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Beyond insurance: How AIA Philippines is empowering the modern and purpose-driven workforce

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MANILA, PHILIPPINES — AIA Philippines, formerly Philam Life, is setting out to create a healthier, more sustainable future for Filipinos in more ways than one. The country’s leading life insurance provider is on a mission to offer individuals the opportunity to learn, grow, and shape their careers as AIA Life Planners.

Whether one is seeking financial independence, a career change, or a chance to help people protect their future, AIA Philippines provides a launch pad for aspiring Filipinos who want to enjoy fulfilling and meaningful careers that they have the power to design. As experienced by so many AIA Life Planners today, the future they have always dreamed of can be within their reach.

“At AIA, we believe everyone deserves the chance to build a career they love,” said AIA Philippines President and CEO Melita Teo. “Our Life Planners come from all walks of life, united by a passion for empowering others and building their own success stories. We provide the tools, training, and supportive community they need to thrive, because true success at AIA is more than just selling insurance — it is about making a real difference in people’s lives.”

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Redefining rewarding work

On its meaningful journeys, AIA Philippines aims to improve not only the lives of the communities it serves but also the people within the company.

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For Camae Legas, her journey brought her from the UK to the Philippines. After working as a nurse in London, she flew back to plant roots and start a family here, where she discovered the true meaning of “rewarding.” A career as an AIA Life Planner gave her exactly what she was looking for. She found the freedom to be hands-on with her two young children and her clients. With the environment fostered by AIA Philippines, where Life Planners are empowered and equipped to thrive, Camae feels right at home. This year, she has more than 100 clients since joining the industry.

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Grape Chua’s definition of rewarding is a well-rounded life that isn’t defined by the nine-to-five office grind. Like Legas, what Grape enjoys most about being an AIA Life Planner is the freedom to chart his course. With full-time and part-time arrangements available, it’s a career that keeps things flexible, allowing him to pursue more of what he loves. Today, Grape gets to travel in some of the most exciting places in the world such as South Korea, Japan, and Australia, and finds time for his hobbies and enjoyment, all while making a positive impact in other people’s lives.

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Meanwhile, being able to empower people through leadership is what drives Eric Nicdao. Currently the head of his own agency, AIA Life Planners at Miracle Financials, his previous years were spent searching for his calling. Six of them were spent in the seminary, others in the corporate world. His search ultimately led him to AIA Philippines, where he now finds joy in guiding the next generation of purpose-driven professional Life Planners, so they, too, can build and lead their own teams.

Leisure and life balance

AIA Philippines believes that solid foundations today set the stage for a better tomorrow, which is why the company equips its AIA Life Planners with valuable learning resources – from skills training to career planning, networking, and mentoring opportunities.

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For Neil Llorente, these foundations allowed him to excel and go where efforts equal rewards. At 35, he has already earned recognition for his consistency and excellence, becoming an industry legend at a young age. All this while simultaneously achieving financial success for his young family. Neil finds fulfillment in crossing off items on his family bucket list and feels the same joy when he helps his clients cross out items on theirs.

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In Divina Cervantes’ case, it presented itself by chance. With initial plans of working overseas as a healthcare professional, Divina found herself heading down a different road. She realized that by working as an AIA Life Planner, she never needed to give up her desire to travel. Able to enjoy performance-based rewards, free travel, exciting incentives, and other bonuses, Divina is thriving today as one of the youngest senior unit managers in AIA Philippines. Life balance, for her, means a career that lets her live her dream of seeing the world.

Working with a Heart

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The idea that “better starts with you” is one of the things that drew Eryl Rio to AIA Philippines. Finding purpose in a life of service, Eryl spent a large portion of her career as a surgical ICU nurse abroad. After coming home to help manage the family business, she found an opportunity to extend her care to others beyond hospital setting. This is where she began her life as an AIA Life Planner. This opportunity also coincided with a series of personal life events that showed her just how valuable life insurance can be. Following her father’s death, Eryl had a newfound appreciation for her work as a Life Planner because of her role’s immense potential to help other people in times of need. Given access to AIA programs that help her and other AIA Life Planners to think, feel, plan, and live well, she today works to pay things forward.

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In Lizette Amistad’s story, working with a heart meant finding a career setting where passion can meet action. Her love for mathematics and numbers ultimately paved the way for a life-changing career that helps others. Previously, she worked as a financial analyst, making her way up the corporate ladder as a corporate executive, when she realized she was craving a different setting: one where her three passions meet. As an AIA Life Planner, Lizette gets to keep herself sharp as a professional who always strives for excellence. She champions the welfare and well-being of the people she serves. Finally, she gets to provide the best to her family.

With you wherever life goes

With a legacy of shaping lives over the last 75 years, AIA Life Planners are well supported by AIA Philippines as it promises to be with them wherever life goes, including building meaningful careers based on how they define success and happiness. With AIA Philippines, the journey goes beyond achieving financial security. It’s part of a larger movement to create a healthier, more sustainable future for all.

Click here to join AIA Philippines, or visit the AIA Life Planner FAQ page for more information.

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