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Global News
Insight: Brand investment in Esports to rise to $844M this year, mobile is now the most popular gaming devices in history
LONDON, UNITED KINGDOM — Global advertising spend on e-sports is expected to rise again this year despite global recession –…
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Campaign Spotlight
Campaign Spotlight: BBH unboxes more for Tesco Mobile, helping feed family for less
LONDON, UK – As consumers’ spending habits change in light of an impending economic downturn, Tesco Mobile has launched a…
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Campaign Spotlight
Campaign Spotlight: Dentsu One’s new campaign for Honda City packs in ‘Absolute Supremacy’
MUMBAI, INDIA – Honda Cars India (HCIL) has launched a 360-degree marketing campaign, ‘Rush of Supremacy’, for the All-New 5th…
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Events
Events: The Gerety Awards judging commences with all-woman jury, shortlist to be announced on September 21
PARIS, FRANCE – The Gerety Awards judging is about to begin and the shortlist will be announced September 21 followed…
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Global News
People: Dentsu Aegis Network taps Nishi Kant as the new president for mcgarrybowen India
DELHI, INDIA – mcgarrybowen India, the creative agency from the house of Dentsu Aegis Network (DAN), has named Nishi Kant…
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Global News
New Business: Force Motors brings Leo Burnett Consult onboard to develop a new brand platform
MUMBAI, INDIA – Force Motors, the Pune based automotive company has brought Leo Burnett Consult onboard to help think through…
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Philippine News
Brand & Business: Coca-cola and Jollibee bring happiness amid crisis
MANILA, PHILIPPINES — It is in moments of crisis and unimaginable difficulties that the power of partnership and its life-changing…
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Philippine News
Insight: Disaster risk-reduction strategies vital in building a sustainable future
MANILA, PHILIPPINES — Hans T. Sy, Chairman of the Executive Committee of SM Prime Holdings Inc. (SMPHI) emphasized the importance…
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Global News
People: Shufen Goh is elected president of Association of Advertising and Marketing Singapore
SINGAPORE — Association of Advertising and Marketing Singapore (AAMS) announces a new leading EXCO. Formed on November 1, 2019, the…
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Philippine News
Brand & Business: Put Life Insurance in the shopping cart, FWD and Lazada make insurance more accessible
Manila, Philippines— Fast-growing insurer FWD Life Insurance Corporation (FWD Insurance) has announced the launch of its own FWD Flagship Store…
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Philippine News
Brand & Business: Ticket2Me innovates to survive pandemic, launches integrated ticketing and video platform
MANILA, PHILIPPINES — Ticket2Me has become one of only handful of Asian online ticketing platforms to survive the COVID-19 global…
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Global News
Awards: BBDO Pakistan wins Grand Prix Effie for second year, in collaboration with Samar Minallah Khan
KARACHI, PAKISTAN – At the second annual Effies Pakistan event held on Friday night, BBDO Pakistan were awarded the much…
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Philippine News
Brand & Business: Spaces that work – Robinsons Hotels & Resorts introduces Working On-The-Go, its latest innovative product
MANILA, PHILIPPINES – In the “new normal,” working remotely is now a routine part of our daily lives. The work-from-home…
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