MANILA, PHILIPPINES — Digital agency NOVARE has officially launched a powerful rebrand and announced its 100% acquisition of Singapore-based Salesforce Summit Partner, Appistoki in a statement towards expanding in the ASEAN digital innovationspace.
This pivotal moment sets the stage for NOVARE’s next evolution: a unified identity, a stronger portfolio, and a sharpened focus on AI-powered digital transformation across Southeast Asia.
What was once Micro-D International (MDI) and Novare Technologies Inc. now moves forward as one powerful brand: NOVARE.
“Our name, NOVARE, comes from the Latin word meaning ‘to make new.’ That’s precisely what this moment represents — a fresh start, a clearer purpose and a future driven by innovation,” said NOVARE CEO Victor Silvino at the March 14 launch event at MDI Corporate Center, Bonifacio Global City.
Silvino underscored NOVARE’s vision to become a leading digital enabler in Asia, leveraging its balanced portfolio of services (60%) and products (40%) to drive AI-powered solutions in data analytics, network security and cloud technology.
The full acquisition of Appistoki strengthens NOVARE’s customer experience solutions within the Salesforce ecosystem.
“With Appistoki joining the NOVARE Group, we are excited to deliver innovative solutions that embody our commitment to purposeful technology,” Silvino stated. “This strategic move empowers us to enhance the digital experiences we provide, particularly for leading Salesforce users in the Philippines and beyond.”
Appistoki CEO Abhijeet Kulkarni echoed this sentiment, saying, “Everyone here recognizes the strength of the NOVARE brand and its robust client portfolio. With Appistoki joining the family as a specialist in Salesforce consulting, we sharpen NOVARE’s competitive edge. Together, we bring complementary skills that enhance every initiative NOVARE undertakes, helping us deliver even greater value to our customers.”
With AI-driven insights, automation and customer-centric solutions, NOVARE aims to transform enterprise operations across the banking, telecommunications, retail and government sectors in Asia and beyond.
