BANGALORE, INDIA – According to a study by reporting tool Oracle, one in four people who feel stuck in their careers cite “financial instability” as their biggest hurdle. In light of this, goal-based investing app Elever launched the #PowerYourPassion campaign, which aims to raise awareness on how to ensure financial stability so one could be free to pursue what they desire without holding back.
Elever collaborated with Navneeth Krishna, a former Google employee who left his stable career to pursue his passion in sports broadcasting.
“I resonated with the concept of the whole campaign as it is something I have personally experienced. It is a tough decision to give up a good salaried job, it poses questions and situations in your mind that you never knew could even be issues, but it also results in the life you always wish for. With this Elever initiative we hope to raise awareness on how one could plan their current finances through a goal-based investment platform and get started with their life, with the freedom to choose this time!” said Navneeth Krishna, sports commentator, Star Sports & RCB 12th man.
“We could not think of a better person to collaborate with for this campaign. Through Navneeth’s example, we want to show people the possibility and hope for their dream life and how planning things like their current finances can give them the edge that can convert their dreams to reality,” Santosh R, Co-founder, and CMO of Elever said.
The team at Elever has created a free template that will help people estimate the inflation-adjusted financial requirement for giving their passion a proper shot, and then help them achieve this by utilizing Elever’s AI/ML engine to create a customized investment plan.
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