAJ 2013
SILVER
Best Children’s Programme Promo: Nickelodeon Live Action Projection Asia
Best Comedy Campaign: Comedy Central Asia – South Park Campaign
Best Programme Title Sequence: MTV EXIT – Live in Myanmar
Best Print Ad: MTV World Stage Live in Malaysia 2013
Best Collateral Material: Comedy Central Powerbank
Viacom 18 Media Pvt Ltd, a 50/50 joint venture operation in India between Viacom Inc. and the Network18 Group also took home the following seven awards:
GOLD – Funniest Spot: South Park Tees “Dirty”
GOLD – Best Public Service Announcement: MTV AIDS ID
GOLD – Something for Nothing: MTV AIDS ID
GOLD – Best Collateral Material: Comedy Central Annual Diary
SILVER – Best Editing: MTV Spoken Word
SILVER – Best Brand-Integration Promo: South Park Tees “Dirty”
SILVER – Best Comedy Promo: Anger Management “Angrier Than” – 60s (Shoot Promo)