AMSTERDAM, NETHERLANDS — Creative agency We Are Pi has launched Just Say It, a book of copywriting advice from the best in the game, collected by Creative Director Taylor Black.
Copywriting is hard. Finding all the best copywriting advice in one place: even harder. This inspired Taylor to create the resource she felt was missing, a collection of the best writing advice from the best in the game.
To make the book, Taylor reached out to some of the greatest writers in the industry — creative directors, CCOs, comedians, and partners at the world’s top advertising agencies — asking them to share their prime pieces of writing wisdom.
“It’s the book I’ve always wanted as a copywriter, all the tips, tricks, and learnings from the best out there. I just wish I made it sooner. Because the process of creating it was amazing. How generous everyone was with their knowledge: inspiring. And the end result: helpful beyond belief,” shared Taylor.
Just Say It is the latest Pi Publication, following We Are Pi’s cultural research publication, New Society Rules. You can download a digital version of the Just Say It here.
Book Credits:
Agency: We Are Pi
Created by: Taylor Black
Designed by: Gemma Stoner & Nick Fatouris
Contributors: Joe Staples, Josh Fell, Nedal Ahmed, Rick Chant, Adam Koppel, Jed Cohen, Sarah Hardcastle, Josh Braithwaite, Chris Colliton, Constanze Bilogan, Emiliano Trierveiler, Will Tran, Barton Corley, Gregg Clampffer, Tim Wolfe