MANILA, PHILIPPINES — International sports company PUMA has continued its Southeast Asia expansion with the opening of a new store in the Philippines. This comes after the successful opening of its biggest flagship store in Southeast Asia at 313@somerset Singapore earlier this year.
Set over a sales floor area of 309 square meters, the new PUMA store is located on Level 2, Glorietta 3, Ayala Avenue, in Makati’s central business and commercial district. Situated at a prime location, PUMA puts its spotlight on the best and latest campaigns of the season such as Slipstream worn by Korean K- POP Group NCT127, and the award-winning running shoes Deviate Nitro 2. Consumers can also find LaMelo Ball’s MB.02 collection, PUMA x Coca-Cola, and PUMA x POKÉMON, which are exclusively available in PUMA Glorietta and PUMA.com.
“We are grateful for the support and love we receive from our Filipino consumers. We believe partnering with Glorietta will allow us to offer wider selections, provide an immersive shopping experience, and establish a more meaningful connection with Filipinos. PUMA has chosen Makati as the location of our newest store to bolster the momentum of our business in the Philippines. This is just the start of our expansion plans. Filipinos can look forward to a few more PUMA stores in the coming year,” shared Paolo Misa, country manager Philippines, PUMA.
This new store embodies the PUMA Forever Faster Concept, which brings together stylish technical sports categories, with a heavy emphasis on performance and sport-inspired lifestyle products in categories such as Football, Running and Training, Basketball, and Motorsports. PUMA showcases its widest selection of the latest offerings under its athletic fashion and fitness categories. This seeks to communicate PUMA’s brand essence of weaving sports into the lifestyle of the consumers.
With Christmas just around the corner, it is the best time to gift everyone with PUMA’s exclusive seasonal drops and the latest collection of urban clothing and athleisure apparel for all ages at PUMA Glorietta 3.