MANILA, PHILIPPINES – Globe Telecom and ad agency Wunderman Thompson Philippines have come together to bring back the simple joys of childhood with their newest campaign.
The story follows two boys on a mission to build an elaborate contraption. It is unclear what they’re building at first, but they run around town collecting materials consisting of a tire, plastic toys, some tinsel, and cardboard to name a few.
After a few failed attempts, the boys eventually come up with a model they’re satisfied with. The contraption is revealed to be a spaceship, but what for?
Their intentions become clear as their friend arrives, and the boys lead her to take a seat in the makeshift spaceship. The ship is revealed to be a 4D cinema they’ve made just for her, screening one of the Star Wars films.
We find out there’s more to the story when they, out of breath from manually operating the machine, ask her if she liked it…in sign language. In a heartwarming turn of events, it is revealed that their friend is in fact deaf, and they wanted to build her a Star Wars experience that transcended her disability, proving that epic and entertaining stories are made for everyone.
Agency Credits:
Golda Roldan, CEO
Kathy Tambunting, Client Service Director
Brandie Tan, Executive Creative Director
Pam Garcia, Executive Strategic Planning Director
Tria Sordan, Producer
Sam Zetha, Integrated Strategy Manager
Jason Ty, Senior Digital Strategist
Javey Villones, Creative Director
Isai Martinez, Associate Creative Director
Ja Dela Cruz, Senior Copywriter
Andy Rivera, Copywriter
Macky Sanchez, Art Director
Zach Lim, Copywriter
Zikki Montalan, Copywriter
Marvin Osorio, Group Account Director
Sofia Lobregat, Senior Account Manager
Production Credits:
Production House – Film Pabrika Inc.
Director: Lyle Sacris
Executive Producer: Marivic San Juan
Line Producer: Regina Inocencio
Dop: Tey Clamore
Production Designer: Adelina Leung
Assistant Director: Cris Pasturan
Production Manager: Maricel Olona
Production Assistants: Eriq Lamsen
Gail Pamintuan
Francheska Garcia
Location Manager: Robert Cuevas
Propsman: Roberto Atanacio
Interpreter: Emilie Gay Dayao
Caster: Geneive Mercado
Audio House – Hit Productions Inc.
Music
Arrangement & Orchestration: Arnold Buena
Drums: Rickson Ruiz
Upright Bass: Meon Pacana
Piano: Arnold Buena
Tracked & Mixed: Daryl Reyes & Mark Villar
Post Mix: Whannie Dellosa
Sound
Sound Engineer: Whannie Dellosa
Regie Ambas
Vener Ariston
