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Suave says ‘no’ to beauty overload with simplicity driven campaign
As “clean” haircare becomes increasingly defined by excess, with more steps, more claims, and more decisions, many consumers are starting…
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Vivobarefoot challenges ‘Big Shoe’ culture in bold OOH debut
Vivobarefoot, the challenger barefoot footwear brand, has today launched its first-ever out-of-home campaign, taking direct aim at the conventions of…
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Burger King France taps Jamel Debbouze for witty one-handed King Tortillas launch
Burger King is continuing to push the boundaries of advertising with a bold and self-aware new campaign to launch its…
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ATTACK, CJ WORX turn invisible fragrance tech into everyday movements
In a brilliant move to make “invisible” technology seen, ATTACK is moving beyond the laundry room and into the streets.…
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KFC Thailand makes a splash with elephant-sized Songkran activation
KFC Thailand has taken over social media timelines with a bold, large-scale activation celebrating Songkran, Thailand’s iconic water festival and…
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The Body Shop marks 50 years with “Rebellious by Nature” campaign film
The Body Shop, a British-born international ethical beauty brand, celebrates its 50th anniversary with the launch of its new campaign…
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SB19 and AIA Philippines kick off a new era of a braver kind of ‘healthy’
Kings of P-pop SB19 are bringing brave health choices into focus with AIA Philippines, showing how everyday decisions shape what…
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AXA Philippines spotlights the everyday protectors and why they deserve protection too
In many Filipino households, responsibility is rarely equally shared. The role of a breadwinner can fall on one person ––…
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OMD, Philips unlock salon-quality hair at home with new activation campaign
Omnicom Media Malaysia’s leading global media and communications agency OMD, in partnership with Philips, has launched an innovative new campaign…
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XPENG, YDM Thailand shift car safety from machine to human with THE PINK CODE
She knows the feeling. Most women do.The parking lot is dim. The street is quiet. She can see her car…
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Prehistoric meets couture with first ever T-Rex leather bag
In a world first that sounds more Jurassic Park than luxury fashion, scientists, creatives and designers have come together to…
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Vaseline turns Kathmandu pink with ‘ShowStopper Skin’ launch for Gluta-Hya
Vaseline, a brand from the house of Unilever Nepal, marked the launch of its globally successful innovation, Vaseline Gluta-Hya, in…
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No more wrestling: Chupa Chups launches Lucha Libre-inspired OOH
To promote Chupa Chups’ new “easy-to-open” packaging, BBH has created an OOH campaign, “No More Wrestling,” which, instead of dramatizing…
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