MONTREAL, CANADA – Everyone loves a Whopper. Thanks to the Burger King app’s delivery feature, people can get one brought right to their doors and tame that all-too-familiar Whopper craving.
At Burger King, everyone knows that, except from the restaurants, there is no place like home, the only other place on earth where people can truly be themselves, no makeup, no bow tie and no one judging them. That’s why, now, Burger King claims that ‘Every home can be the Home of the Whopper’! The new Burger King campaign aims at anyone with a smartphone or a tablet, being a tech savvy or not, just anyone who can’t stay away from the iconic Whopper sandwich to get it from the BK app delivery. The beef patty is flame- grilled to perfection in a soft sesame seed bun with freshly chopped onions, tomatoes and lettuce and can be enjoyed from the comfort of home.
“Nothing beats a Whopper, the taste of our flame-grilled patty is hard to resist and many of our guests just can’t wait to get their hands on the iconic Whopper” said Iwo Zakowski, Global Head of Brand Marketing Burger King. “With the Burger King app delivery feature, we want to make it easier than ever to ‘Have it Your Way’ and conveniently delivered at home.”
If there’s one thing everyone can agree on, it’s that when a Whopper craving hits, there’s no reason not to indulge in with the pleasure of the mouth-watering Whopper. With Burger King app’s delivery, it’s never been faster, easier, or more convenient.
Just download the Burger King app, order your favorite burger and a delivery service from your region will bring you BK authentic flavors, you crave for at your doorstep. Try it out.
CREDITS
Client: Burger King
Global Head of Brand Marketing: Iwo Zakowski
Sr. Manager, Global Brand Communication: Flavia Guetter
Global Brand Marketing Director: Andrea Beer
Agency : Publicis Montréal
President: Rachelle Claveau
Global CCO: Bruno Bertelli
Chief Creative Officer: Jorg Riommi, Sann Sava
Creative director: Sann Sava, Mélissa Charland
Art director : Mélissa Charland, Preto Murara
Copywriter : Susannah Rubin, Ariane Gagné, John Pallant, Jérémie Lachance
Graphic designer : Marquis Couture
Account Management: Tarik Guisser, Stephanie Martin
Strategy : Andréa Fortin
Photographer: Illusion CGI Studio
Illustrator: Illusion CGI Studio P
roduction Company: Illusion CGI Studio
