LONDON, UK — Creative agency Neverland has partnered with international executive search firm The Blueprint to launch the first-ever global creative agency franchise: Imagine Neverland.
The unique business model is focused on people ahead of the process. The Blueprint’s global network of game-changing creative agency entrepreneurs is at the heart of the fresh strategy.
Franchisees will receive exclusive access to a start-up package from Neverland in exchange for 25% of their business.
This package will include the license to use the Neverland name and brand, business advice, consultancy, and direct input from Neverland’s Founders, Jon Forsyth and Simon Massey, to help fund, launch, and grow their business.
The first two franchises created through Imagine Neverland are set to open imminently. A team sourced by The Blueprint will open a business in the US in early 2025, followed closely by the second business opening in Europe.
Rather than duplicating Neverland’s integration of brand strategy and creative communications, founders are invited to imagine their own Neverland and create unique businesses with their own service offerings based on their experience and the specific needs of their markets.
Jon commented, “It’s hard to believe this hasn’t been done before. But it feels exactly like the kind of innovation that the industry needs to hero talent.”
Simon commented, “While everyone is talking about tech expansion, it’s only as good as the people running it and nothing trumps talent. Imagine Neverland will bring together the most talented creative minds in the world for an exciting Neverland future.”
Gareth Moss, Co-founder of Imagine Neverland and founder of The Blueprint, shared, “I’m delighted to be on a mission to pinpoint the world’s best creative agency entrepreneurs. We’re building a next generation business model where clients benefit from partnering with the industry’s best while enjoying the ability and flexibility of a full-service independent network. At the same time, entrepreneurs are empowered to build the creative agency of their dreams, with the support and connection to a world-class international network.”
Applications to start a franchise through Imagine Neverland are open. Creative industry leaders who are interested can find out more details and how to apply here.
