MANILA, PHILIPPINES — Sports and lifestyle brand adidas and National University (NU) are excited to announce a three-year partnership, naming adidas as the official outfitter of the university.
This collaboration will provide all varsity teams of the NU Bulldogs with adidas apparel and footwear, supporting their pursuit of excellence throughout the UAAP collegiate sports calendar.
“At National University, we are champions at heart – never the underdogs,” said Dr. Renato Ermita, President of National University. “This partnership with adidas gives our student-athletes the tools and confidence they need to excel on national and international stages.”
National University, established in 1900, has a rich legacy of academic and athletic success, with the Bulldogs symbolizing resilience and excellence in Filipino collegiate athletics. Far from being underdogs, the Bulldogs have established themselves as champions across multiple sports.
National University is multi-awarded in the UAAP, with five championships for the NU men’s volleyball team including a Season 86 four-peat; while the NU Lady Bulldogs Spikers have four titles. The Lady Bulldogs also remain a force with multiple undefeated seasons. Across sports, NU’s athletes continue to compete at the highest levels, rising above pressure and staying focused on their goals. With adidas’ support, National University encourages its athletes to channel their strengths and inspire the next generation with adidas’ rallying cry, “You Got This.”
As part of the partnership, adidas will work closely with the athletics team of National University to create team wear that reflects the institution’s heritage and student body’s spirit. The first drop of the limited-edition school merch will be available for NU supporters, students, and alumni.
“Adidas is excited to support the NU Bulldogs,” said Anthony Frangos, Country Manager at adidas Philippines. “Our commitment to empowering athletes aligns perfectly with NU’s drive for greatness. Together, we’ll elevate performance on and off the field.”
Coach Otie, NU’s Athletics Director, added, “This partnership is a promise to continue striving for greatness. With adidas by our side, the Bulldogs will rise higher and achieve more.”
The exclusive merchandise will be available in select adidas stores, Sports Central, and SM Department Stores starting November 09, 2024, with SRPs starting at PHP 1,300.00. For more details, visit www.adidas.com.ph and follow adidas on Instagram and Facebook.
