MANILA, PHILIPPINES – What does it take to digitally transform a business?
If you ask Globe Business, it takes courage and malasakit. As more businesses navigate the complexities of the digital age, they face challenges such as lack of proper infrastructure, cybersecurity risks, and the need for digital upskilling.
Elsewhere in the region and the world, companies have taken it upon themselves to digitally transform, but more can definitely be done. According to the World Business Outlook, despite 94% recognizing digital transformation as a growth opportunity, only 36% have implemented comprehensive strategies.
“Globe Business recently launched its ‘Choose the Courage to Transform’ campaign, reinforcing the company’s commitment to being a trusted partner for enterprises in their digital transformation journey. The campaign showcases how Globe Business enables connections to the right people, networks, and ecosystems for sustained growth.
“We believe that true transformation requires courage, vision and resilience and to support you in that journey, we are reinforcing our commitment to be your steadfast partner. More than just solutions, we offer a partnership that is built on malasakit – genuine care for your growth and your success. We are with you every step of the way, no matter where you are in your digital transformation journey,” KD Dizon, Vice President and Head, Globe Business, addressed the crowd at Globe’s Partners’ Collaboration Night on Thursday.
“Courage to Transform” is a mindset that empowers businesses to break barriers, embrace change, and make bold decisions for long-term success. True transformation takes vision and resilience, and with Globe Business, organizations gain a trusted partner and expertise to turn ambition into action.
Jonathan Cristobal, Globe Business Marketing Head, then unveiled this year’s sustaining programs, which are designed to empower businesses of all sizes and stages of digital transformation to take bold strides into the future.
The brand also launched its thematic film for the campaign, rooted in its customer-centric approach and genuine malasakit, commits to walking hand-in-hand with businesses through their digital transformation. Whether it involves ensuring stable connectivity, migrating to the cloud, or enhancing cybersecurity, the video showcases how Globe Business can support companies at any stage of their digital evolution.
“Like the stories we’ve brought to life in our campaign film, true transformation demands more than just technology. We strive to be their trusted partner, helping Philippine enterprises to not only adapt, but also lead in the digital economy,” said Dizon. “We take the time to truly understand our clients’ needs, offering personalized insights and the right tools to address their unique challenges. Guided by our genuine care towards their growth, we are committed to helping our clients confidently step into the future and achieve their business goals.”
Jonathan Cristobal, Marketing Head at Globe Business, announced a series of thought leadership events, immersive experiences, and practical strategies for this year’s campaign, dedicated to small and medium enterprises to help them take the first step.
“We will continue it through upskilling programs, building capacity-building initiatives and even mentorships. These are efforts designed to equip MSMEs with the knowledge tools and networks to accelerate their growth and scale their operations,” he said.
Globe Business remains dedicated to engaging industry leaders, sharing best practices, and equipping enterprises with the knowledge and tools to advance their digital journey. With solutions such as cloud services, cybersecurity, and enterprise connectivity, they enable businesses to stay competitive in a fast-changing digital economy.
To learn more about how Globe Business can empower digital transformation, visit www.globe.com.ph/business.
