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ASIA-PACIFIC – DECEMBER 2011: Six Philippine agencies will have work featured in the upcoming The Work 2011 Annual, published by Campaign Brief. The Work compiles ads in 16 categories from agencies in 14 Asia-Pacific countries.
BBDO Guerrero and Ace Saatchi & Saatchi are among the top performers in The Work agency league tables, with nine and eight entries, respectively. BBDO Guerrero is tied at fifth place with Clemenger BBDO Melbourne, DDB Singapore, McCann Worldgroup Mumbai and Ogilvy & Mather Mumbai. Ace Saatchi & Saatchi is tied at sixth place with Creative Juice\Bangkok and Mudra Communications Mumbai.
DM9 JaymeSyfu makes its mark with five entries, while Leo Burnett Manila is tied with its Mumbai counterpart with four acceptances. McCann Worldgroup Manila matches the network’s offices in Tokyo, New Delhi, Singapore and Hong Kong with two acceptances. JWT Manila adds one entry to the Philippine count.
Leo Burnett Sydney tops the leaderboard with 17 accepted entries, followed by DDB New Zealand (15) and Colenso BBDO Auckland (13).
The annual comes with two DVDs for TV, Film, Integrated and Radio. Entries in The Work 2011 are counted in the Campaign Brief Asia Creative Rankings and must already be finalists or winners at recognized national or international awards shows. Submission is free and only accepted work incurs the acceptance fee.
The Work 2011 will be available in the Philippines via adobo books in 2012.
